Is this tabbed implementation of SEO copy correct (i.e. good for getting indexed and in an ok spot in the html as viewed by search bots?
-
We are trying to switch to a tabbed version of our team/product pages at SeatGeek.com, but where all tabs (only 2 right now) are viewed as one document by the search engines.
I am pretty sure we have this working for the most part, but would love some quick feedback from you all as I have never worked with this approach before and these pages are some of our most important.
Resources:
http://www.ericpender.com/blog/tabs-and-seo
http://www.google.com/support/forum/p/Webmasters/thread?tid=03fdefb488a16343&hl=en
http://searchengineland.com/is-hiding-content-with-display-none-legitimate-seo-13643
Sample in use: http://www.seomoz.org/article/search-ranking-factors
**Old Version: **
http://screencast.com/t/BWn0OgZsXt
http://seatgeek.com/boston-celtics-tickets/
New Version with tabs:
http://screencast.com/t/VW6QzDaGt
http://screencast.com/t/RPvYv8sT2
http://seatgeek.com/miami-heat-tickets/
Notes:
- Content not displayed stacked on browser when Javascript turned off, but it is in the source code.
- Content shows up in Google cache of new page in the text version.
- In our implementation the JS is currently forcing the event to end before the default behavior of adding #about in this case to the url string - this can be changed, should it be?
- Related to this, the developer made it so that typing http://seatgeek.com/miami-heat-tickets/#about directly into the browser does not go to the tab with copy, which I imagine could be considered spammy from a human review perspective (this wasn't intentional).
- This portion of the code is below the truncated view of the fetch as Googlebot, so we didn't have that resource.
- Are there any issues with hidden text / is this too far down in the html?
Any/all feedback appreciated. I know our copy is old, we are in the process of updating it for this season.
-
Cool. When we launched them separately we overvalued the potential for ticket prices rankings and had so little respect from engines that double ranking was hard. Also, I wasn't as on my game with SEO back then.
I think merging is the way to go, I am filing it into our dev. queue for the coming weeks.
-
I'd probably agree with that merge decision. Topic is basically the same, primary difference is inclusion of "price" in the keyword targeting from what I see, and that can likely be achieved with one master page.
Furthermore, having awesome data integrated like that will lead to links, because it's better than most crappy ticket sites. Big boost in PA from that leads to better rankings than just the 2 pages IMO.
-
Thanks for the helpful response. And I definitely am with you on the idea of having better data on all our pages. I initially set it up separately but have been leaning towards merging those ticket price pages with the tickets pages and killing off (301ing the price pages to the tickets pages). Make sense?
-
My general rule of thumb is that as long as all of the content is delivered via HTML (which it appears to be), and the switching of the tabs is done via javascript (which it is) than you're mostly OK.
You do have one issue though - the current code on http://seatgeek.com/miami-heat-tickets/ doesn't die gracefully. You recognized this in your notes, but if a user doesn't have Javascript turned on, they can't access the text. That's an issue for usability, and you could make an argument that it might be bad for SEO, but either way I believe it should be fixed. When javascript isn't enabled, the content should still load below the event listings. Typically that means it should load that way automatically, and javascript should then hide the tab when the page loads and show it once they click on the tab.
Ideally the content would be made easily available (currently the tabs aren't as intuitive as they are on a Facebook page, for example). Putting them above the photo might help that?
Also, from a user perspective, the written content is mostly there for SEO purposes right now. Stuff like the price stats is cool information that I would find interesting while shopping for tickets - maybe there's a way to show that graphically on the page in a more interesting way than text?
Update - I just noticed that those stats are displayed on http://seatgeek.com/miami-heat-ticket-prices in an awesome way - do stuff like that for all of your pages!
On the same tabs topic, but separate from your implementation, I've seen companies load content from an XML file using Javascript. That is definitely not SEO friendly and can cause indexation issues.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I am looking for best way to block a domain from getting indexed ?
We have a website http://www.example.co.uk/ which leads to another domain (https://online.example.co.uk/) when a user clicks,in this case let us assume it to be Apply now button on my website page. We are getting meta data issues in crawler errors from this (https://online.example.co.uk/) domain as we are not targeting any meta content on this particular domain. So we are looking to block this domain from getting indexed to clear this errors & does this effect SERP's of this domain (**https://online.example.co.uk/) **if we use no index tag on this domain.
Technical SEO | | Prasadgotteti0 -
Hello folks :)...Is pop-up a good idea for city selection from SEO perspective?
I manage an e-commerce website which asks a new user for his/her city by throwing up a pop-up. Please check yourself by visiting www.furlenco.com. Will this pop-up have any effect on the seo?
Technical SEO | | Furseo0 -
How preproduction website is getting indexed in Google.
Hi team, Can anybody please help me to find how my preproduction website and urls are getting indexed in Google.
Technical SEO | | nlogix0 -
GWT and html improvements
Hi all I am dealing with duplicate content issues on webmaster tool but I still don't understand what's happening as the number of issues keeps changing. Last week the duplicate meta description were 232, then went down to 170 now they are back to 218. Same story for duplicate meta title, 110, then 70 now 114. These ups and downs have been going on for a while and in the past two weeks I stopped changing things to see what would have happened. Also the issues reported on GWT are different from the ones shown in the Crawl Diagnostic on Moz. Furthermore, most URL's have been changed (more than a year ago) and 301 redirects have been implemented but Google doesn't seem to recognize them. Could anyone help me with this? Also can you suggest a tool to check redirects? Cheers Oscar
Technical SEO | | PremioOscar0 -
Questionable SEO
Chess Telecom appears first when you search for 'business phone lines' in the UK so I used a campaign to check them out. It seems they've got tons of unrelated links and using comment spamming to increase their ranking. Along with fake twitter accounts and other things. Search for 'jewel jubic chess' and you'll see what i mean. I assumed this wasnt a good idea and been trying to get my link on relevant websites only. Any comments or suggestions? Should I simply trust that google will hopefully punish them eventually? Or should I be fighting fire with fire? Thanks Dan
Technical SEO | | DanFromUK0 -
True HTML
It might sound like a dumb question but can someone provide me a technique to determine if the navigational links of a website is true HTML? Thank you!!
Technical SEO | | Ideas-Money-Art0 -
SEO Developers
I have a team of inexperienced SEO developers and the argument we continually have is that its a marketing role - however most of it is technical, no view state, no js, page load time, csssprite, metatags, frequency of updates to server, duplicate content via coding methodology, lioading content prior to ads, not spidering ads (IT says impossible yet google says required) etc. I looked at your referrals for developers and couldnt find any that recognized SEO as part of their skill set - do you believe tehre aer developers that specialize in this? Thanks, Michelle
Technical SEO | | Silly8880 -
Getting to grips with the technical side of SEO
Hi all, I have been working in online marketing for a while, predominantly working on the affiliate marketing and business development side. Over the last year I have decided to focus my energies on getting to understand SEO and have picked up some actionable tips and strategies to put together an SEO strategy for the business I work for whilst at the same time broadening my skillset in online marketing. I would like to think I now have a good understanding on key areas of the SEO framework such as keyword research, on page optimisation and link building and look to put my learinings into practise as well as continue to play around through my personal blog An area that I see as more and more important so to get a full understanding is the technical side, getting a decent understanding on the learnings of HTML and CSS and putting this into practise. Can anyone recommend a detailed tutorial, powerpoint that provides insights and learnings on how to best understand this side of SEO? Thanks Simon
Technical SEO | | simonsw0