Used Machines Site - Should I delete sold machines pages?
-
I´ll start posting in a wordpress blog used machines (excavators and wheel loaders) from a local company. They buy used machines every day and sell machines every day also.
When They sold a machine should I:
A) Edit the page with a sold machine text and show similar machines?
B) Change the category of the post ( to something like sold machines)?
C) Make a 301 redirection to one similar machine?
D) Keep the page and Make a 301 redirection to one similar machine?
E) Delete the page and Make a 301 redirection to one similar machine?
F) Keep the page and Make a 301 redirection to top10 machines?
G) Delete the page and Make a 301 redirection to top10 machines?
F) Any Suggestions are welcome
-
I´ve just tought to delete the pages and redirect because It could "transfer" some PR to a new page, (a new machine to sell) and keep the server clean (with less pages and pictures). Thanks for your toughts
-
Basically, you want to keep your pages and their permalink structure.
So, C, D, E, F, G - are excluded.
As for B, could be a viable solution, but it depends on your WP permalinks:
1. If your URLs are like: domain.com/category/post.-name.html - you can assign a new category to your post (like "Sold Machines") but your URL will change:
domain.com/unsold/post.-name.html -> domain.com/sold/post.-name.html
2. If your permalinks are like: domain.com/post.-name.html - B is a good option.
A is ok for your users. When someone searches for some king of machine, it is disappointing to find one that has been sold, so it's nice to offer them alternatives.
So, mixing A with B (if possible) is the way to go.
Moreover, B permits you make use of some nice category based widgets like "Just sold" or "New arrivals" etc.
-
Create a page that says the machine is sold and here is the list of similar machines... when a machine is sold you can delete the page and redirect 301 to the new page that you have created!
The reason why you should do this is because this will help you make lesser pages and do more work and you will stay away from duplicate content as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why does Google's search results display my home page instead of my target page?
Why does Google's search results display my home page instead of my target page?
Technical SEO | | h.hedayati6712365410 -
Site splitting value of our pages with multiple variations. How can I fix this with the least impact?
Just started at a company recently, and there is a preexisting problem that I could use some help with. Somebody please tell me there is a low impact fix for this: My company's website is structured so all of the main links used on the nav are listed as .asp pages. All the canonical stuff. However, for "SEO Purposes," we have a number of similar (not exact) pages in .html on the same topic on our site. So, for example, let's say we're a bakery. The main URL, as linked in the nav, for our Chocolate Cakes, would be http://www.oursite.com/chocolate-cakes.asp. This differentiates the page from our other cake varieties, such as http://www.oursite.com/pound-cakes.asp and http://www.oursite.com/carrot-cakes.asp. Alas, fully indexed in Google with links existing only in our sitemap, we also have: http://www.oursite.com/chocolate-cakes.html http://www.oursite.com/chocolatecakes.html http://www.oursite.com/cakes-chocolate.html This seems CRAZY to me, because wouldn't this split our search results 4 ways? Am I right in assuming this is destroying the rankings of our canonical pages? I want to change this, but problem is, none of the content is the same on any of the variants, and some of these pages rank really well - albeit mostly for long tail keywords instead of the good, solid keywords we're after. So, what I'm asking you guys is: How do I burn these .html pages to the ground without completely destroying our rankings for the other keywords? I want to 301 those pages to our canonical nav URLs but, because of the wildly different content, I'm afraid that we could see a heavy drop in search traffic. Am I just being overly cautious? Thanks in advance!
Technical SEO | | jdsnyc20 -
Anything new if determining how many of a sites pages are in Google's supplemental index vs the main index?
Since site:mysite.com *** -sljktf stopped working to find pages in the supplemental index several years ago has anyone found another way to identify content that has been regulated to the supplemental index?
Technical SEO | | SEMPassion0 -
Product Pages Outranking Category Pages
Hi, We are noticing an issue where some product pages are outranking our relevant category pages for certain keywords. For a made up example, a "heavy duty widgets" product page might rank for the keyword phrase Heavy Duty Widgets, instead of our Heavy Duty Widgets category page appearing in the SERPs. We've noticed this happening primarily in cases where the name of the product page contains an at least partial match for the desired keyword phrase we want the category page to rank for. However, we've also found isolated cases where the specified keyword points to a completely irrelevent pages instead of the relevant category page. Has anyone encountered a similar issue before, or have any ideas as to what may cause this to happen? Let me know if more clarification of the question is needed. Thanks!
