Backlink reports in OSE, the good and the bad!
-
Hi all Mozers, I have a couple of questions re the backlink reports in Open Site Explorer.
In the introductory video Rand suggests that you can indentify backlinks that are a) Having a positive effect, and b) Having a negative effect on SEO campaigns. Do you identify such links using the domain/page authority of the linking page?
Also, we know we have more links than OSE is reporting, does this mean that the links that are not reported are not helping our SEO campaign?
Many thanks in advance, much appreciated.
Lee
-
I agree with Alan.
Use OSE as a guide. It's about the best thing we have for competitor analysis. I have MUCH more information in GWT.
-
Much appreciated Alan, always good to have your suspicions confirmed! Enjoy the weekend
-
Yes page and domain authority are the way to go along with link text and page relevancy.
OSE dose not crawl the whole web, so you will not get all the links, it does try to get as many quaility sites as posible and the bestter pages from those sites, a missing link is proabbaly not a top notch exelent link, but it could still be a good one. There is no backlink report that shows all links, so you have to make do with a sample.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO companies, Backlinks and Trade Secrets
I have spent so much time investigating what it takes to move my domain up the ladder. I have so far determined good quality optimized website and I am almost done with that. MOZ Rules! If I look at Open Site Explorer at my competitors it gives me some of their backlinks... Some people say backlinks are not as important anymore. But If I am in a Vacation Rental business and I can get other websites/blogs with high PA to post some good content that I write to link back to my website this should raise my SEO? Correct. I am fortunate that online media assets always seem to have articles such as "The best destinations this Fall", "Getting away for a long weekend", etc...... In the past I have been contacted by writers/bloggers that wanted to trade free stays at my homes for an article.... back then I had no idea what a PA was, but now I can at least point MOZ at their website to see if it is worth it. I was also thinking about hiring somebody to do this.....My question is two part... Am I on the right track about building good quality backlinks from high PA with truly good content. I have been writing articles now for 30 days along with this other stuff and have probably 10 unique pieces plus another 20 in our recent blog... When SEO companies call me weekly they all say "we can get you to the top 3 placements in 60 days or other say 3 to 5 months or others say 6 to 7 months." Being a business person I ask, "How do you do it? and what tools do you use?" I never get a straight answer, because they say it is trade secrets..... or they say they use internal tools.... This kills me! I do not want to do this myself, be an SEO company I just want to know the process a vendor will use to raise my SEO. If they were to say I have contacts at these 5 major websites and I am going to get your content listed on these websites... I would say great. 4 years ago I paid a company monthly for a year who moved my domain name from 70 to 35 but that happened in the first 3 months and then nothing. And he would never tell me what they were doing... plus now I realize my site optimization was crap. Out of 10 keyword phrases, the highest I got right now is 32 and a new guy on the block is less than 10 and has less content and backlinks... I wonder once my site optimization is done will that really really help me. Is it too much for a SEO to tell me specifics! I have purchased MOZ, Authority Labs, Buzz Stream, SEO tracker, I am committed to this... I have 15,000 facebook page likes and 80 you tube videos, pinterest and twitter too... M
Link Building | | nickcargill0 -
Backlinks From Press Releases - Should I Disavow Them?
About 2 months ago, I published a press release through PRWEB with a link back to my website of course. Now it must have been one of those morning where the coffee wasn't strong enough as my website already has a Penguin penalty I'm trying to get lifted. The intent wasn't to spam the web but rather to gain some traction in the business hosting world. Like I've said, the coffee must've been too weak that morning as it didn't even cross my mind to see if I could "nofollow" the links in the press release. I just hit the submit button... As I'm in the process of submitting a disavow links request to Google, I'm wondering if I should include the URLs to copies of those press releases? I mean, there's no way I can find all those links as it was submitted not long ago. Google and link tools will keep discovering other copies of the PR for months to come probably.
Link Building | | sbrault740 -
Reposting my articles on other blogs - good or bad?
Hi there! Our blog is full of really good articles on consumer finance topics. Recently we established contact with some local media and even government agencies who said they will be happy to repost our articles on their sites. Question: is it ok to repost our articles as they are and link back to us, or shall we rewrite them to make them 100% original? The media doesn't insist on original content, but I'd like to get SEO benefit from it (the sites are really good). If original content gives us more SEO value, we're happy to do it Please advise. P.S. Using rel=canonicals is not an option (it's government websites and some old school media - they are very not tech savvy).
Link Building | | imoney0 -
Are PR releases good for Link Building?
I'm having a bit of a conundrum with Press Releases: I recently sent a press release on PRWeb (which I personally think is just "average" compared to others as it focuses mainly on the CBS network and is not focused at all unless you pay for an expensive release) and got over 100 incoming links from high PR news sites (according to Webmaster Tools) but these links had PRWeb in subtitle, so for all I know these were syndicated releases and not "Pick up By" as PRWeb reports. Will this affect Page Rank value or rankings for any keywords? Are these links treated only as temporary links or permanent back links? (I know sometimes they appear in Google News or Yahoo News, but disappear the next day) Was it valuable to the company? Our business is in health sector exclusively on East Coast U.S. and the release was seen all over the world and not one of the links coming back was from a health-related section. They were high rank online sites, but is there value in such links? added 11/30: I was reviewing competitors' link backs I found they did a lot of press releases and gained a high-level link back from each one. These were the best/highest-authority links they had. The syndicated releases were not even listed anywhere. And then I reviewed their SERPs... and guess what, their ranks increased with each one. (So I don't think "duplication" is an issue. If anything only the syndicated copies were penalized, but not the original one)
Link Building | | HMCOE0 -
Directories for backlinks
Hello, I was wondering whether directories are a good source of creating quality back links? Thanks
Link Building | | PeterAllen910 -
Adding a link section - good or bad?
Hi all, I am currently thinking about adding a link section to my site. In 2010 I released a new version of the site, where one of the main differences to the old site was that a link section was left out. Now i see in webmaster tools that a lot of old links are still indexed but has a 500 error. My question is: 1. Will my site in general benefit from having a link sections with relevant links for the users - in terms of SEO? 2. Will my site benefit from creating a link section and having all the old link section URLs in google redirected to the new section? Best regards, Rasmus
Link Building | | rasmusbang0 -
Backlinks not showing up
I've been noticing that not all links that a website obtains are showing up as a backlink. For example, the following page has a link to a website (**www.pwgglaw.com)**at the bottom of the page. http://www.ocbar.org/AllNews/NewsView/tabid/66/smid/384/ArticleID/564/Default.aspx I went to opensiteexplorer and typed in pwgglaw.com and it didn't list the ocbar.org as a backlink. Is this right? If not, then how do you force the link from ocbar.org to show up as a backlink?
Link Building | | jamesjd70