Google's Page Layout Algorithm Change
-
Hello Everyone,
Google says they've implemented this change because they are answering the complaints of users who have to search for actual content after they've clicked on a result.
They go on to say users want to see content right away.
Now while most of this talk is about ads, I wonder if this will also apply to websites that are image and flash heavy above the fold with very little content.
I am working on a few auto dealer sites where 99% of the content above the fold are flash banners and images.
Below all of this noise you can find about 200 words of text talking about their dealerships.
I'd love to know everyone's thoughts on this...Does the new page layout algorithm change apply to only ads or to images and flash as well?
Thanks
-
I have the same concern with some of my landing pages. I know this is an old thread now but does anyone have any more up to date experience of this.
The question I am needing to know the answer to is how do they determine what is an ad? Or I suppose do they care, or are they just looking at how far away from the top left of the display in the actual content? Has anyone done any experiments on this sort of thing in situations where the "stuff" at the top of the page is not ads but images/video/flash etc?
-
I agree.... I like to place huge product photos above the fold.
-
My thoughts exactly.
a lot of CMS sites I have seen Have huge banners and nnot much text above the fold.
Anouther good question is where is the fold. 800600 , 12001024
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Structure URL's for Multiple Locations
We are currently undergoing a site redesign and are trying to figure out the best way to structure the URL's and breadcrumbs for our many locations. We currently have 60 locations nationwide and our URL structure is as follows: www.mydomain.com/locations/{location} Where {location} is the specific street the location is on or the neighborhood the location is in. (i.e. www.mydomain.com/locations/waterford-lakes) The issue is, {location} is usually too specific and is not a broad enough keyword. The location "Waterford-Lakes" is in Orlando and "Orlando" is the important keyword, not " Waterford Lakes". To address this, we want to introduce state and city pages. Each state and city page would link to each location within that state or city (i.e. an Orlando page with links to "Waterford Lakes", "Lake Nona", "South Orlando", etc.). The question is how to structure this. Option 1 Use the our existing URL and breadcrumb structure (www.mydomain.com/locations/{location}) and add state and city pages outside the URL path: www.mydomain.com/{area} www.mydomain.com/{state} Option 2 Build the city and state pages into the URL and breadcrumb path: www.mydomain.com/locations/{state}/{area}/{location} (i.e www.mydomain.com/locations/fl/orlando/waterford-lakes) Any insight is much appreciated. Thanks!
On-Page Optimization | | uBreakiFix0 -
Google Search - One page having problems
this issue is concerning my site - cruvoir.com we retail designer clothing online, and currently have 17 'designer' pages - one for each manufacturer brand name. We target these brand names for our campaign and track the progress with Moz and try to focus them in Google search. Of many of the designer names, we rank pretty well in Google search (usually under #15 when searching for the specific brand. All brands are doing well, except one brand : "Lost And Found" - a designer label we carry. This is the page for this brand name : https://cruvoir.com/5-lost-and-found we cannot figure it out. It happens to be our most important label we carry. when we search for this brand name or include it in any other search terms, we never are in the google search results. I expect it is a crawl issue, but we have covered all our ground in optimizing this brand page. It seems this page is also indexed with Google. But we cannot figure out why it does not rank us in search.
On-Page Optimization | | cruvoir0 -
My company's product is referred to by two different names (SVN and Subversion). When cleaning up our Title tags, is it OK to use either name to keep the title tags around 70 characters?
I am cleaning up title tags that are too long or not correct. In our title tag we reference our product (a version of OSS source code). This product is often referred to as both SVN or Subversion. When writing Title tags is it OK to use one or the other depending on the length of the Title Tag? For instance: Contact Us | Free SVN & Git Hosting | Bug & Issue tracking | CloudForge vs **About CloudForge | Free Subversion & Git Hosting | Bug Tracking ** | |
On-Page Optimization | | CollabNet0 -
Google Crawl Errors from vbseo change
We have vbseo setup on our site and for some reason a setting was changed unexpectedly and was un-noticed where it changed the URL of all the pages and so none of our pages were getting indexed by google any longer due to 401 errors. Most of our SE traffic fell off. We discovered the issue a couple weeks ago and we changed the setting back so that the URLs are the same as they were originally before but in Google webmasters it's still showing crawl errors and our search engine traffic hasn't recovered at all. We have sitemaps being sent daily.
On-Page Optimization | | RudySF0 -
Long URL's
So I'm super new at SEO and learning a lot. I'm a small business owner and enjoy doing it myself. Are long URL's good or bad? Like this: http://www.farnorthkennel.com/german-shepherd-puppies-the-girls/long-haired-german-shepherd-puppies-lava Is that too long? The german-shepherd-puppies-the-girls is an actual page with actual content. Do those hurt me?
On-Page Optimization | | Joshlaska0 -
Stumped on why Google is not showing main site pages anymore
Recently had sites homepage listing taken off first page for brand name search even though search term is not competitive. Does anyone have any ideas?
On-Page Optimization | | Luia0 -
My website is saying I have duplicate page content and page title. How do I fix it?
Hi, I created a website on webstarts.com. After I launched it then ran a scan through SEO it says I have duplicate page content and page title. The 2 pages it is reading are technically the same page. www.mobilemowermedicsinc.com and www.mobilemowermedicsinc.com/index . I am unsure how to get rid of on of these as it keeps saying this is an error in the SEO scan. Could someone please advise me of what to do from here. Thanks!
On-Page Optimization | | bcarp880 -
Optimally, how many times should the key word or phrase you are targeting for a particular page be mentioned or appear on that page?
Our marketing team is debating how many times the key phrase on each of our web store's product pages should include the word/phrase we are trying to be competitive with. Can you advise?
On-Page Optimization | | Glynlyon0