Does more high traffic to your website increase your rankings?
-
If so than why? How? Thanks for all of your brilliant answers in advance!
-
More important than traffic volumne is what users do on the site and the build of that site. In recent times some of the metrics shown to have affect are: bounce rate, site speed and user engagement.
-
Simon and Tommy make good points, i would like to add, Bing will allow you to put a page directly into their index without going though the normal processes using BWMT, but they will keep an eye on its sucess and will boot it back out again if its not like by users, meaning they retured soon to Bing to keep searching.
-
While it might be a ranking factor, I'd argue that its value is very minimal. While traffic might suggest that a site is popular, that can be easily manipulated. Metrics that Simon mentioned like CTR, bounce rate, and even page speed are much more relevant factors as they give a good indication to Google about the quality of the website, and how relevant it is to the query.
-
Hi Jake,
It is believed that metrics including visitor/traffic numbers, click through rates, bounce rates etc are amongst the 200+ ranking factors that Google in particular use in their natural search algorithm.
They are used because it helps to rank pages based on merit to 'return the most relevant search results based upon the users query'.
Check out the 2011 Ranking Factors here on SEOmoz for more details.
Hope that helps,
Regards
Simon
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I want to know how is looking my website?
Hi, I hope you are doing well. I want know how is looking my website? Is that attractive or boring for visitor. I really need your answer to improve my website. here is my website: https://www.myqurantutor.com/
SEO Learn Center | | Bigbrand1 -
Blog Post Relevance vs Traffic
Hello Moz community, I have a website (lets say that I am selling tshirts), and want to create a blog (www.website.com/blog). With that blog, I would like to post about random topics including travel, leisure, events, new products etc. I want to do this for 1. to get affiliate commissions, 2. to increase web traffic, 3. to potentially increase my domain authority. I would like to know if this blog with random posts would negatively affect my website ranking and keyword ranking (for t-shirts), as it is not relevant to the products that I am selling (and the keywords that I am ranking for). As Google currently understands that my website is a webstore selling t-shirts (and I am ranking for the tshirt keywords), but the algorithm get confused if I start posting about travel and random topics? Your help greatly appreciated in the matter.
SEO Learn Center | | PTurbo1 -
How to make google crawl our repository to make our site rank but make sure users dont go to our repository ?
We have a website that has links to documents related to various sectors. But the challenge is we do not have the documents on the website itself and they are linked to our document repository that has been blocked to google. We have put nofollow and noindex to the repository. Since Google can not read those documents, it has resulted in an impact in our SEO ranking. What would be the best way to make Google crawl the PDF documents in the repository at the same time make it invisible the "repo" not appear in the search engines. Would dofollow and noindex sequence work ?
SEO Learn Center | | PracticalActionDigital0 -
For a parent blog on our website, what should we go for - Subdomain or Subdirectory?
We are a kids website with fun learning content dedicated to kids aged 6-14 yrs, now we want to start a blog page for parents with parenting tips and information useful to parents. For this, should we choose - a subdomain or subdirectory?
SEO Learn Center | | Mocomi0 -
Many competitors are doing spam report as well as spam link building for my website. Could you suggest me that how can I resolve this issue?
Many competitors are doing spam report as well as spam link building for my website. Due to spam links my website's ranking has been going down. Could you suggest me that how can I resolve this issue? Regards,
SEO Learn Center | | GSM
Mak0 -
Best Website satisfaction Survey Tool/Company to use
I need to do a voice of customer survey on one of our key webpages. It's basic questionnaire of why did you come here today, did you complete your task, etc. The company we were using last time Ipercetion has gone up tremendously in price and I was looking for another vendor with same attributes of easy to build survey and simple code that can be put on page easily. Any suggestions would be appreciated. Thanks.
SEO Learn Center | | inhouseninja0 -
Does Server Speed Effect SEO Rankings?
I was told by a website developer that Google ranks sites higher if they are hosted on faster servers. Is this true? For example my site is currently limited because it is a Quick Shopping Cart site hosted by Godaddy. He said that if I hosted my research chemical site with a different company with faster servers I could get better ranking immediately. I linked to my site. I think it loads ok. However Godaddy probably isn't the fastest service around.
SEO Learn Center | | chronicle0