As promised, here's the first in our series of Whiteboard X-day videos direct from the floor of SMX West.  Our first victim is our good friend and extremely active SEOmoz member, Will Critchlow of Distilled.  Will and his business partner, Duncan Morris, came in from London for SMX West and it was great to see them both.

As a London-based firm, they have a number of international clients and the ranking discrepancy between .com rankings and those for country-specific TLDs (.co.uk, .ca, .fr, etc) can be dreadfully inconsistent  and more than a little frustrating.  In this video Will and Rand discuss what causes these differences, how to work around them, and what the engines might try and do to help correct them.

Enjoy!




Tomorrow's guest for Whiteboard Tuesday: ShoeMoney himself, Jeremy Shoemaker!