Why Does This Page Rank Badly?
-
Hi,
The page in question is:
http://www.toymart.com/details.php?id=1764
The problem is that this and most of the other 10,000 pages used to rank well but now are really struggling.
I am begining to suspect that I have some sort of Google penalty but I cannot know for sure.
I believe I comply with all Google guidelines and I think the SEO is good.
Possibly the eBay affiliate links are the problem but they form a large part of the content and user experience.
The page gives a price guide for items in different conditions and has various other tools for the user.Any thought would be appreciated.
Thanks for your time in advance.
Alan
-
Hi Robert,
Thanks for the quick response.
Comments noted and changes implemented.
I took the alt tags off as many pages looked like I was keyword stuffing due to the number of images.
Well they are back on again now so I will see what happens.
Cheers. Alan.
-
Thanks for the quick response.
Comments noted and changes implemented.
Hopefully this will start to make some improvement.
Cheers. Alan.
-
Thanks for pointing out the keywords, I checked the physical page rather than running the report (which I guess would have been more helpful in hindsight!) so I missed that.
-
Alan,
Most of what Opt says rings true. The keyword does show up in the body text based on SEOmoz - On Page Report Card(13 times). It is not apparent from just looking at the site, but if you view source it is there.
The biggest issue would be there is not a single link to this page. Therefore, you have a page authority of one.
I searched on your term and took one from mid page one on google: Nigels - they have one link from another page on Nigels and their PA is 6 the linking page is PA of 9. Also, as Opt said, you aren't using keyword in any of the headers. H1, 2, 3, etc. this would be better than No H1, and model/toy as H2. You have a lot of images that could be correctly tagged as Dinky 194 Bentley box, Dinky 194 Bentley -good condition, etc.
Best of luck
-
Hi Alan,
Without doing any real research on your site or touching on any site-wide points a couple of issues I noticed when looking at the page are:
- The term isnt mentioned in the body text of the page (only in the breadcrumb, affiliate links and table title at the bottom)
- Key term not used in H1
- Key term not used in image alt text
- The URL structure isn't ideal and doesn't include key term
- The page has little Page Authority
Im sure other users will come up with some more suggestions but hopefully the above will help a little!
-
Sorry should have mentioned that the search term I am using for this page is Dinky 194.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My website has been declining in rankings!
Hello everyone, I have been doing the SEO on the following site: www.painters-decorators-london.co.uk for the past few years and the rankings are slowly declining since last year. (not the recent Google update). I can't seem to figure out what exactly is causing this to happen The page authority and domain authority is higher than my competitors. The on page SEO I believe is done appropriately but I'm not sure whats causing this decline. How can I find out exactly using the MOZ Pro account that I have. I don't think I'm totally aware of the important metrics that one can use on this site to determine the problem. Please advise!
Reporting & Analytics | | Ready2Paint0 -
Enchance Ecommerce Tag Fired on every page i visit why?
