SEO Tools; which ones can you NOT live without?
-
There's loads of free and paid SEO tools out there and I'm trying to find out which ones make up a common denominator for most professional SEOs.
-
Thanks for your response Ryan, I totally agree that the tools you use don't necessarily make you an SEO, it's how you use them that matters. With regards to Woorank I've only used the free version and I agree it's buggy but there's a lot of potential there. Thumbs up for your response pal.
-
Aside from the Google tools and the SEOmoz toolset (including OSE) I love the following tools:
SEMrush - keyword research tool
Raven - general SEO tools similar to SEOmoz but different. For example, they have a link tracking solution to track all links to a site.
AHREFs - new tool designed specifically to capture link data similar to OSE
WooRank - site evaluation tool which has lots of potential and is actively being worked on. Note, the tool has numerous bugs or questionable data but is still quite helpful and is very customizable.
Majestic - offers a toolset similar to Raven
Screaming Frog - site crawler
It is important to understand all current SEO tools I have used are just one tool in an arsenal of knowledge, tools and experience used by SEOs to perform their job. A SEO tool does not make one an SEO consultant any more then a wrench makes someone a mechanic. Many tools have seem simple but they have nuances and various limitations which are learned over time through constant use.
The above tools are all paid tools. There are numerous other tools for everything from comparing headers, generating site maps, generating heat maps, etc. A large book can be written strictly focusing on SEO tools. There is a lot of ground to cover.
-
Hi,
There's tonnes out there but these are the ones I use on a day to day basis:
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirects, SEO and More
Website errors remittent of Chernobyl. First of all, I ask a lot of questions of the community and I don't do a lot of answering. For that, I am sorry! I own a small SEO company and the majority of my clients are upstarts just like myself. We try to do the best we can on a very limited budget.
Moz Pro | | underdogmike
With that said, the client website in question, http://bestdefensega.com has been a struggle to rank in the metro atlanta lawyer market.
Here's the story. My client is a new solo attorney that practices criminal law and personal injury law. We launched bestdensega.com to focus on criminal defense and my client has also paid AVVO for a website as well. We recently decided to make a monster website that would have 50+ pages and be representative of all that he practices.
I recently put a temporary redirect on bestdefensega.com and pointed it to the avvo website while I was rebuilding the website. I did this using a plugin.
This morning I decided that I wanted to remove the redirect, so I deactivated and deleted the plugin. The redirect is still in effect. I suspect that this may be a cacheing scenario.
How do I undo a redirect?
Also, I noticed that the AVVO site has all of a sudden shot up to the top of the search results and bestdefnesega.com has dropped past the 3rd page for our keywords. Have I lost all of bestdefensega.com's link juice? Also, bestdefensega.com has a spam score of 7. Why? There are no shady links and everything I do is on the up and up. Also Open Site Explorer says that bestdefensega.com doesn't have any inbound links.
Google WebMaster Tools says that the site has of 500 inbound links.. Frustrated, Thanks0 -
Infographic distribution sites, ideas & tools
What is the best way to get a infographic distributed for pure marketing? Is there a good way to get both digital and news related channels? big-mistake.php
Moz Pro | | jdcline1 -
I can't submit a private question
I'm trying to submit a private question but I get an error saying: We're sorry, but something went wrong. We've been notified about this issue and we'll take a look at it shortly. Cornel
Moz Pro | | Cornel_Ilea0 -
How Would You Plan Long Term SEO (1 year and more)?
Hi, I'm new to SEO and learning fast. Myself joined together with my friends have set up a string of websites each for different products to sell online. To start with we have finalized keywords, optimized the on-page using the on-page analysis tool and right now about to start working on link building. For the first month we have planned to do around 20 bookmarking, 3 articles each to 15 article directories, 30 directory submissions (priority to niche based), business page listing in hot frog etc, 3 articles each submitted to 10 web 2.0 properties, 1 press release to 15 pres release sites, some Q&A links and few blog comments, 10 video submission and 1 guest blogging. We have also completed setting up facebook fan page and twitter account and active in them too. For anchor text diversity we will be using keywords only in links from article submission and web 2.0. For links from other methods, the anchor text will be either website name or website url. And we will be targeting 4 keywords per website (2 keywords for home page and 2 for 2 sub-pages). The difficulty level of the keywords range from 40% to 60%. Now, I have few questions which I believe the experts over here can help. 1. For the first month we have planned the above link building, but hpw build links from different websites in coming month? 2. For web 2.0 properties we can keep adding articles to the same blog we have created or we need to create separate set of web 2.0 properties for each month. 3. Are we missing any link building methods or strategy? If so, can you please tell me the method? I know some of the questions might be silly, but being a beginner it would be a great help to know the answer for these questions from this community. Thanks, Sridhar
Moz Pro | | chosenindian0 -
A grade but no ranking. Can anyone help?
Hi there, I'm new to SEOmoz but familiar with SEO in general. I recently setup a new campaign for my wife's eCommerce business - www.toucankids.com. We optimized 6 pages for 6 well researched key phrases. These pages have been indexed by Google however they didn't show up in the on page reports section of SEOmoz. I've just worked out how to add them manually so i've done that. The good news is that all of the pages get an A grade so we must be doing something right. The bad news is that we haven't got a top 50 result for any of them which is quite disheartening. I'd rather not invest lots of effort more page optimisation if this approach isn't working. Can anyone offer any advice on next steps / fine-tuning? Thanks in advance! P.S. We're going through a process of link building to try and improve our domain authority at the moment so i'm hoping that Friday's linkscape update will give us some better news in that department.
Moz Pro | | rmbdigital0 -
SEO Moz ranking reports
I am confused. The SEO Moz ranking reports state that my site show show up in a specific position in SERP for a specific keyword yet when I google the keyword the ranking is different. Are these ranking reports merely indicative or are they supposed to be accurate?
Moz Pro | | casper4340 -
Automated SEO Report for Agencies
I have a lot of SEO reports to send out, SEO Moz is awesome but it's not designed for this kind of work. I would like an automated report that does an on page optimization report on the potential client's site, finding errors etc it does not have to include fixes for each. This is just a basic report but it must look nice and be user friendly. I have looked at Raven and it looks ok however it does not have any decent On Page Optimization reports. I know I could crawl and then delete the campaign in SEO Moz but that is very time consuming and far from ideal. If anyone knows of a solution please let me know 🙂
Moz Pro | | SEOKeith0