Does linking to relevant high authority websites effect your MozTrust or Rank?
-
Basically what the title says.
I am having a hard time understanding why a compeitor with less linking domains and none of any real quality, they're all membership sites or partnerships, nothing to relevant to the industry. While we have links and articles on us from multiple magazines in our industry. As well as to relevant directories with high domain ranks.
The only thing I noticed is they're linking to their clients website, which are all high authority websites.
So do external links count towards your MozTrust or Rank?
-
Thanks, I agree it can be good for the user, in our case it shows the high calibre of clients we work with, which in turn makes us look good and is completely relevant.
We're a service company, so we don't write blogs at this point. But just having a page explaining projects we've worked on with links to the clients it what works I think.
I will search for you post!
-
It's a good question. Linking to external high quality .edu or .gov or other good quality sites does influence ranking in most cases. Its good for user (unless its not too much linked) and also looks genuine to Google as Google see that this person is not just linking to its own sites but also multiple sites in similar context makes it easy for user to checkout those useful;l inks from blog itself.
I actually recently wrote a blog on this and yet to be published. But meanwhile you can do search on Hill-top algo and you will get something useful related to your question
-
That's true. And something that not people have given thought about it. I am sure there are still many people who would write a blog to get a link to their site and there are no other external links in that blog because they are worried that link juice might be lost to other sites.
But what you said makes sense and I have seen it works
-
Thanks for your answer, I also care about my ranking more. Just want to figure out some of the mysteries of these rankings.
What you're saying makes sense with regards to articles and linking, but neither of our sites are blog based websites.
Just curious as to any relevancy to linking to external sites.
-
I don't know how they influence my MozTrust or MozRank..... and I don't care how they influence those numbers.
What I do care about is.... "Does linking to relevant high authority websites effect my search engine rankings?"
I believe that if you have two identical articles.... One that links to source, supplemental and superior information on other websites.... and One that links to nothing... the article with the helpful, relevant links is a better information source for the visitor and could be ranked higher by search engines.
So, when I write an article I often link to supplemental, source and superior information on other high quality websites.
I have zero mental problems linking to websites that are superior to mine in some way.
The only thing I noticed is they're linking to their clients website, which are all high authority websites.
When I read this I don't quite understand why these links are being given? If they are linking because they are relevant and helpful information for the visitor on the page then that is good.
However, if the are linking to them just to link to them then why bother? I think the linking page and the linked-to page must be highly related to one another and the page receiving the link should have supplemental or superior information.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain Authority
Has there been an update re DA since there has been signifanct drops the lat 24 hours?
Moz Pro | | NineFiftyNine.net0 -
Keyword Rankings Report Accuracy
How many of you routinely have inaccurate data in your Moz Pro keyword rankings reports? I just checked 5 of our terms that came in this morning - yes, it's a not logged in, non-personalized, incognito, cleared cache search - and none of them actually ranked where Moz said they ranked. One was listed in the top 5 and wasn't even on the first page. One was listed at position 3 but was actually at position 8, a big difference when it comes to CTR. And the report will have stuff like our brand name not ranked at all one week, then jumping by 45+ positions the next week, then gone the next week. And it doesn't fluctuate like that. I get that the reports are general to what most people see, but should such big disparities be expected?
Moz Pro | | Kingof50 -
Ranking - UK or Localised?
The MOZ rankings are based on a GOOGLE UK search, when in reality when someone does a search on Google, the results, by default, are localised (based on the City IP). We need to see where we rank for a local search (Leeds) and also for a UK search?
Moz Pro | | Morch0 -
Too many on-page links
I received a warning in my most recent report for too many on-page links for the following page: http://www.fateyes.com/blog/. I can't figure out why this would be. I am counting between 60-70 including all pull downs, "read more's", archive, category and a few additional misc. links. Any ideas or suggestions on this? Or what I might do to rectify? Perhaps it's just an SEOmoz report blip... We currently don't have the post list rolling to additional pages so it's kind of passively set up to be endless, but it's in the works.
Moz Pro | | gfiedel0 -
Advanced Link Report Different Link # than Total Links??
Hi, I've downloaded a csv report for links in "advanced reports" section. At the very top in blue OSE lists overall metrics, i.e. Domain Auth, Page Auth, Linking Root Domains, and then it lists "Total Links" at 1,769. When I download the advanced report in csv I have 505 total links in Excel. Why is there a difference between Total Links and what I have downloaded? What makes up the Total Links? The report I created included, "inbound links/linking pages, Types of Links: any; Links that come from: Any Page, Any IP; Links that link to: any page on subdomain; links with properties: any; Thanks!
Moz Pro | | toby-020 -
More than 100 links
Hi Everyone, I was trawling through You Tube and came across this video from Matt Cuts from Google about the 100 links limit being removed. http://www.youtube.com/watch?v=l6g5hoBYlf0&feature=relmfu I then logged into my SEO account as I remember a previous report we did for a competitor where they had quite a number of pages just over the 100 links, but only barely (They are highlighted in SEOmoz as a warning). Given that google has removed this number from their guidelines and it's clear that a few over 100 isn't as bad as it used to be, is it not about time this was changed or looked at again? Maybe even put ones like these under a new title such as recommendation rather that the alarmist Warning one unless it's ridiculously high? I wonder if the SEOmoz team can also find out a better range figure for it instead of the outdated 100? Regards Alan watch?v=l6g5hoBYlf0&feature=relmfu
Moz Pro | | ContactOnline0 -
No follow link
Hi There, We pay for our site (www.residentialland.com) to appear on a popular property site: http://www.homesandproperty.co.uk/ When I use Open Site Explorer, it is our top link, but it has 'no follow' above it. So I had a look at the source code on the homesandproperty website and I cant see any nofollow code that would effect our link. I also used this tool which confirmed it isnt classed as a no follow link: http://www.seorankings.com/tools/nofollow-link-checker Can anyone else tell me if our paid for link on homesandproperty is a no follow, or if it is 'search engine friendly' so to speak? We pay for links across their site, so we want to get the full benefit. Any help would be appreciated, Thanks, Rob
Moz Pro | | op010 -
About the rankings report in the Pro Dashboard, does it track the ranking of every page on a root domain, or just the home page or whichever page you set up the campaign with?
I noticed that one of the pages on my root domain has a #5 rank for a keyword, yet the ranking report says that there are no results in the top 50. So I am assuming it is only tracking the home page. That is one thing I liked about the Rank Tracker, that it would find any page that was ranking on a root domain. Thanks, Lara
Moz Pro | | larahill0