How can we start to improve Domain MozRank & MozTrust for our website?
-
A simple question maybe, but how and where do we start if we want to improve our 'Domain MozRank & Moztrust', 'assuming of course that by improving both these we will improve our rankings with Google plus sales?
-
Simply put, you want to build good links from good sites. What's a good link? One that's:
- Natural (not paid or spammy)
- Editorial (placed by a human, not a content management system)
- Trusted (high MozTrust)
- Popular (high MozRank)
If you want to improve your rankings, I'd add
- Relevant (to your niche)
Check out this post on qualifying link targets: http://www.seomoz.org/blog/definitive-guide-to-qualifying-a-link-prospect-video
Ideally, while you are building natural links by building good content, you raise your Domain Authority, which is a combination of all the metrics SEOmoz measures for your domain. This is probably the most important metric you want to pay attention to. For example, a site with high MozRank but low MozTrust might be considered spammy, and not likely to rank very well in search results. But this would be reflected in the Domain Authority.
Hope this helps! Best of luck with your SEO.
-
Sometimes it might be buying the new domain just a thought but please don't go that route is less entirely necessary.
I hope you understand that domain age and track record play a huge role in this as well. You will need to get people to link to you from hopefully authoritative websites that are relevant to your websites purpose or topic. So if I am doing a website about hedge funds I want someone like Forbes or better yet the US Federal Reserve to link to me. Remember .gov and .edu domains will boost your moths rank and trust. What I would do if you were just starting out is create very high quality content then in the beginning you will have to of course publicize this content yourself to get ball rolling. Use PRWeb or services similar and do not forget about social media along with other great ways to get many people to link to you like blogging. The more authoritative information you can place on your website that gets the people that are already considered authorities to say I agree with the guy or disagree just if they talk to you and link to you that will be a way to start off.
I hope I have been of help you.
Respectfully,
Thomas Zickell
-
Hi,
MozTrust you can increasing by getting links form high MozTrust sites like educational resources. Read this lnk for more idea about the MozTrust http://www.seomoz.org/learn-seo/moztrust
MozRank described link popularity you can increase it b getting link from popular domains. Read this link for getting more idea about increasing MozRank. http://www.seomoz.org/learn-seo/mozrank
If you improve both then you can improve your ranking and Google Plus sale also.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Our Sites Organic Traffic Went Down Significantly After The June Core Algorithm Update, What Can I Do?
After the June Core Algorithim Update, the site suffered a loss of about 30-35% of traffic. My suggestions to try to get traffic back up have been to add metadata (since the majority of our content is lacking it), as well ask linking if possible, adding keywords to alt images, expanding and adding content as it's thin content wise. I know that from a technical standpoint there are a lot of fixes we can implement, but I do not want to suggest anything as we are onboarding an SEO agency soon. Last week, I saw that traffic for the site went back to "normal" for one day and then saw a dip of 30% the next day. Despite my efforts, traffic has been up and down, but the majority of organic traffic has dipped overall this month. I have been told by my company that I am not doing a good job of getting numbers back up, and have been given a warning stating that I need to increase traffic by 25% by the end of the month and keep it steady, or else. Does anyone have any suggestions? Is it realistic and/or possible to reach that goal?
Algorithm Updates | | NBJ_SM2 -
Do more internal links from sub-domains to domain (website) hurt rankings?
Hi, We have nearly 10 sub-domains. Couple of our website top pages including homepage have been linked from every page of these sub-domains; from footer or top menu. Is this kind of linking is bad as per Google? What is the right way of linking between website and sub-domains?
Algorithm Updates | | vtmoz0 -
Domain Migration Question
Lets say there is a brand that has one primary product type at different optional tiers. (Think something like SMB/Enterprise/Individual) Lets also say that 1 year ago this brand migrated from having everything under 1 domain (Domain A) to moving 2 of their product tiers to another domain (Domain B), a new domain. They have done some initial SEO work on this domain and had a pretty successful migration but it has also been decided that they are going to no longer offer one of these product tiers and they intend to eventually migrate everything back under the 1 domain (Domain A) They just are not sure whether they should do this now or later.
