Domain Consolidation & Proper Linking Strategy?
-
We have a client that operates 5 gyms in 5 different part of Miami, and each gym has its own website. All sites rank well and have a a good pagerank.
For the purpose of their marketing and brand they would like 1 website developed which includes all of their gyms which we are launching later today. Each gym will have it's own landing page within the website
Should we redirect the URL's of the different websites to the individual landing pages on the new site or how should that work to minimize any penalties on our SEO.
For example (these are fake url's):
www.gymA.com, www.gymB.com, www.gymC.com, www.gymD.com
The new url: www.gym.com
New landing pages:
www.gym.com/gymA, www.gym.com/gymB, www.gym.com/gymC, www.gym.com/gymDShould we do a redirect from:
- www.gymA.com to www.gym.com/gymA
- www.gymB.com to www.gym.com/gymB
- www.gymC.com to www.gym.com/gymC
- www.gymD.com to www.gym.com/gymD
Thank you in advanced. If there is a better way to do this, or anything extra I need to know, that would be great.
Thanks!
-
If the individual sites don't have any external links pointing to their internal pages and those pages are not getting any search traffic, you could just 301 each domain to the appropriate landing page on the new domain.
-
Hi Alex,
If your individual sites have back links going to their internal pages and/or are getting search traffic to internal pages, those pages and the domain's default pageshould be 301'd to appropriate pages on the new site--the homepage for each individual site, as you say, should go to the each gym's new landing page and the internal pages get redirected to pages on the new domain with information similar to what's on the page that's being redirected. If all of the old sites have an internal "weight lifting" page, for example, all of those pages would be redirected to a comnon "weight lifting" page on the new site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Client has franchisees on separate sub domains
Hi, a large client of mine has all of his franchisee network on sub domains and on separate wordpress websites (multi-sites). I have advised him that the best way forward is to use the main company .com domain and create sub folders for all of his franchisee areas. Does anyone foresee any problems with this going forward or do you have any advice to offer. I'd be interested in hearing what your verdict is on the subdomain vs subfolder war. Many thanks
Web Design | | johnos-journey0 -
Is there an issue if we show our old mobile site to Google & new site to users
Hi, We have our existing mobile site that contains interlinking in footer & content and new mobile site that does not have interlinking. We will show existing mobile site to google crawler & new mobile site to users. Will this be taken as black hat by Google. The mobile site & desktop site will have same url across devices & browsers. Regards
Web Design | | vivekrathore0 -
Is the 'too many links' caused by the tags?
Hello Just got my seomoz report and decided I better start takiling things. Got a lot of 'too many links' on the report. I don't have control over website design and before I talk to designer I thought I should have a bit of an handle on what I am talking about. I've taken one page that has 483 links. Is this caused by the tags box and would it be a good idea to have it removed? http://commonwealthcontractors.com/uk-visas/tier-2-general-visas-formerly-uk-work-permits/ Regards Niamh
Web Design | | Niamh20 -
Does Google follow links inside a <noscript>tag?</noscript>
I'm looking at making an embedable calculator and asking users to embed it to their website. I had the idea of using javascript to include the calculator which would also conatain a text link back to my site in order to gain some back links. If it's possible Google won't see the link (as they may not execute the javascript), is it safe to place the link in the <noscript>tag? If so, Will it be indexed and will Page Rank be passed?</span></p> <p>Thanks in advance for your answers. </p> <p>Anthony</p> <p><span style="color: #5e5e5e;"><br /></span></p></noscript>
Web Design | | BallyhooLtd0 -
Domain Analysis
Hi all, Thanks for taking time to view my first question. I've noticed quite a change in our domain analysis figures in the last month (we have dropped two points whilst a competitor has jumped up 7 points for domain authority) and wondered if this was unusual or not as I've only been a member for a couple of months and it seems to quite a leap for them!? Cubicle Centre Ltd (washroomcubicles.co.uk) from 35 to 33 and Venesta (venesta.co.uk) from 27 to 34 The main changes I can see are that our number of links for External Followed (EFL) / Total External (TEL) and Total Links (TL) has dropped considerably whilst their's have remained fairly constant: EFL from 439 to 242 TEL from 466 to 263 TL from 3686 to 2980 We have managed to hold a top three spot in Google for the search term 'toilet cubicles' (UK!) for quite a number of years now and I am concerned these figures may be the start of a fall / reduction in our search engine performance. If anybody could give me some feedback or maybe even take a peep at our website (http://www.washroomcubicles.co.uk/) and see if there are any major SEO issues which I need to address to improve on the stats above, it would be very much appreciated. Remember this is my first question so please go easy on me! Thanks in advance.
Web Design | | cubicle_Craig0 -
Over Optimization & Footer Links for Crediting Web Design to a Company
With the recent updates to the algorithm having to do with link networks and over optimization it has got me to thinking about the footer links we add to each site that we build and do web design for linking back to ours. I could certainly see how Google could make the assumption that these are all on the same server, pointing back to one main site, and penalize us for that. Should we no=follow these links? They may say something like, "Website Designed By: Company Name". They do provide a valuable source to some extent of traffic to the site from people interested in our designs. Any thoughts?
Web Design | | JoshGill270 -
Too Many Links Since Mega Menu Implementation
We have an issue with our recently introduced ‘mega-menu’, which has increased our link count on all pages (as it is a global menu across the entire website). Is it acceptable to load our mega-menu drop-down content onto the page via AJAX in order to reduce the number of on-page links, leaving only the department headings as on-page links (in order to keep the user experience the same/similar)? Or is dynamic loading of link content frowned upon by Google? We would still have the ‘AJAX'd’ links available as on-page/crawlable links in the left menu of the department landing pages, by navigating via the department headings. Any help/advice that could be offered is welcomed. Thanks
Web Design | | DVCrawler0 -
Java-script slider & H1 tags
If you have a java-script slider on the homepage, each slide has an H1 tag heading, which of the H1 tags would google most likely consider? all of them or just the first one?
Web Design | | GraphicMail0