Is a no-follow link/sponsored link a good editorial link?
-
Ok maybe this is a dumb question. I really need some better, more quality backlinks pointing to my site.
There is a site that has domain authority of 72, page rank 5 that is offering me a sponsored blog post.
Do sponsored posts count as a good editorial link? Also what if they are no-follow (and how would I find out ahead of time), does that still give me link juice?
-
It won't give you link juice. It might give you traffic, but probably not a lot. There are probably other opportunities that your time/money are better spent on.
-
Yes they disclose that it is sponsored.
-
Nofollow links do not pass link juice - Google may still crawl them for informational purposes, but they won't count toward your overall domain profile quality. I would only pursue sponsored posts/editorial links if you're confident that the blog's audience is a good match for you - i.e. treat it like an ad, not like link building.
I would be extremely cautious about buying sponsored links. If the person doesn't disclose that they've been compensated for a blog post, they could be in violation of FTC guidelines. A reputable sponsored post SHOULD nofollow their links, otherwise you would be in violation of Google's paid links policy: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=66736
-
Thanks for your reply. Is it better to have 2 good quality backlinks (editorial) vs one excellent one?
For example:
domain1 has a domain authority of 52 with a page rank of 4
domain2 has a domain authority of 72 with a page rank of 5
Both fit well into my niche, but the offbeatbride bride post is $475 more and wasn't sure if the higher domain authority and page rank is worth it in terms of getting a boost from Google.
-
Hi there,
Actually the sponsored posts is still good way of getting a good rankings for your keyword. Just make sure that this website has theme relevant to yours and the post itself will be unique not copied.
If the following link will be no-follow then it is depend on how much you are going to pay for it. I can't really say that no-follow links are not carrying any value for SEO, especially after many updated done by Google.
To find out if the link is no-follow you can use http://www.seomoz.org/seo-toolbar
Hope it help
Ruslan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal links: How do I find keywords that are not linked to a URL?
Hi Moz members I'd really like to place an internal link of every instance of an important keyword phrase "cycling caps" or "cycling cap" to my eComm category page
Link Building | | andystorey
https://www.prendas.co.uk/collections/headwear/cotton-caps I feel this would not only help my customers browsing my store, but I believe it will help from an SEO perspective. How can I search my site using Moz, Screaming Frog, Google etc to find every time cycling cap(s) is used but is not linked to the above URL? I can then apply the same for cycling jerseys, socks, etc Andy0 -
Best way to check/find lost links?
Hi all As everyone, we have seen a decrease of domain authority and external links during the last months. with open site Rand is explaining the reason in this in this post, but I still would like to have a look to the links that in theory I have lost during the last months. I thought Majestic was the best option but I have been trying to get the info and I see nothing clear. When I download the fresh or history links, I only see links that are live (in theory, because in history I get a lot not existing but I can not see it without a manual check). The option of lost links is just giving me 1000 links per day, but after downloading some and checking I see that this lost link report is showing me links that are working (but it looks that majestic couldn't access when they did the crawling and show them as lost). Also the numbers of lost links are totally different if you use fresh or historic... Anyone could recommend me a good way to find out links that I really lost? Thanks
Link Building | | AutoEurope1 -
Honest thoughts needed about link building / removal.
I have a small online business that has suffered through Google updates over the past year. Turns out that the links built by a previous SEO were harmful - yes, it's the usual story, I know. I've been in touch with an SEO about link removal/link building and have had a proposal. It's not cheap and I would need to dig deep, but it'll certainly be worth it if things work out. If it doesn't, it'll probably become impossible to continue the business. Personally speaking, it's a sorry situation. For link removal, the SEO's proposing to contact the webmasters followed by disavowing, if needed. There's 15k links, but I think a high percentage of these are from industry blogs that I sponsor that have site wide links. Have you heard many success stories about outsourced link removal? For link building, they will be targeting industry websites and blogs. The thing is, I know most of the industry bloggers anyway, and can probably reach out to them myself, if I can develop the right high quality content that they will want to feature. Call me a cynic, but I'm not sure how the SEO can do this. The quality of content on these blogs is extremely high as it's a very creative/visual industry that I'm involved in. I'm just not sure how much scope there is for a third party (with no knowledge of the industry) to do this effectively. That said, there's blogs that aren't directly related to my niche, and I suppose there's possible opportunity there. Maybe??! If the link removal is a good idea, am I better off trying to build links myself and combine that with the link removal service?
Link Building | | Coraltoes770 -
I want to design SEO link building strategy for my website? Is wordpress.com, squidoo, tumblr, blogger, typepad - Good option for link building?
I am currently concentrating on 8 keywords, for e.g (A, B, C, D, E, F, G, H). I will be writing blogs with 2 of any related keywords present in it. I am thinking to post 5 blogs on 5 different platforms as (wordpress.com, Squidoo, Typepad, Tumblr, blogger) respectively. I am thinking a strategy as: Monday: Keyword A,B on Wordpress/ C,D on Squidoo/E,F on Typepad/G,H on Blogger/ A,C on Tumblr. Tuesday:C,D on Wordpress/E,F on Squidoo/ etc.... and will rotate these keywords through out the week and the cycle restarts on Monday. The URL for every keyword will be different and relevant to that keyword. I need quick suggestion on this topic..Please..
Link Building | | Christain0 -
Good Link VS Bad Bounce Rate what wins?
Hi all, this is only my second question on SEOmoz since becoming a member over three months ago so sorry if it’s a little bit basic. As small part of one of our websites promotion we have been giving really good advice on good authority blogs/forums related to our product website. One of the sites we have offered advice on is from a US website and we added a link to our guide for the problem to our UK site. In hindsight the product solution is not branded the same in the US so our bounce rate is over 90%. So the question is when is a link from a related site not worth the high percentage bounce rate?
Link Building | | jtay1230 -
What is the best way to seek out good incoming links?
I get "form letter" type requests for links all the time from companies whose product has absolutely no relationship to mine. I always decline them. But I really want to build up link juice, and I'm wondering how to begin. Is the "form letter" all right to send or should it be more personal? I sell tablecloths; I assume I should go to home decor companies? Thanks in advance!
Link Building | | go4linens0 -
Link Directories - Good or bad?
I've just done a search on open site explorer for a competitors site that has is ranked number one. Most of their highest authority backlinks are from link directories. I just read an article on here saying to stay away from directories that state things like 'seo friendly directory'. Many of my competitors links are from these kind of sites! Will it harm me to get links from such sites? It seems to be working for my competitors.... confused.com!
Link Building | | SamCUK0 -
Is there any tool in/or out of SEOMOZ where we can check anchor texts for internal/external links for a website?
I just want to check anchor text of all the links for a specific URL within a website
Link Building | | merkal20050