Definition of a backlink
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Quick question, would you define backlinking - as just external links or would you also say its also internal links within a site.
So are internal links, be also considered backlinks?
Mark
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It is definitely not internal links within a sites, backlinking consists of links from external sites to your site.
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For me, when I hire someon to to "backlinking", it's about links from external websites pointing to the client's site.
I prefer the term "link building" as I think it describes more accurately what I want done.
The link profile on the actual client's site (internal links) is something I usually handle myself. It's more "on site" / "on page" optimisation (SEO) as far as I'm concerned.
So I think "backlinking" is external link building and then there's internal link building or on-page SEO.
Not sure why you're asking but if it's because of some confusion between you and a contractor or you and a client, there's no dictionary definition and so clarification is always required when using these terms.
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