Technical SEO | | ShawnHerrick0 -
Linking out to authoritive sites from my ecommerce site
Good afternoon SEOmoz community. I was looking for a specific answer or advice or opinion about linking out to other sites. My Site www.tacticalbootstore.com has been undergoing a complete content rewrite. In the process we have been told and read where it can be good to link out to other authoritive sites. One of the pages we have rewritten is here. http://www.tacticalbootstore.com/belleville-boots-sizing-chart-a-97.html We have not added the graphics yet as they are being built now. This is just an informational page about sizing of a particular manufacturers boots. Once you get to the bottom of the text we have added a link to the actual manufacturers page. Is this helpful for us in the SERPS or not? Thank you for your time. Chris
Technical SEO | | scamper0 -
Homepage dropping back to page 30 and being replaced by a random page?
Hi All Please accept my apologies if i have posted this in the wrong place, i am new to this. I have asked for help over and over again on Google Webmaster Forum but everytime i am faced with sarcastic, unhelpful answers and then moaned at for asking the same question again when i get no answers. Well, my website is http://www.hillfieldscampingandleisure.co.uk. The site is nearly 2 years old and is an ecommerce online camping equipment store. It is hosted on the EKMPOWERSHOP Platform. After a about a year of adding products and designing my site i decided to hire an SEO Company based in the UK, they were a good company with some big clients. Anyways to cut a really long story short....they completely ripped me off by £700 a month for 7 months for my site to keep going backwards, they wouldnt target the keywords i wanted and all they did was provide really spammy, non relevant, no page rank links...my site ended up on number 31 of Google. I managed to drop the company and try to do things myself. I optimized my sites content so it wasn't keyword stuffed I re-wrote all my alt tags to look more natural I optimized my meta and h1 tags I carried on with trying to build relevant, high page rank links Anyways i managed to get my homepage to page 3/4 of Google. It stayed there for a few weeks but over the past few weeks my Homepage is dropping back to page 28-30 and being replaced with a random page of my site on page 4-6. It corrects itself after a while and my homepage returns but then it happens all over again....today i have a random page on page 4 and my homepage is on page 29. Any ideas on what is causing this and how can i get my site up there? I have had some ideas come back that it is the EKM platform i am using but since the seo company took the p out of me, its the only one i can afford at the moment until i start selling. I am a small business with stock waiting to be sold but no matter how much i read and rules to follow my site just doesn't seem to move. Any help would be really really apreciated and be nice!
Technical SEO | | hillfields0 -
How Best to Handle 'Site Jacking' (Unauthorized Use of Someone else's Dedicated IP Address)
Anyone can point their domain to any IP address they want. I've found at least two domains (same owner) with two totally unrelated domains (to each other and to us) that are currently pointing their domains to our IP address. The IP address is on our dedicated server (we control the entire physical server) and is exclusive to only that one domain (so it isn't a virtual hosting misconfiguration issue) This has caused Google to index their two domains with duplicate content from our site (found by searching for site:www.theirdomain.com) Their site does not come up in the first 50 results though for any of the keywords we come up for so Google obviously knows THEY are the dupe content, not us (our site has been around for 12 years - much longer than them.) Their registration is private and we have not been able to contact these people. I'm not sure if this is just a mistake on the DNS for the two domains or it is someone doing this intentionally to try to harm our ranking. It has been going on for a while, so it is most likely not a mistake for two live sites as they would have noticed long ago they were pointing to the wrong IP. I can think of a variety of actions to take but I can find no information anywhere regarding what Google officially recommends doing in this situation, assuming you can't get a response. Here's my ideas. a) Approach it as a Digital Copyright Violation and go through the lengthy process of having their site taken down. Pro: Eliminates the issue. Con: Sort of a pain and we could be leaving possibly some link juice on the table? b) Modify .htaccess to do a 301 redirect from any URL not using our domain, to our domain. This means Google is going to see several domains all pointing to the same IP and all except our domain, 301 redirecting to our domain. Not sure if THAT will harm (or help) us? Would we not receive link juice then from any site out there that was linking to these other domains? Con: Google will see the context of the backlinks and their link text will not be related at all to our site. In addition, if any of these other domains pointing to our IP have backlinks from 'bad neighborhoods' I assume it could hurt us? c) Modify .htaccess to do a 404 File Not Found or 403 forbidden error? I posted in other forums and have gotten suggestions that are all over the map. In many cases the posters don't even understand what I'm talking about - thinking they are just normal backlinks. Argh! So I'm taking this to "The Experts" on SEOMoz.
Technical SEO | | jcrist1 -
Does 301 redirecting a site multiple times keep the value of the original site?
Hi, All! If I 301 redirect site www.abc.com to www.def.com, it should pass (almost) all linkjuice, rank, trust, etc. What happens if I then redirect site www.def.com to www.ghi.com? Does the value of the original site pass indefinitely as long as you do the redirects correctly? Or does it start to be devalued at some point? If anyone's had experience redirecting a site more than once and they've seen reportable good/bad/neutral results, that would be very helpful. Thanks in advance! -Aviva B
Technical SEO | | debi_zyx0