Can Anyone See What I am Missing, If anything at all?
-
Hi Mozzers
I have launched www.carbodypanels4u.co.uk 3 weeks ago, It's a website that sells aftermarket car body panels.
I want this website to rank on the first page for
"Body Panels" Postion 91 on google UK
"Car Body Panels" Position 33 Google UK
The above are the two main keywords for the home page and I'm pleased with the progress we have made in 3 weeks, however I want to ensure I havent missed anything?
Apart from Link Building, can anyone suggest anything else I can do on the website to improve my rankings.
I was thinking of making all the makes on the home page to Header 2 tags?
shivun
-
I am saying that you should link directly to the final page, as you have control over the links, being internal, save the link juice leak.
The 301's may be there for some other reason I dont know, but you dont want your internal links going though them
-
Alan
Thanks for your feeback, are you suggesting that these redirects should not be in place at al?
shivun
-
Justin
Thanks for your feeback, much appreciated.
-
I would make a blog that shows some of the car panels being used in restoration projects or repairs to build up a type of "fan" base. Like Kingsford does here http://www.grilling.com/sports/ , they have a blog type that does nothing but promote human interaction with their product. I go would add that as a separate site that links to your main one since cars are so popular. Good luck with your site friend!
Justin Smith
-
You have a few link juice leaks thought un-nessasary 301's, every 301 leaks link juice.
This one occuers about 1,000 times that i found.
The link to "http://www.carbodypanels4u.co.uk/catalogsearch/result/" has resulted in HTTP redirection to "http://www.carbodypanels4u.co.uk/".thats a fair bit of leaking that should be going back to your home page
You also have over 1,000 images without alt text, get some keywords rich text in them.
-
I like many aspects of your site. Below are a few suggestions:
-
You list your phone hours but not a time zone. You list "Euro delivery" so it seems you service users in multiple countries. I know you are in England based on your URL but suggest you add the time zone anyway.
-
You have no trust symbols. You advertise "Safe secure shopping" and "100% secure" but those are just words, not anchor text. Any site can make those claims. How about showing Verisign SSL, TRUSTe Privacy, BBB or equivalent for business trust, Verified by Visa, MasterCard SecureCode, etc.
-
I understand you make body panels for most makes of cars, but there is nothing on your home page which talks about quality. Not even the slightest mention of the word "quality" or anything to offer potential customers any idea of the quality of your products.
-
there is no social integration visible on your home page. Facebook, Twitter, YouTube, etc.
-
there are no testimonials visible
As a visitor I know you sell car panels for various makes of automobiles. I also know you accept PayPal, credit cards and provide phone support M-F 9-5pm. That's it. I have no idea if you are the cheapest or most expensive provider of parts. I have no idea if you provide the highest or lowest quality of parts. I know you "provide a fast & reliable national delivery service that can also be tracked" but I have no real idea about your shipping. How many days is "fast" and how much does it cost?
Most of the basics of on-page SEO are in place. The white text on silver background may be a bit difficult to read, especially in the footer. I recommend raising the level of credibility for your site and trying to establish a better connection with your site's visitors.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I run a successful SEO campaign for a subdomain?
My company has been around for several years now and hasn't really paid much mind to SEO or search engine rankings, so now I'm an in-house marketer with moderate SEO knowledge. We're setting up an article site with our help pages and blog under a subdomain so our writers can easily post articles without having to go through developers every time, as our root domain was set up with a custom in-house CMS. Is it possible for me to run a successful SEO campaign for our article site subdomain? I get that the root domain wouldn't benefit from any SEO authority the new site obtains, but my hands are tied.
Intermediate & Advanced SEO | | teachbanzai0 -
Nothing I Know About SEO can Explain these Rankings?
