New content checklist
-
Hi everyone,
Hope your day is super fantastic.
I am working on a new content publishing checklist. Once we publish a new article or blog post, what are the sites/ links/ actions to take to distribute the content and "get it out there".
I looked around on here, but couldn't find one.
Let's start a great discussion and then I will compile the answers and publish.
Something like:
Social:
Facebook
Twitter
G+
PinterestBookmark:
del.icio.us
stumble
rededitAnswer Q's:
Yahoo Answers
QuoraWhat do you think? Too secret sauce for a general discussion?
Thanks.
-
Thanks Dan,
I was really hoping of just a general checklist for any industry any blog.
For instance, once a post gets published, the author should:
Promote their post on G+ and FB, and our company Twitter account.
Add the page to their del.icio.us account. Other "bookmark" sites.
Connect with Top 10 "blogger friends" and let them know the post is up.
Promote on reddit.
Do a couple of general searches around the web and see if any other blog posts would benefit from the content you just posted.
etc.
etc.
We could take this list, clean it up, and boom, might have a pretty darn good publishing/promoting list or infografic for aspiring seo professionals....
-
Hi Kyle,
Sorry for my late reply.
You are correct, and please let me clarify.
We have a team of 2 writers and 2 others who help/manage social, etc. While the social guys are familiar with SEO, our writers concentrate on producing awesome content for humans, not search engines.
What I would love to develop is a simple checklist of basics to help promote the new content. Once a writer completes a piece, each participating member then has a list of activities to help "promote" the content.
Does that make more sense?
Thanks.
-
That is a good start but it is important to not just jump into these channels without thinking about the audience - this checklist may sound good for SEO but it is may not be the best for your potential audience.
Explore their communities - for example, if you were targetting SEOs then you would hang out on SEOmoz, share content on inbound.org, comment on searchengineland.com, tweet the industry leaders on Twitter etc. By joining your niche communities you will build up connections and awareness which will help you gain links at a later date.
Before you publish content I would suggest joining in the conversation. That way, when you begin publishing your content you will have a basic following to be able to market to.
There is no secret but to be honest most people on here are very open and willing to share their expertise. I hope this question gains more of a discussion!
What kind of industry is your content targeting? Or is this a general checklist that can be applied to any industry?
-
There is no "secret sauce" in SEO, Just hard work and knowing what you’re doing. If your blog is not well established I would look into guest blogging with other blogs in your industry so you can build up your name / followers.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which one is more important ? high DA Backlinks or quality content ?
we have a new website which is about selling fireplace : http://bistoonshop.com/ which one should we invest our time on ?
Link Building | | hellothere771 -
Backlinks from archived content? SEO penalty?
I'm curious, if I go to webmasters and suggest a change to an article in their archives (convincing them that the new link offers more value to their readers), how would Google look at that? It seems to me that if a two-year-old article all of a sudden gets a new link, it might look fishy, and might even bring penalties with it. Thoughts?
Link Building | | JABacchetta0 -
Anyone used this service before? - Organic Content Distribution
I was pitched today by a "content syndication network" that claims to be able to syndicate across 200 "local news" sites along with syndicate the content to the editors and writers social sites, along with the publisher social sites for a flat fee. Just like a MarketWire.com service but NOT for press releases. For articles. The company offering this is www.befirstinc.com. Need to vett them out and make sure this is not a FTC nor Google Quality Guidelines violation for SEO purposes.
Link Building | | Aviatech0 -
First links for a new site?
What would be the first links you get for a new site? Yahoo and BOTW directory links? What are your favorites?
Link Building | | Mozzin0 -
Is this a good way to create engaging content?
Hi all, I believe this is my first question in this forum, so be nice 🙂 I am an SEO consultant who has recently gone out and started my own SEO consultancy. Obviously, I now find myself in a place where I am trying to create good content for my website visitors. Maybe it's link bait, or more than likely it's a way to hold myself up as an expert in the industry, while providing visitors to my site some reason to keep on coming back. As I love whiteboard Friday, I did consider - and I'm not ruling it out in the future - creating my own whiteboard Friday videos discussing the SEO issues I was focussing on. In the meantime, I am thinking of posting up SEOmoz's whiteboard Friday videos and then making my own comments and insights for my website visitors. So, what I really wanted to ask - do you guys think this is a good idea, a valid way of creating good content and has merit/credibility? http://www.nustudio.com.au/local-seo-the-basics/ contains an example of what I am talking about. Cheers, Steve
Link Building | | stevedeane1 -
Adding a directory and aggregated content to my ecommerce site
I'd like to add a directory of websites to my ecommerce site. We operate within a nice niche both in terms of products and demographics. The directory would be specific to our verifical and market. My concern is how Google will see these external links. A reciprocal link won't be required to be in our directory, but I suspect many sites would like back to us as we outreach to them with content ideas, their directory links, and as we share them with our social network on twitter and facebook. The directory would be broken down into categories so each page may have 1-20 external links on it. Our architecture already incldes category links (all internal) so these would be in additional the links you would normally see on our site. I'd also like to aggregate some content - again, mostly external links. Will Google have take poorly to that aggregation?
Link Building | | DenverKelly0 -
New PDF Guide. On My site or linked by blogs?
Hi experts, I created a new worth guide about food. Its purpose it to improve backlink by adding website's URL on PDF's footer (spider crawls that one, is it true?). I want send my guide to trusted blogs so users can download new pdf guide on the web. Is it the best way to gain popularity and let my backlinks grow? I've seen that seomoz published is guide such as html pages.
Link Building | | Greenman
Could it be the worth way for me? Thanks a bunch in advance! G.0 -
Linkbuilding for Clients? Do I create new email account for outreach?
Hey Guys, So in the past when I would build links for a client I would create a new email account or have them create a new email account for their website which I can use for email outreach for building links. Also I would try to use their twitter user accounts to get in contact with other niche bloggers for a potential link back or a social mention. Is this how you guys suggest I should continue going about building links for a client? Or do you suggest using my email (agency email) or a random gmail account for email outreach? Thanks
Link Building | | asimahme0