Redirecting a Parked Domain
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A client's friend has had a parked domain for over 11 years. He has done nothing with it but throw a couple of ads on it. It has some traffic, most likely from typos: the domain domain is somewhat similar to a leading search engine.
But the parked domain has no content, no links, no DA.
I can't see the benefit of the redirect. My client might get a little traffic -- but the parked domain has nothing to do with his niche.
Am I missing something? Is there any risk involved in the redirect (beyond unqualified traffic that isn't valuable?)
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I'm vote with SCW - no value whatsoever. Risk would be that the Search Engines might decide the totally unrelated domain name pointing to his site looks spammy. Assuming the parked domain is even indexed, given it likely has no inbound links.
Given that there is absolutely no value to redirecting it, I certainly wouldn't take the chance if it were mine.
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I can't see the benefit either. As you know, the only traffic would be be from a direct type-in (assuming it's a keyword rich domain). Given that there is no content, there is likely little risk of getting dinged for duplicate content. Could be your client simply does not want a competitor to register the domain?
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