Is it worth me considering a reciprocal linking request to my authority site ?
-
My web site is www.swimmer.co.uk it sells waterproof mp3 players & is the authority site in its niche
I have no out going reciprocal links
I don't have advertising or encourage reciprocal linking as I thought it may devalue the sites quality & link juice
I have had a reciprocal link request from a swim wear based website called www.onlyswim.com that has a reciprocal linking sub-page with many varied links on it that are not just on the subject of swimming
I don't think I will get any direct traffic from this website so I was wondering if ts worth me agreeing to a reciprocal link page
I think we both have a PR of 2
**Any comments would be much appreciated **
In research to try & answer my own question I have just read this on wikipedia
"Reciprocal linking between websites is no longer an important part of the search engine optimization process.Google and other search engines now do not give credit to reciprocal linking as it does not indicate genuine link popularity."
-
Thanks to everyone for replying to this query
Having watched Rand's video & I think I'm getting the general impression with link building that if its ethical & natural congruent with ones topic it will tend to stand the test of time
In my case for me I think I will only reciprocal link with site requests that are more closely related to my niche topic 'waterproof mp3 players' & not just generalist swim related sites
thanks again for everybody's input
-
In general, reciprocal links are fine if there is a good reason for them to be there. Sometimes they help, sometimes they do nothing.
But get too many off-topic reciprocal links and you will risk a penalty.
Rand did a great video awhile back that discussed this topic: http://www.seomoz.org/blog/whiteboard-friday-sitewide-reciprocal-and-directory-links
So, a couple reciprocal links on your site probably wont hurt you, but I'd be extra careful about soliciting these types of links from others. In the end, it's more rewarding and less risky to gain links the hard way.
Hope this helps! Best of luck with your SEO.
-
It is alright to have outbound links, just make sure that they are relevant to the page it is linking from. I believe I have read that relevant outbound links are actually good for SEO. (But don't go crazy).
-
If it were me I would stay away. I get these requests a lot. Do your research.
-
You seem to have answered this all by yourself already, reciprocal links and close to useless nowadays and since you do not think you will get any direct traffic from their site I wouldn't bother if I were you.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google isn't recognizing links to my site. help
I recently changed my domain name and i see on moz that NOTHING is linking to my current domain (even though I have changed all of my links to go to my current domain name). My domain authority remains higher with my old domain name. I do have my old domain linking to my current site. Should I worry about this? How can i get google to recognize the link changes?
Link Building | | milesnixon0 -
What is classed as a reciprocal link?
We have a link on a website linking to our homepage and we also are linking to this website from a internal page but not to the same page that is linking to us ( if that makes sense) is this classed as reciprocal?
Link Building | | webguru20140 -
More than 2K dofollow links, from one site with one anchor text?
A week ago one person of our team added a link with anchor text on a web directory website PR5, but from this one link, Google indexed more than 2K links from this website with same anchor text, and then our keyword ranked first on SERP. The problem is that this clearly look like SPAM to Google, so which way is better to remove this link, with disawow tool, or to contact the web directory site owner?Could anyone give me any advice for this?
Link Building | | cvissi0 -
Total Links vs Google Webmaster Site Links
I am interested why the numbers between SEOmoz and Google are so different. In SEOmoz we only show 17,000ish links from 190ish domains. In Google, we show 200,000+ links from 370 domains. Why is there such a dramatic difference?
Link Building | | webspecdesign0 -
How to search for authorative Links?
Hello Everyone, 1.Can anyone tell me, how I can find (.gov.au) authorative links? How can I get .gov.au citations? 2.What are the best way to start building natural links? Please Help 😞 Thanks is advance
Link Building | | webalive0 -
Over 47.000 inbound links from one site - can it hurt my rankings?
Im currently having some banner commercials on a relatively large Danish forum. I talked the forum owner into maing the banner "dofollow" so i could get the "juice" from the site, however im in doubt if this is good or bad for my SEO. Webmaster tools is telling me that i now have over 47.000 links from this forum. it seems like a Lot of links considering that i only have external links from about 5 other sites and the fact that my site is quite new. It seems like my site is not ranked very good yet(as mentioned in another question). I hope someone has some input 🙂 Best reguards
Link Building | | Havalina0 -
How to Earn Links to Boring Pages on Your Site
We do great in earning links to our homepage, articles, linkbait, and resource pages but we get few links to our product pages which are honestly pretty boring. Do you have any advice for increasing links to these important "money" pages? (we are trying to add useful content to make them less boring and unremarkable)
Link Building | | ProjectLabs0 -
How to know whether linking to a site is valuable or not
Hi Guys, I've been checking for some people to write articles for my site. They are writing articles on their own sites. But before that, how can i know whether that site is valuable or whether it can pass link juice for my site. Please can someone explain about on how to know whether a site is important or not. Whether it will be helpful for my site in ranking ?? Waiting for your replies.
Link Building | | achillies0000