Algorithm Updates | | DRSearchEngOpt
During this next year or so there is also going to be some likely re-branding/design, etc...stemming from this decision, on the domain, meaning content changes and all that fun that goes into a migration/re-design/re-branding strategy. The timing of this has not been fully decided on. Here is the question: Should they a) Migrate back to Domain A first and then do the re-design or b) Keep 2 separate domains for now, figure out the re-design/re-branding, make content changes and then migrate Site A over in a year or so after all changes have been made? My concern with option a) is that they migrated a little less than 1 year ago and will be migrating back which I feel could have a negative impact on the content and the domain. The positive side I see here is that this impact could be just as large even if we waited so doing this now might be a better, more efficient use of our time if we can migrate and make content changes fairly close together or concurrently.
My concern with option b) is that the tier they no longer offer makes up the majority of that sites business and traffic, leaving us with not much in terms of content that ranks well and garners much traffic. Trying to optimize for the remaining product tier by itself on it's own domain could be quite hard and then having to migrate it in a year or so back to Domain A could negatively impact any small organic impact I can make on applicable pages/domain. Does anybody have any input here? I am leaning towards Option A and but wanted to get some other opinions. Thanks Everybody! Edit: So far, this has received a lot of views but no input. I am hoping to have a bit of a dialog on this so any ideas or input is welcome.0 -
Can setting up a Domain Forward lead to sudden drop in Rankings?
Hi there, Our website www.porcelainsuperstore.co.uk has been ranking on pages 1 and 2 of Google for the past 12 - 18 months for a number of our key search terms. There has been the odd fluctuation but nothing major. On Wednesday of this week (2 days ago), we purchased the domain www.porcelainsuperstore.com and without thinking I enabled Domain Forwarding on this domain to go to www.porcelainsuperstore.co.uk
Algorithm Updates | | piazza
Today our rankings have shown quite dramatic drops, e.g Wood effect tiles position 1 to position 3 Metro tiles position 9 to position 12 Quartz tiles position 4 to position 9 Floor tiles position 14 to position 25 Can anyone advise on this? Do you think the domain forward could have created this sudden drop?
I have now disabled the domain forwarding but am worried that this might be irreversible in Googles eyes? I have now disabled the domain forward - I assume this is the right thing to do?
Any help much appreciated. Thanks Ben0 -
How can I submit a reconsideration request while not having any manual action?
Hello, My URL is: www.BannerBuzz.com and it has been penalized by google algorithm and my all ranking are getting down so i have found some links and disavowed them in google webmaster tool and now I want to submit a reconsideration request with google but I am not able to do the same. When I Click on "Request reconsideration of your site." it takes me to Check any manual action against my website. After Checking the manual action it says "No manual web spam actions found." and After that No Option to Submit My Request! Can we submit a request while not having any manual action against the site? Thanks
Algorithm Updates | | CommercePundit0 -
SERP's & Search Engine Differences
Hey, I recently modified my pages to conform more closely to the "A" page rankings for MOZ's on-page report card but saw declines in my keyword rankings. They keywords in question appear in my title tag, description, one image alt tag, either an h1 or h2 tag, and 4 times throughout the text of the document. I don't think MOZ would recommend these changes if it was seen as stuffing - is there any other reason why my rankings might have dropped by 1-4 positions? Also, does anyone know of a good article/book for Yahoo/Bing SEO? My Yahoo & Bing rankings are far below Google's in most cases. Any help would be appreciated! -Michael
Algorithm Updates | | Stew2220 -
Rank Tracking & Personalized Search
How effective is rank tracking when google tends to deliver personalized search? I tend to clear out my browser of all info, cookies and cache so I can get the best results but how effective are rank tracking algo's in delivering accurate results. I run various apps and tests and I get different results.
Algorithm Updates | | bronxpad0 -
Selling same procucts from more than one website
I would like to know whether it's ok to sell same products from 2-3 websites. Design and URL structure will be different but same e-commerce platform. Would google penalise or drop the rankings, etc. How google deall with this sort of thing? If problem arises how can we get around it? Thanks
Algorithm Updates | | Jvalops0