Does Bitly hurt your SEO?
-
I often use bit.ly or Google URL shortener in links when other websites post my articles so I can track clicks. However, I am thinking this may HURT my SEO given that it is taking away a back link to my website. Is that logic correct ?
If so, what is a good way to be able to track clicks if a website posts your article without jeopardizing the SEO value?
-
the bots can easily identify a url shortener, as this performs a normal 301 redirect
-
Thanks, but I am wondering how this is possible, unless the search bots could identify that it is a link shortener
-
You're probably right about the estimate. I haven't done any testing on it or the impact of redirects in general personally, but have seen some folks suggest as high as 99% but others much lower.
-
no, i'm referring to Boomajoom's comment above "only 99% of the rank instead of the full value".
-
thanks, what do you mean 99%. do you mean that it's 99% less effective?
-
no, it won't hurt your SEO, but you will get less out of it than by linking directly. how much of the link juice flows is unclear, but my estimate is that it's much lower than 99%.
-
I see a lot of people use bitly, but I personally prefer using goo.gl, it's a Google product and it pretty much gives you the same metrics than bitly.
-
Slightly. Like any redirect, you lose some of the link value. However, Google has said that PageRank does flow through shortened URL's. It just might only be 99% of the rank instead of the full value.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are the things that need update? before Appying SEO
Hello Everyone, I need Start work on for this site www.tajsigma.com, I want to know Did i need Add any things for Good ranking. what are the things that need update in This site For SEO??
Technical SEO | | falguniinnovative
i know Basic Things robots, title, discription , But i want know Any Additional Things that I need to apply?? can anyone help, please Thanx in advance0 -
Have hostings location an impact on SEO
Hello everybody 🙂 I know, that some years ago it was important that you host your site in the same country where your target audience was in relation to SEO. Because Google used that to find out which country your target audience was. But is this still important and have it an influence today regarding to SEO? Hope there is someone who can help 🙂
Technical SEO | | JoLinda910 -
How can i do SEO For Ecommerce site
I am doing SEO for my WP blog but now I am starting my recently launch an eCommerce site where I am selling electronics products. I want to know how can I do the SEO so at least I can top 10 position for my google India. Second how can i avoid duplicate content about copying manufacture contents. Please help
Technical SEO | | chandubaba0 -
Wordpress multisite and SEO
Newbie question. I have several keyword list I am trying to market - (My website is : http://www.soobumimphotography.com/) San Antonio wedding photographer, family photographer San Antonio sports photographer in san antonio headshot san antonio engagement photos san antonio I think it's too broad and thinking about getting separate sites for them. I know I can make urls something like this http://www.soobumimphotography.com/headshot using multisite function and planning to redirect it to www.sanantonioheadshots.com etc Is this good idea to do so? Should I get a new hosting and domain and start it all over again. Thank you
Technical SEO | | BistosAmerica0 -
Does server location impact SEO?
Hi, I am about to purchase hosting for my WordPress site which is primarily targeting the UK and wondered if server location still has an impact on SEO? Also can anyone recommend a reliable hosting provider with CPanel?
Technical SEO | | Wallander0 -
Frustrating Local Seo Question
I have just lost the top stop on Google Places (Pack 7) for one of my clients. The company that took it came out of nowhere to take the top stop. Now I don't mind getting out ranked when someone has worked hard to out rank me but what is frustrating is this site scores terrible across the board on just about every score that is supposed to determine on and off page ranking factors. The only place it outscores is in the link department but the site is so new there is no data available in OSE. The site has 0's and 1's for PA, MR and MT plus the keyword (kitchen remodeling) that it is taking the top spot for scores and F in the SEOMoz on page report card while the page that I optimized for this very same keyword scores an A. Plus this site has zero citations according to Bright Local Data. What Gives? Here is a little bit of data: Keyword: Kitchen Remodeling My Clients website is http://www.tandmkitchens.com Competitors website: http://www.njkitchendesigns.com I'm kicking his butt in every category except Domain Age and inbound link total, his inbound link total is 409 but it's only from 2 domains.
Technical SEO | | fun52dig
Any thoughts on how this is possible would be greatly appreciated. Thanks all and Merry Christmas!
Gary1 -
Changing DNS -- SEO implications?
Hey Moz, We're migrating an old site on an old server over to a new server/DNS. The plan is to keep the same URL structure and reuse our existing URL's. As long as we make minimal changes to each page's content, we should be able to update our DNS entry and get all the pages recreated and assigned to their correct URLs without any reduction in SEO rankings. Is this correct? This site gets a lot of organic traffic and ranks highly on some challenging keywords, so it's key that we retain our rankings as much as possible. I've read that it's wise to lower the DNS time-to-live to one hour, about a day before the move, to help Google crawl the DNS a little quicker. Are there any other recommendations you guys can offer or past experiences?
Technical SEO | | stephen_reply0 -
What is the most SEO friendly shopping cart for wordpress?
I'm using Thesis Theme. I know load time is important and will continue to be a bigger deal as time goes on. Any advice would be much appreciated!!
Technical SEO | | chadmorgan0