Hi all, I have a client who wants to rank more prominently for "plastic surgeon jupiter fl", a key term in his niche that attracts 11-50 searches per month (but these are potentially big ticket clients). If you look at the first page of results for that term, I can't make any sense of them. I've checked page speed, Google listing optimization, on-page SEO, link metrics etc. and there seems to be no correlation with good on-page SEO, quality links (or volume of links). Any thoughts?? I literally cannot explain why the #1 site shows 2 inbound links via Moz OSE and almost no on-page SEO to speak of while sites ranking page 2 have better on-page SEO, more links, higher quality links (from what I can tell) etc.
Intermediate & Advanced SEO | | RickyShockley0 -
How can I use AMP html on a CMS
I have been trying to research using AMP to improve our mobile speed. We have a whole lot of sites on the same platform managed by a CMS. From what I have read, AMP html can only be used on static pages. Does that mean we would not be able to incorporate this into the html through our CMS? I would like to implement this across all our homepages to test the effectiveness of it if possible, but there is no way to rebuild all our homepages statically. Any advice is much appreciated!
Intermediate & Advanced SEO | | chrisvogel0 -
Knowledge Graph Quick Answer Box: Is there anything we can do to get our content to appear there?
Hi everyone, The quick answers box can be really helpful for searchers by pulling through content which answers their question or provides a clear description of an item or entity. Our client appeared in the quick answer box for a period of time with their description of a product, but have since been replaced by one of their competitors. Previously, the answer was provided by Wikipedia. Is there anything we can do to help get our client's content back in there? We've been looking at possible structured data we can use but haven't found anything. Also suggesting our client ensures they have a paragraph within their copy which is a clear, concise description of the product that Google can pull. Can anyone give any suggestions? Thanks Laura
Intermediate & Advanced SEO | | tomcraig860 -
Can I add Title/Description tags to site map
I have started working on a website that it written in JAVA. It has 26 URL's But because of the way it is written it is all shown on the home page code and does not have the ability to add unique title and description tags. Is there a work around for SEO on websites like this aside from adding content? I was wondering if there is a way to submit a sitemat with title and description tags. Any advice? Chris.K
Intermediate & Advanced SEO | | CKerr0 -
Disavowal & Reconsideration request - Can I do one without the other?
I submitted a link disavowal file for a client a few weeks ago and before doing that I read up on how to properly use the tool. My understanding is that if you received a manual penalty then you need to submit a reconsideration request after cleaning up links. We didn't receive a penalty so I didn't submit one. I'm wondering if anyone has used the tool (not stemming from a penalty) and if you did or didn't submit a recon. request, and what the results were. I've read that if a site is hit algorithmically, then filing a recon request won't help. Should I just do it anyway? Would be great to hear from anyone who has gone through a similar situation.
Intermediate & Advanced SEO | | Vanessa120 -
How to Explain Admin Access To Client Who Denies It to Anyone Inside or Outside?
Hi , I am on a new project for a great prospective client. After a company split the IT dept says, "Our IT Infrastructure team doesn’t provide admin access to anyone (internal or external) to any of our servers/sites for security, maintainability, and quality reasons. We would be more than happy to install and configure any software you would like and provide you read access to any output you might need." I am not aware of any such software. Or what help "read only access" is to getting tasks accomplished. Tomorrow am I meet with four others on the project that I am to assign SEO tasks to. Everyone wonders how to accomplish marketing tasks, web redesign and SEO tasks efficiently? They are told to drop by new content on a backupn CD. My contact has asked that I am permitted access... what can one do when IT says "no?"
Intermediate & Advanced SEO | | jessential0 -
Has anyone seen a spammy competitors website hit by the Google changes?
I wonder, after all the talk of Penguins and Pandas if anyone has seen evidence of a competitor who you know has 1000's of spammy links removed from their page one position in Google. I have a trade competitor who appeared from nowhere about 12 months ago with 11,000+ back-links most of which were totally unrelated to our trade and appear to be link-farm links for the most part. After reading about Google's changes I thought the site might be hit but it remains up there in the first 2 or 3 results on page one. I wonder if anyone has seen similar sites penalised? Colin
Intermediate & Advanced SEO | | NileCruises0