In the final interview installment of The SMX Diaries, Rand spends some quality time with Google's own Matt Cutts and learns all the magic behind the buttons, levers, switches and knobs that make the the interweb work.

This was a long one, so we've broken it into two parts.  Also, although I planned to offer this and all of the other SMX Diaries interviews on YouTube, their 10 minute max time limit is prohibiting it.  If, next week, I somehow have the time to recut them to fit in that time constraint, I will. Barring that, apologies to those folks who are YouTube dependent.

I hope you've all enjoyed these video interviews.  No Whiteboard Friday this week, but we'll be back next week with more video action for you.

Part I:

Part II: