How to advertise "tip of the day"
-
I have an email list of a few thousand and would like to start giving my subscribers a tip of the day. However, I have found that emailing all of them an email every day calls for a pricey email subscription. I was thinking of an RSS feed and a widget but those will only satisfy website owners/viewers. What is the best way to give a tip of the day via email to my subscribers without it costing me an arm and a leg?
-
Email is really the only way to deliver to them. RSS will work, but they need to know how to receive RSS feeds in their email program. I would investigate Social, Twitter, Facebook.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Empty href damages SEO? (href="#")
Hello, I'm analyzing a website with thousands of pages.
Link Building | | prozis
I realized that on many of them they have empty links such href="#". I wonder if that will cause any SEO damage, or if Google will just ignore it as there isn't any link? I was reading about it and people seems to not be sure, although they recommend on forums to user the CSS pointer clickable instead of empty link. Let me know your opinion on this please! Thank you in advance!0 -
RE: Mozinar - "Leveraging Tools in Developing a Strategic & Data Driven Content Marketing Campaign"
Did Andrew ever provide a link to an example "Keyword Targeting Report" spread? Thanks!
Link Building | | richpalpine0 -
Still worth it to get listed on "resources" pages
Hello,
Link Building | | imcolej
I'm a new moz user who handles the online marketing for www.griefrecoverymethod.com. We provide grief support groups and 1-1 work as well as professional training for caregivers. We are on some websites as a grief resource, but not as many as I think we can be on. We have never attempted to reach out on a large scale to get added to sites. Is this type of link building worth a large campaign for us? Or has the ship sailed on link building with resource pages. I'm fairly new to all of this so any guidance at all would be appreciated. Thanks!0 -
Are sites that "smell of SEO" being demoted?
I'm working with a site owner who recently hired an SEO to work on just one particular type of keyword. It seems like the more work the SEO did, the lower the keyword gradually dropped. Granted, the "work" is pretty low quality - anchor texted bookmarks, comments and low quality articles. We're doing an experiment where we are going to disavow those links and see if the previous rankings return. Another site that I am consulting with has a lot of good natural links and then some anchor texted links, but from decent sources - some guest posts (on good sites - not a spammy site that exists only for guest posts) and some places where decent websites have agreed to link to the site. The anchor texted links do not make up very much of the overall anchor text. There is good diversity and lots of brand and url anchored links. It seems like the more the SEO does for this site, the more the rankings drop. And it's not all about anchor text. The SEO placed a link in a relevant directory, using the url as anchor...rankings dropped a little. They obtained an expired domain with relevant and very natural links and 301'd it to the new domain...rankings dropped several places. And so on. Occasionally the rankings will pop up a little, but overall it's a downward spiral. Check out this post by Gary Taylor. He did an experiment where he took an established site that was ranking well and threw some spammy links at it. To quote the article, 'every day goes by my ranking for the term “domains” is getting harder to maintain.' He recently tweeted that he has been removing and disavowing links and the rankings are returning. I was looking at searches for real estate related terms in different cities. In some cities, the top sites are ones that have ZERO obvious SEO done to them. There are sites ranking on page 3 that have been SEO'd, and not all of them have poor SEO. Many are what I would consider really well done. Some of the sites ranking on page 1 have under 10 links. There was one with 2 followed links and they were not from super authoritative sites! To complicate matters though, if you look at searches like "Toronto Real Estate Agents" some of the top sites have lots of keyword anchor texted links. Perhaps this should be a blog post rather than a Q&A, but I would love to hear some of your thoughts. My personal thought is that Google's main goal with Penguin and the unnatural links warnings is to make it so that not only is it not profitable to try to manipulate the SERPS, but that every time you try to do so, you potentially do your rankings harm. I used to say that Penguin could only affect a site on the date of a Penguin refresh, but I am thinking now that Google has managed to roll Penguin into the algorithm to some extent so that it can demote the majority of any work that smells of SEO. Thoughts?
Link Building | | MarieHaynes0 -
A link with "return false"- OSE sees as a No Followed Link
Hello, I couldn't find a clear answer to the impact on SEO for a link written in this way: [" class="expert_info" onclick="window.open(this.href);return false;">](w</span>ww.yourwebsite.com<span style=) [Does the "return false" act as a "no follow"? I came across this in our link data in Open Site Explorer which lists these links all as "no follows." However, an engineer I spoke to said that it shouldn't impact search engine behavior. Any ideas? Thank you in advance! -Sarah K.](w</span>ww.yourwebsite.com<span style=)
Link Building | | OneMedical0 -
The best way to spend 4 hours/day on offsite SEO?
I have an assistant who is able to do 4 hrs of SEO work for me every day. I don't have much onsite SEO work for him to do, and he's not skilled for social media management, so I'm thinking the best thing to have him do is manual link building. So far I've had him create a spreadsheet of more than 1,000 blogs and directories that relate to the subject matter of our websites, and had him include the domain authority of each and if they use the "nofollow" attribute on their links. Next I will have him start adding comments/submissions that include links back to our sites, starting with the highest DA sties and ones without the "nofollow" attributes. Do you agree this is the best way to have him spend his time? Are there other tasks you would highly recommend? Ryan
Link Building | | GreenHatWeb0 -
About Paying 300$ to "Best of The Web Blogs" Directory
Am Planning to pay 300$ to http://blogs.botw.org/ a seomoz recommended directory to get my website listed there plz suggest if this is a wise decision from SEO perspective or not thanks in advance
Link Building | | ksbnok0 -
Guest posts on sites you buy advertising with?
What are your thoughts about the following scenarios. Scenario 1: You purchased a banner ad on a site for $50. Then you notice that the site accepts guest posts and you contribute a guest article which has a followed link. Scenario 2: You pitch a guest post to a blog and they say sure but first pay us $50. You say, I can't pay for links but how about I buy an ad spot for $50 instead in appreciation of you reviewing by submission. Scenario 3: You pitch a guest post to a blog and they say sure but it will cost $50 to be published. You say sure and pay them. Which of these would go against Google's guidelines and be considered a paid link? It seems like they are all buying links to a different degree, but they would all be indistinguishable to Google.
Link Building | | ProjectLabs1