What is the importance of root domains linking to your website in Google's rankings? I notice our competition has a much higher number on keywords I'm analyzing. Thank you!
-
I've noticed our competition has a much higher number of "root domains" linking to their page than we do. Is this simply a result of more websites linking to them? How long does it normally take to build up these numbers/rankings? (I'm assuming it's a concerted effort, which I'll be researching.) Thank you!
-
Wonderful, thanks Ryan!
-
Hi Miriam. Root domains are the first two extensions of a domain name, working right from left, so in the example www.google.com, the root domain is google.com. It's a handy metric because sometimes you get links from mobile versions of sites that are like m.google.com so by removing the third level (m, www, etc) you get a better idea of how many individual websites are linking to you or your competition. Like you've said, it's basically more websites linking to your competition.
Time to build varies! Some sites explode onto the web via viral content, product releases, huge funding, etc, but in your research you can likely get a decent idea of timeline by looking at dates on when various articles were written, how long a site's domain name has been registered, and their presence in archive.org's way back machine.
The Moz Learn center (http://moz.com/learn/seo) will definitely help you on your way. Cheers!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why my website is not getting rank?
I can understand my website age is a big issue but now I want you to help me. I have been doing guest posts for increasing the domain authority but no good result. I just want you to let me what should I do next? AmazeInvent
Link Building | | alexmurphy11220 -
What Makes A 'Natural Link Profile'?
I find it hard to recognize unnatural link patterns when the links to my site are so familiar. It can be hard to see the wood for the trees! How many links from one site is too many? Does it depend on the size of the site? Thanks for your advice on this.
Link Building | | T0BY0 -
Easy JOB - Ranking a Website For Easy Keywords (Moz Keyword Difficulty below 25)
Hello Moz Members,
Link Building | | Sebastian21
Easy JOB - Ranking a Website For Easy Keywords (Moz Keyword Difficulty below 25)
Ok so idea is simple here but I need some help because lack of time. I have 4 pages that I want to rank for these keywords in the next 1-2 months. Please contact me if you Done SEO in the past 3-5 years successfully and use White Hat Tecniques ! For more details contact me directly via email at [email protected] or [email protected] Thanks in Advance ! Keywords:
Sophia Hills
Mount Sophia Condo
sophia hills mount sophia
www.thesophiahills.com.sg high rental yield
dhoby ghaut rental yield
http://thesophiahills.com.sg/sophiahills/ Sophia Hills location
location map
sophia hills site plan
sophia hills location map
http://thesophiahills.com.sg/location-map/ Sophia hills floorplans
floor plans
floorplans
http://thesophiahills.com.sg/floor-plans/ THANK YOU !0 -
How is this site ranked so high on Google?
How on earth does "southeastasiatravelblog.com" rank No 3 on Google for "Asian travel blog"? It's just a collection of basically PR type travel articles. I have profiled its backlinks using Open Site Explorer and 71% of them are dead. The rest seem to be mostly "run of site" links from his other websites, which aren't particularly travel or Asia related. The highest PA for a live backlink to this site is a link from within his own website (PA 27, DA 15). Most of his backlink anchors are URLs and look fairly EMD to me. The site has few shares (6 FB shares, 7 FB likes, 1 Twitter share). So what makes it rank so highly for this phrase? My site I'm comparing against is "travelnasia.com" which is a fairly new domain with a DA 23, PA 31 and about the same amount of shares but far fewer backlinks at this stage because I recently changed URLs to shake off what might have been an algorithm penalty from Google. I am now receiving a growing level of Google search traffic again, but it's a long climb back. I'm looking at strategies, which is why I was checking out the site above.
Link Building | | Gavin.Atkinson0 -
Links from PRWeb press release violate Google's quality guidelines?
My site has had a manual action performed on it by Google indicating that I have inbound links that fall outside of their quality guidelines. I did my own research, found what I thought was the issue, had the links removed and requested reconsideration. Google's response surprised me in that they highlighted two specific pages with links that were the direct result of valid press releases and a publisher picking up our release off a wire service. Has anyone else seen this occur? Anyone had a case successfully reconsidered? I realize that I don't need to do anything at all as the manual action is in effect and will stay that way, discounting those links, but I would rather a) not have any manual action against my site and b) know for the future so this doesn't happen again. Also, is this applicable for guest blog posts, which effectively create the same type of backlinks? Thanks
Link Building | | barberm1 -
Domain extensions and link building
Hi, If you were trying to rank your website for a search term in Google UK, would it be more beneficial to build links from .co.uk websites then any other? I have read on Hubspot if your targeting UK rankings then link building from .co.uk domains will have a good impact on UK rankings? Thanks
Link Building | | activitysuper0 -
Google Link Disavow and sites with extremely heavy but poor link metrics
Need help/opinions from the SEO's out there. I am working with a site that in the past hired an SEO company out of India. Over the course of their time together, this company submitted the clients url to tens of thousands of link exchanges and directories. Around the time of Penguin, the owners told me their inquiries dried up. Literally that same week they had a new website launched (designed by a local competitor) that really butchered the site. They were convinced the reduction in traffic/inquiries was due to the new site but I am convinced otherwise (suspect Penguin). Not only does the site need to be re-structured but their link portfolio needs to be diversified. Now on the plus side, the company caters and sponsors a number of events that earns them organic, relevant links. These are overshadowed by the tons of poor, irrelevant ones though. I read a few posts recently on the Google Link Disavow tool and to proceed slowly due to the unknown nature surrounding it. I have a good idea of what links are problematic and which ones are well served. However, the number of problematic links in my estimation is quite high (thousands). I am very hesitant to dive into Google Disavow and submit such a large number of requests. What are your thoughts? How would you proceed?
Link Building | | mattylac1 -
Links from Google Place to Website
If you have a business with multiple locations, is it better to link you Google Place pages to the home page (IE homepage.com) or directly to one of the location's pages. (IE homepage.com/location) ? Thank you
Link Building | | caseyp0