Hello Experts, I have added given below code (A) on my website and given below (B) setting in GTM. Now whenever i visit the site then two tags fired that is google analytic and enchance ecommerce. GA tag fired that is fine but why enhance ecommerce tag fired even if i visit any page? I think enhane ecommerce tag should be fired when i click on addtocart right?A)```
Reporting & Analytics | | bkmitesh
dataLayer.push({ 'event':'addToCart', 'ecommerce':{ 'currencyCode':'EUR', 'add':{ // 'add' actionFieldObject measures. 'products':[{ // adding a product to a shopping cart. 'name':'Triblend Android T-Shirt', 'id':'12345', 'price':'15.25', 'brand':'Google', 'category':'Apparel', 'variant':'Gray', 'quantity':1 }] } } }); Track type : Event Event Category: `Ecommerce` Event Action: `Add to Cart` Enable Enhanced Ecommerce Features: `true` Use Data Layer: `true` Basic Settings - Document Path: `{{url path}}` Firing Rule: `{{event}}` equals `addToCart``Thanks!`0 -
Sudden Increase In Number of Pages Indexed By Google Webmaster When No New Pages Added
Greetings MOZ Community: On June 14th Google Webmaster tools indicated an increase in the number of indexed pages, going from 676 to 851 pages. New pages had been added to the domain in the previous month. The number of pages blocked by robots increased at that time from 332 (June 1st) to 551 June 22nd), yet the number of indexed pages still increased to 851. The following changes occurred between June 5th and June 15th: -A new redesigned version of the site was launched on June 4th, with some links to social media and blog removed on some pages, but with no new URLs added. The design platform was and is Wordpress. -Google GTM code was added to the site. -An exception was made by our hosting company to ModSecurity on our server (for i-frames) to allow GTM to function. In the last ten days my web traffic has decline about 15%, however the quality of traffic has declined enormously and the number of new inquiries we get is off by around 65%. Click through rates have declined from about 2.55 pages to about 2 pages. Obviously this is not a good situation. My SEO provider, a reputable firm endorsed by MOZ, believes the extra 175 pages indexed by Google, pages that do not offer much content, may be causing the ranking decline. My developer is examining the issue. They think there may be some tie in with the installation of GTM. They are noticing an additional issue, the sites Contact Us form will not work if the GTM script is enabled. They find it curious that both issues occurred around the same time. Our domain is www.nyc-officespace-leader. Does anyone have any idea why these extra pages are appearing and how they can be removed? Anyone have experience with GTM causing issues with this? Thanks everyone!!!
Reporting & Analytics | | Kingalan1
Alan1 -
Local site rankings have dropped off first page but Universal went up.
My site was performing first page locally on 6 of 20 keywords, and universally on 3 of 20 keywords. We started a link building campaign and optimization about 3 weeks ago. When I looked at the rankings today I was happy to see that 16 of 20 keywords were in the top 20 rankings universally, but not happy to see that only 1 of the 25 words were ranking locally now. I lost my local ranking on 5 very important keywords. I realize that you can not rank first page for both local and organic but its as if I traded my first page local ranking for a universal ranking that appears lower on the page. Maybe someone could point me in the right direction.
Reporting & Analytics | | whmgatx0 -
Moz Rank & Trust | Page vs Sub vs Root
Hey guys, Just need some help deciphering my OSE link metrics for my site theskimonster.com . Page MozRank: 5.51 (highest among my competitors) Page MozTrust: 5.74 (#2 among my competitors) Subdomain MozRank: 4.19 (#4 among my competitors) Subdomain MozTrust: 4.63 (#2 among my competitors) Root Domain MozRank: 3.89 (#5 or last place among competitors) Root Domain MozRank: 4.1 (#5 or last place among competitors) What does this mean? What am I doing right, what do I need to do?
Reporting & Analytics | | Theskimonster1 -
What does "on first page" mean in seomoz ranking reports?
Hi - When reports here show numbers of keywords appearing "on first page", there must be some implicit assumption made about the number of results listed per page. 1. Can anyone tell me what that assumption is? Is it 10? 20? 2. What about universal results Local links? If the answer to number one is, for instance, 20 results per page, then are there any assumptions made about the number of universal results Local links included? I'm just trying to understand what the reports mean. Thanks, Tim
Reporting & Analytics | | tcolling0 -
Tool to check GA code present on every page?
Is there a tool to check if the Google Analytics code is present on every page of a website? Thanks for your help!
Reporting & Analytics | | gerardoH0 -
Should I delete a page that gets search traffic, that I don't care about?
I have a page on my site that consistently gets traffic, every month. Googlers seems to love it. But I don't like it at all. Webmaster tools shows that google allows us a certain number of search impressions each day. - it flatlines, they are limiting the impressions we get. We also getthe same number of clickthroughs each day. So my question is for anyone who has this same experience, who may have experimented by deleting a page you don't care about. Did you just lose that number of clicks each day or did other pages on your site get displayed and clicked through instead?
Reporting & Analytics | | loopyal0