Drowning In a Sea of Link Building Advice
-
You can visit one SEO forum after the other and 50% of the folks will say 'do this' and the other half will say to do something else.
It's always black hat vs white hat and then you still get the grey hat in between. So what does really work?
Leon
-
Another possibility - and I haven't done this yet, because I'm still working on getting out from under a big fat panda, is to join The Guest Blogger subgroup of "The Blog Zone" at Linked-In, and find someone in your niche who wants a guest post.
-
Hi Leon - I would say that is where building relationships with social influences/authorities comes in - ways of doing this are by getting involved in discussions and interacting on sites such as twitter. Building this type of relationship takes time and effort but will pay off in the long run. You could also consider setting up a blog of your own and asking established bloggers in your niche to contribute - this may involve incentives for them to participate, but remember when they do they already have a following and are likely to highlight their work to them. In turn this will increase your website exposure which will lead to links.
Remember lots of people are asking to be guest bloggers but you need to think how can I stand out from the crowd to help you get picked. This is where you have to think outside the box and try other routes to get the attention of the person running the quality blog. Also make sure you look on here at the different posts on outreach emails and how others have successfully gone about gaining links, attention for their work, etc.
-
Hey Leon,
Just being honest with you 85-90% of the stuff you read on forums is crap. Don't pay attention to any of that junk promising you the next best thing. No building 5000 wiki's forums, spinning articles, scrapebox blast, xrummer, SEOnukeX, ect. Might have worked in the past for awhile, but since then Google has made updates and pretty much deemed that a waste of time.
Here is some stuff to help get started:
Use http://myblogguest.com/ to find good authority sites in your niche. Actually answer your post and be on the lookout for more authority sites from people that comment. Ask, people to retweet and share you content after doing a guest post.
Build relationships and focus on doing that. Your time will be much better spent that way.
-
You can visit one SEO forum after the other and 50% of the folks will say 'do this' and the other half will say to do something else.
It's not the quantity of advice that you receive. It's who you listen to.
Alan and Matt just gave advice that I would listen to. Alan's for a product site and Matt's for an informational site.
-
Thanks guys.
Matt what is the best way to get exposure for great content. Guest blogging? But how do you get the quality blogs to post your articles. I'm sure they get a ton of requests from other people wanting to do the same thing.
I've tried guest blogging before and nobody got back to me. What's the point of paying someone $200 for a quality article and you don't get any link juice from it?
-
White hat.
Easy to get links have not worked for some time, and google is getting even more tighter on them.
Every product is different, but if you have a product that is cheap enouth, i would find all the magazines, blogs and websites in your area of busniess, and write to them, asking them if you send them a sample will they write a review. Works for me. A lot of people write for nothing, so a free pack of widgets is good enouth reason.
-
There are lots of things that work for link building Leon - one of the best starting points, I think, is to aim at creating great content and then make sure people see it by building relationships with authorities and social influencers so that you can make them aware of your content - in turn they will help increase the exposure of your content. This method will lead to links and increased ranking.
What you have got to think is great content + exposure = links
whether this content is a blog post, press release or some sort of viral campaign (video or image). People link to great content and want to tell their friends about it - human psychology
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Building Companies
Hi Moz Community, I'm currently looking into hiring a link building company. I found one promising lead out of Boise, ID who only specializes in white hat link building tactics but unfortunately, I found some tainted reviews as well. Any one has adice/recommendations on great companies out there? Many thanks!
Link Building | | SoFi_Moz0 -
Link Building Cost
Can anyone share typically what a US Based SEO Agency should or would charge for creating good quality backlinks? All of the pages we are targeting have been optimized with quality content and are ranking half decent. The keywords we are targeting are med-high competition keywords. We've located a few offshore agencies with prices in the 100$ range for 10 keywords but are leery of moving forward, currently it's the cost we are paying for 1 Keyword here in the US. Thank You!
Link Building | | TP_Marketing1 -
Is tiered link building a good thing?
I think that I have watched all the webinairs and online courses available on the web, but I still don't seem to know how and where to get links from. I know what type of links I should be getting and what type I should be avoiding, but that little luck so far. I came across the website of Matthew Woodward about tiered link building where he explains how to do this type of link building in depth. It seems quite interesting but also a lot of work so I don't want to invest my precious time in something that will be penalised by Google in the near future. Is there anyone that can give me some reason why I should or shouldn't do this?
Link Building | | BridalHotspot0 -
Help on Link Building
Hi, Recently I've dropped two points on my Root Domain Authority for smallhope.com. Not really sure why. I've done as much on page optimisation that I can think of, but what I would really like some help on is Link Building. If this was your domain what would you do specifically and start link building. I've read a ton of stuff but I just dont seem to know a way to begin. Can you offer me any advice? I've dropped 20% in traffic in the last 8 months. Hope you can help, Adam
Link Building | | NaescentAdam0 -
Link building too quickly
Hi all, I have recently started trialing to outsource some SEO to a 3rd party, who obviously promissed white hat techniques and manual links etc.. All has gone well for the first month. But on speeking to another expert they point out that the search engines will spot inconcistencies in link building and penalise me. I know there will not be a know ammount but as we stand at the moment, what is the current feeling of too fast. Links built for me in one month were 100 directory submissions 80 bookmarks 16 search engine submissions 15 Article submissions 46 forum links 10 local classified searches Is this too fast? , If to do I stop and create more inconsistency or continue at a similar rate. Of course quality of link will be an issue, but how much. Many thanks from SEO jnr
Link Building | | smartcow0 -
Link building for a product review site
I'm doing SEO for a product review website, and I'm curious what link building opportunities are best for this category. Assume only the following: The website is basically a blog Most of the articles are reviews on cosmetic products, though there are also articles regarding news, product roundups, tips&tricks and similar content The website is in a local, non-english language Disregarding low-value opportunities such as directories, what kind of websites should I aim for outreach purposes? So far, I'm thinking the following: Product manufacturers (very low success chance, as the review site is fairly new and in a localized language) E-commerce sites selling the products (average to low success chance, since a lot of them use CMSes that might not allow integration of a review) Other cosmetic blogs, particularly for guest blogging (average to low success chance, since the website is fairly new) Any ideas would be appreciated, thanks!
Link Building | | mihaiaperghis0 -
Recommendations for a good outsourced link building partner
Merry Christmas everyone. You shouldn't really be reading this question on Christmas Eve but as you're here... ...I'm looking to outsource most of my link building to a good partner. Can anyone recommend a person or company that they have used in the past who has delivered good results. I have used oDesk in the past and paid peanuts and got appropriate results in return. Poor quality links that everyone else was going after and that disappeared after a few days or weeks. I am very dubious of using these automated link creation sites the web is littered with, and most of them are dodgy link farms or worse. Ideally I would provide a set of keywords each month and the partner would spend their time working on links based around these terms and the content on our site(s). Your comments, suggestions and ideas are all very welcome. Have a fun Christmas everyone Scott.
Link Building | | eseyo20 -
What Linking Strategies Are Meant To Get Traffic or To Build Trust and Authorty ?
What Linking Strategies Are Meant To Get Traffic and Which Ones To Build Trust and Authorty ? I do wish to implement a backlink strategy to get me some quick traffic -- tell me if you agree with what I have in mind below as far as getting me immediate traffic or am I off the mark or close meaning it will get me traffic but may have to wait till one of my articles get selected as a interesting article worth mentioning to their their friends and family ? Link Building For Traffic identify high traffic relevant blogs who want guest posts Submit articles to digg and stumbleupon Submit to top and other articles directories for syndication oppty Submit 1 video to youtube weekly
Link Building | | helpwanted0