How to Create Authentic Hyperlocal Content At Scale
1/24/2017 Creating local content is hard enough, but when you're a nationally based business, it seems impossible. The key? Discovering and utilizing local content creators.
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After 5 years in Silicon Valley and Hollywood startups, Megan Hannay is now the CEO & CoFounder of ZipSprout.com, matching businesses with hyperlocal nonprofit and event sponsorships at scale. Previously, Megan also worked with ZipSprout cofounder, Garrett French, on SEO and Link Building content and strategy for Citation Labs.
Megan hosts a weekly podcast - The Zip - in which she interviews local marketing experts and other members of the ‘local’ ecosystem (journalists, nonprofit organizers, and overall interesting folk).
Megan lives in Durham, NC, where she spends her free time planning too many trips and eating popcorn for dinner.
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