Which domain should i set up a blog on?
-
I have a client who uses a .com for there website in Australia. Were now building an external blog which will be on a subdomain.
We recently discovered they also own the Australian version of there domain name.
Should we build there blog on:
Thanks
-
The ideal scenario would be to set the site up as a subfolder however they have a site which is based on shopify so we will be building a separate site/hosting on blog.domain.com.
Unless there's a way of using sub-folder that has different hosting to the main site?
-
I am not going to comment on the .com vs. .com.au question because I don't know anything about the goals of your business.
However, the blog should be at currentdomain.com/blog or newdomain.com.au/blog (or some other folder name - probably not "blog" because that attracts robots who want to spam your comments)
If you place it in a folder then links to the blog will directly benefit your primary site, while if it is on a subdomain the benefit is fractional.
-
I would almost certainly go with the former (use existing domain) as you'll have the benefits of the blog being hosted (as a subdomain) of an existing website which presumably is receiving search traffic and has some authority.
The only scenario in which I might consider using a new domain (with the country domain) is if the client's website is very Australia-specific (such as for an Australian city, tourism bureau, etc) and having it hosted on the country domain would assist with perception from the general public.
-
If the client's target audience is based in Australia, I would suggest redirecting the .com to the new domain. So the main website would be www.newdomain.com.au and the blog would be http://blog.newdomain.com.au.
Also, I'm not sure if this is an option, but I personally prefer putting the blog in a subdirectory versus a subdomain. In this case, www.newdomain.com.au/blog/ would be ideal.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Set Up htaccess File
Looking for expert help (willing to pay) to set up a proper htaccess file. I'm having an issue as the site has a subdomain at secure.domain.com and has php extensions there. I tried a couple recommended code sets but it seems to be a mess. The site is working properly but this may be causing rankings issues. It's coded in pure HTML and PHP, no Wordpress stuff.
Technical SEO | | execubob
The delete www causes the secure side to fail. The delete html extensions causes the php extensions to fail.0 -
Blogging on multiple domains
We have three different domains for geotargeting (za,uk and .com). Each site at at the moment has the same content with only country specific details changed like currency etc. What is the best way to get maximum SEO benefit when posting new content.When we post new content should we repost to all three domains (the same content) or will Google only index the url on the domain which is crawled first. Thanks in advance
Technical SEO | | aquaspressovending0 -
Infinite scroll blog
We're currently re-designing a website for our client, which includes an infinite scroll blog. When driving traffic to individual blog posts, is there a particular way to provide them with a unique URL to view the desired blog post? Thanks.
Technical SEO | | SymbiontGroup0 -
What is cross domain?
what is cross domain? can any one explain in simple language ?
Technical SEO | | constructionhelpline0 -
Blog question
If i set up a blog like this - http://www.abccompany.com/blog ? ( in a folder ), will each link to http://www.abccompany.com/blog carry more value to the main site than if the blog were set up like this- http://www.blog.abccompany.com
Technical SEO | | seoug_20050 -
Moving Blog to Custom Domain
Hi All - I am currently attempting to move a blog (companyname.blogspot.com) that has a 2/10 GPR to a custom domain name so that I can get my targeted keywords in the domain name. The new domain will just be www.targetedkeyword.com. There are easy instructions for doing this with the A record and CNAME changes in the Blogger help, but I am worried about losing rank and links if I do this. Can you guys help me understand what the ramifications would be, and how I can accomplish this without losing the 2/10 mojo? Thanks!
Technical SEO | | Bandicoot0 -
External Links from own domain
Hi all, I have a very weird question about external links to our site from our own domain. According to GWMT we have 603,404,378 links from our own domain to our domain (see screen 1) We noticed when we drilled down that this is from disabled sub-domains like m.jump.co.za. In the past we used to redirect all traffic from sub-domains to our primary www domain. But it seems that for some time in the past that google had access to crawl some of our sub-domains, but in december 2010 we fixed this so that all sub-domain traffic redirects (301) to our primary domain. Example http://m.jump.co.za/search/ipod/ redirected to http://www.jump.co.za/search/ipod/ The weird part is that the number of external links kept on growing and is now sitting on a massive number. On 8 April 2011 we took a different approach and we created a landing page for m.jump.co.za and all other requests generated 404 errors. We added all the directories to the robots.txt and we also manually removed all the directories from GWMT. Now 3 weeks later, and the number of external links just keeps on growing: Here is some stats: 11-Apr-11 - 543 747 534 12-Apr-11 - 554 066 716 13-Apr-11 - 554 066 716 14-Apr-11 - 554 066 716 15-Apr-11 - 521 528 014 16-Apr-11 - 515 098 895 17-Apr-11 - 515 098 895 18-Apr-11 - 515 098 895 19-Apr-11 - 520 404 181 20-Apr-11 - 520 404 181 21-Apr-11 - 520 404 181 26-Apr-11 - 520 404 181 27-Apr-11 - 520 404 181 28-Apr-11 - 603 404 378 I am now thinking of cleaning the robots.txt and re-including all the excluded directories from GWMT and to see if google will be able to get rid of all these links. What do you think is the best solution to get rid of all these invalid pages. moz1.PNG moz2.PNG moz3.PNG
Technical SEO | | JacoRoux0 -
Sub Domain SEO
I am thinking to Add Sub Domains to get better rankings for Local Searches. So I will develop City Specific Sites with Specific Language. For Example qatar.wisnetsol.com. IT will be in Arabic. If my Good standing and Ranking on Google for wisnetsol.com will help my subdomain to rank better? if we setup wisnetsol.com/qatar, how it can target Qatar in Google Webmaster tools? Will links for qatar.wisnetsol.com and wisnetsol.com are seprate? What do you think about this strategy? Is it good or bad?
Technical SEO | | Khuram0