Title tag question
-
Hi,
If I wanted to rank for 'cheap football boots' and 'football boots' which tag would be the best option:
1. Cheap Football Boots (notice both keywords im targeting are included)
2. Cheap Football Boots, Football Boots (both keywords separate)
and the keywords sit on an EMD (cheapfootballboots.co.uk)
Cheers
-
Online Football Boot Store, Buying Football Boots, something of that nature that would imply buying. I like using keywords that don't necessarily have the product in them, but target the lifestyle of the shopper. Good luck on your Quest!
Justin Smith
-
I like these... they present the keyword and then a value proposition.
-
i am not sure about how much juice you can get with the anchor text's pointing to same word.
as i read some where that it is better to have different pages and different keywords linking to your site to get max.. i mean with the cheap football boots and football boots should lead to different pages in your domain..
correct me if i am wrong
-
Thanks for the replies.
One other thing I thought about as well, was when link building if the anchor text was 'cheap football boots' would this benefit both terms at the same time? basically kill to birds with one stone or would mixing it up a bit with some 'cheap football boots' and some 'football boots'.
-
may be you can try
Cheap Football Boots with one day free shipping
or
Cheap Football Boots sale for children
as Heather mentioned if you are targeting local clients in your area add your location..
-
Surely first one is better. If you look at the second one than football boot makes up nearly 50% of the the text which is close to keyword stuffing. One other option could be to use like cheap football boots - football boots to indicate google that those are two totally different querries you are targeting, but I would defintely use the first one only. In addition you have both words in your domaini as well.
-
Hi there
I don't think it's necessary to repeat 'football boots' as it could look a bit spammy, so I'd go with option 1, but then expand a little, taking it up to 60 characters or so.
For example: add in your location if you have a bricks and mortar shop and want to target local searches, or perhaps think seasonal and add 'Christmas deals', 'back to school', etc.
Hope that helps
Heather
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Website Titles in Google
I currently have a Wordpress platform website and previously I noticed that when I optimized my pages, if I indicated what I wanted my page names to be (through an application like SEO Yoast) that most times, the keyword would show up exactly how I had it typed in. Recently I have noticed that the title of my website is showing in my page titles too. So for example: Before: Shoe Stores Windsor - XYZ Company Now: XYZ Company | Shoe Stores Windsor - XYZ Company In SEO practices, I know it's most often best to have the keyword you would like as close to the front of your title tag, but now this recent search adds my website title first. Plus this also seems to be making my titles longer. I know Google ultimately has the 'final say' in a page title and I have ensured that I have the "rewrite titles/descriptions option" check in Wordpress to allow me to overwrite titles, but I am hoping someone can possibly provide me with a tip or trick to avoid this in search rankings. I think it's important to have the name of my site entered through Wordpress so that any pages that I have no optimized default to the page name and site name, but the ones I have optimized seem to be showing differently all of a sudden. Any help is greatly appreciated! Thanks!
On-Page Optimization | | MainstreamMktg0 -
Is it OK to shorten your brand name in your title tags
If your title tag is over 55 characters, is it generally OK or good practice to abbreviate your brand name (at the end of the title tag) for the sake of the other keywords in the tag?
On-Page Optimization | | AliMac261 -
Difference in using dividers in TITLE TAG
Hi everyone, i know that dividers in title or even title tag doesnt have much of an impact on better rankings. I had great rankings for many keywords, not using dividers or using only one divider. However for better reading comprehension and usability, and also aesthetics i started to use the pipe as my main divider and other secondary dividers. I saw many pages drop in rankings vs other less competent and with less content pages. My format was as follows: Product Brand | Product description - Additional info or local info ie. Fiber Glass MBI | Insulation Batts for Home and Commercial use - Acoustic and Thermal Insulation I changed the format for a handful of pages, and saw immediate results on rankings and traffic on those pages. Product Brand with Product Description - Additional Info ie. Fiber Glass MBI Insulation Batts for Commercial use - Acoustic and Thermal Insulation. Does it sound like something i should implement page wide. I personally like the aesthetics of the pipe as it gives a cleaner look, but the better rankings on the changed pages with using only one divider makes me think. Does it sound familiar, or its just a coincidence, Regards,
On-Page Optimization | | JesusD0 -
Meta tags - removal
A couple of months ago, I did something that has caused me great angst. My website unique visitors was on a steady growth path for about 3 years. I swapped out my SEO plugin, from all-in-one, to Yoast. I then removed all of my meta tags. My site has about 2000 unique posts. After doing that my unique visitors has been on a steady decline of me loosing traffic at a rate of 5 to 10% of my visits. Any thoughts on the best remediation plan I should use. I put back in the meta tags, but wasn't sure of the SEO plugin switch caused the issue.
On-Page Optimization | | copykatrecipes0 -
Penalty for Changing Home Page Title Tags
Hey Mozzers I'm certain of the answer to this question, however I wanted to get some input from the experts in Moz-land to hopefully provide some additional perspective. I recently disagree with a client's assertion that there is some penalty Google levels for changing the title tags of your home page. Now, I understand changing the title tags can influence serp rankings, however, is anyone aware of some penalty Google levels for simply changing the title tags? Most of what I've read and experienced has people changing them all the time without some phantom penalty. It seems to me a problem of correlation = causality, in that people often attribute a drop to an action that may not have actually been the cause. Anyway, if you have any particular insight on this top I would appreciate it greatly. thanks!
On-Page Optimization | | BrandLabs0 -
Can I use Same Keyword for Multi pages Title Tags?
Hello All, I am working on client website and currently they are targeting One Keywords for multi pages. As I have search with Allintitle: Search query and Google display around 37 pages of website which carry same keyword in "Title Tags". I have told to client to change the "Title Tags" but they want that keyword for all relevant pages. So I want to know is that harm in Search Engine Ranking? Note: They have not done the link building activities for multi pages with same Keyword, they are using only in "Title Tags" only
On-Page Optimization | | jemindesai0 -
Will changing the title tags cause me to lose rankings?
I have a site that gets pretty decent rankings. Based on Seomoz's assessment of my site I have ALOT of title tags that are too long. If I make modifications to my title tags will that hurt my rankings? I am also thinking of removing my company name from the title tag as that is taking up too much space.
On-Page Optimization | | webestate1 -
Newbie with a few questions
Hi! First post here. Would be great if someone could help me out with a few questions: 1. When I search a brand-name, there are 6 pages in 2 columns listed right below the brand in the SERPS. Is it possible to choose which pages in the "category list" that Google shows? 2. From what I've understood, the keywords being included early in the content is of much higher importance than using them in a perfectly structured tag hierarchy. Instead of using a hierarchy like this: I could use something like this (which reads much better): ****Would this make any difference? 3. My category pages show up in the search listings. Is this a bad thing? Should I nofollow or noindex? 4. Category and author pages triggers duplicate content in seomoz. Should I do anything about it? Should i make all the excerpts unique to avoid this? 4. Is the title tag recommendation of 66 characters with or without the brand name? Am I good as long as the post part of the title is less than 66? Remove the brand name from the title all together?****
On-Page Optimization | | mathiasppc0