Big one or a linkfarm?
-
Hello Moz and Mozfans,
I would like to ask you a question. Our friend runs a real-estate server site with aprox. 450 000 visitors a month. There is aprox. 15 000 products to be sold. The problem is, their business strategy lies in visits, not conversions.They also run a huge (you may call it linkfarm) syndicate of exact-match domains, where all those products are feeded. Of course there is supposed to be a duplicate content, but for some reason Google does not care and indexes them. As a result this syndicated exact-match domain agregate has aprox. 350 000 visits a moth, almost as much as their main brand and domain. The thing is they need those numbers. Finally my question:
Should we persuade them to:
A. forget the linkfarms and focus on their top-product
B. milk the linkfarm as much as possible before ban
C. something else?
Thank you very much. Bestr regards
INIZIO
-
I would milk the sister domains, but don't wait for a ban. Work out a way to avoid the duplicate content flag by either linking to the original content, or by using unique content.
It will take much more time and effort, but worth it if you want to maintain the traffic coming from those sites.
- Greg
-
I would maybe add one point because it may seem stupid to count total visitors only. Of course! From the point of a long term view, it has no sence. But the client himself is a account-scouting company mainly. He needs to show off good (means great visits) digits. No matter, where do they come from. The linkfarm or the brand-domain.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blogger relationship - One Off VS periodic monthly blogging (which is best)
Good day all, I am interested in building relationships with my bloggers (i.e...people that are interested in my website and blog about it regularly). I would also propose to them the idea of blogging about our page regularly, perhaps recurring monthly. If the strategy is in place, could receiving links from the same bloggers each month cause any negative SEO effects? Thanks for your input.
White Hat / Black Hat SEO | | 90miLLA0 -
Is there a danger linking to and from one website too many times?
Basically my webdeveloper has suggested that instead of using a subfolder to create an English and Korean version of the site I should create two different websites and then link them both together to provide the page in English, or in Korean, which ever the case may be. My immediate reaction is that search engines may perceive this kind of linking to be manipulative, as you can imagine there will be a lot of links (One for every page). Do you think it is OK to create two webpages and link them together page by page? Or do you think that the site will get penalized by search engines for link farming or link exchanging. Regards, Tom
White Hat / Black Hat SEO | | CoGri0 -
Is this a clear sign that one of our competitors is doing some serious black-hat SEO?
One of our competitors just recently increased their total external followed looks pretty drastically. Is it safe to say they are doing some pretty black-hat stuff? What actions exactly could this be attributed to? They've been online and in business for 10+ years and I've seen some pretty nasty drops in traffic on compete.com for them over the years. If this is black-hat work in action, would these two things be most likely related? Wh10b97
White Hat / Black Hat SEO | | Kibin0 -
One of my outbound links website go hit by panda!
Hi mozzers, today I received a message from one of my blogger partners announcing me that he got hit by panda. 2 weeks ago I had him placing 2 anchors one in our main domain and a second one on our subdomain. I know panda focuses essentially on dups and I have paid attention to our webmaster tools to make sure we haven t got any messages Which we re good with. What do you guys suggest, will this affect us at some point or we re good? also in case that we re good will panda affect the blogger's authority therefore ours? if yes I should probably remove them, right? Thanks
White Hat / Black Hat SEO | | Ideas-Money-Art0 -
Redirect n domain to one
What happen when I redirect301 10 domain to one? I have 10 domain with ave Page Authority=45 and Domain Authority 60 and want to increase my new domain by redirect them. is it right or wrong?
White Hat / Black Hat SEO | | vahidafshari450 -
Merging four sites into one... Best way to combine content?
First of all, thank you in advance for taking the time to look at this. The law firm I work for once took a "more is better" approach and had multiple websites, with keyword rich domains. We are a family law firm, but we have a specific site for "Arizona Child Custody" as one example. We have four sites. All four of our sites rank well, although I don't know why. Only one site is in my control, the other three are managed by FindLaw. I have no idea why the FindLaw sites do well, other than being in the FindLaw directory. They have terrible spammy page titles, and using Copyscape, I realize that most of the content that FindLaw provides for it's attorneys are "spun articles." So I have a major task and I don't know how to begin. First of all, since all four sites rank well for all of the desired phrases-- will combining all of that power into one site rocket us to stardom? The sites all rank very well now, even though they are all technically terrible. Literally. I would hope that if I redirect the child custody site (as one example) to the child custody overview page on the final merged site, we would still maintain our current SERP for "arizona child custody lawyer." I have strongly encouraged my boss to merge our sites for many reasons. One of those being that it's playing havoc with our local places. On the other hand, if I take down the child custody site, redirect it, and we lose that ranking, I might be out of a job. Finally, that brings me down to my last question. As I mentioned, the child custody site is "done" very poorly. Should I actually keep the spun content and redirect each and every page to a duplicate on our "final" domain, or should I redirect each page to a better article? This is the part that I fear the most. I am considering subdomains. Like, redirecting the child custody site to childcustody.ourdomain.com-- I know, for a fact, that will work flawlessly. I've done that many times for other clients that have multiple domains. However, we have seven areas of practice and we don't have 7 nice sites. So child custody would be the only legal practice area that has it's own subdomain. Also, I wouldn't really be doing anything then, would I? We all know 301 redirects work. What I want is to harness all of this individual power to one mega-site. Between the four sites, I have 800 pages of content. I need to formulate a plan of action now, and then begin acting on it. I don't want to make the decision alone. Anybody care to chime in? Thank you in advance for your help. I really appreciate the time it took you to read this.
White Hat / Black Hat SEO | | SDSLaw0 -
How many times should one submit the same article to various websites? 1 time? 10 times? What is okay to do with the most recent Panda update?'
For link-building purposes, seemingly it was okay to post the same article to multiple sites for links in the past. However, after the most recent Panda update our thought is that this may not be a good practice. So the question is, how many times is okay to submit an article for link building purposes. Should you always only submit to one site? Is it okay to do more than once? What is the right way to submit for link-building in Google's eyes? Thanks
White Hat / Black Hat SEO | | Robertnweil10 -
Client Selling Links On One Site Hurt Their Other Site?
Hi, I have a client who is thinking about selling ads on one site they own via something like textlinkads.com. Do you think they run any risk of exposing their other sites to scrutiny, penalties or problems?
White Hat / Black Hat SEO | | 945010