Text link to root in footer template
-
Hey Mozers,
My first post here, I look forward to contributing what I learn and collecting knowledge branches (github joke) from you all.
How valuable is a text link in the footer template to your home page (root)?
My guess would be that it sends the on page link juice back to the home page. I don't believe this link should use keywords though (post penguin world).
I realize we should have a pyramid architecture (http://www.seomoz.org/blog/internal-linking-strategies-for-2012-and-beyond) but should every page link back to the homage page? What variables does this effect?
-
Very clear answer: it won't help anything. Your homepage should naturally get so many links that a link in your own footer will make near to no difference at all. It's not worth your time worrying over. Only time you should worry about the links in your footer is if people are having a hard time finding stuff.
-
Lets forget about seo, but from user point view ( navigation ) "Home" word is more famous so. If text link is with "Home" word then its quite easy for visitor to understand.
-
I'm specifically asking about a text link that points back to your home page, not a footer full of spammy links.
-
Let me quote Rand's awesome White Board Friday here :
Number three, cruddy, link filled footers. I see this all the time still. You're just having a bunch of exact anchor links down in here that no one would actually really click and that come in lists. I often see them in light gray on light gray so that it's not particularly easy to read. Use your footer wisely. Use your footer to link to the things that people expect to find in the footer. If you really need to get anchor text on pages, find natural ways to put it in the real menu at the top, in the content itself. Don't be trying to mess around and throw footer links site wide, across things. This 2002, man. We're ten years later. It's like at least a decade past that.
Reference Link : http://www.seomoz.org/blog/6-changes-every-seo-should-make-before-the-over-optimization-penalty-hits-whiteboard-friday
Hope you will get your answer after watching this video.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword Alt text in Links
I am wondering about alt text in links. My website was ranking in the top 1-5 position for all my main keywords from 2006-2012. I took a big hit in april 2012 and my rankings tanked with the penguin update. I've really just left seo alone for the past year as I assumed my rankings would come back, obviously not. I am still ranked 90-120 for my main keyword a year later, other keywords I am still ranked between position #7-11 which I am happy enough with. I did not receive any warnings from google so I'm not de-listed and don't have a manual penalty. My main problem was if someone wanted to link to my site I just asked them to use the exact same alt text in the link pointing to my site. So after using seomoz explorer I see I have just over 2700 links which Is great because I never approached anyone for links I just told them the alt text I wanted when anyone approached me, which shows people felt my site was good. My main problem is I have 600 of the 2700 links with the exact same alt text. Should I use the disavow tool to remove links with that key word phrase? Would that help? I look forward to any help with this. Thanks.
Link Building | | Want1stPlaceYesterday0 -
About link again
I checked all links to my site (not too many at all) http://oasisoftheseasallureoftheseas.com/ and discovered that very important link – from my supplier,
Link Building | | NadiaFL
Royal Caribbean International is not listed at all. Some links with ‘nofollow’ tags show up but not this one. RCI source here http://www.royalcaribbean.com/customersupport/travelagent/processLocate.do?selectedCountry=USA&taname=&city=&state=&zip=34994&.x=22&.y=6 Any ideas?0 -
For a new site, does it matter which sites I get back links from first? I.e., are the first back links more important than later ones?
I've heard that when a site is new, the sources from which it gets its first back links are very important -- that the early links are more important for ranking than later links. Is this true. If so, what would be some good places to get these very first links? Thanks.
Link Building | | sigma3x0 -
Link building for rankings VS Link building for relationships
A Big Shout To Everyone -- Good Morning and What's Up 🙂 As I read today through seomoz professional guide to link building and the section why link building matters and in addition to this a newsletter I received today that changed my whole thinking towards link building for rankings vs for relationships. It is already happening on social networks if you are active there, but what about on your website. What are your thoughts on the following ? Google's job is provide the most relevant results to surfers online, and looking the link profile of a site & the page itself is the key to determining which page to serve on plate to the surfers link query ! Webmasters Site Objective:
Link Building | | helpwanted
I think that we as webmasters have to ask ourselves what do we want to achieve with link building. To get quick traffic or build slow authority links, high rankings, lead generation, sales & other things here I may be missing etcccc Other Objective Networking & Relationship Building Alliances : What I discovered today is that building links for 1st page rankings are great and will provide me with steady traffic, but not all of it is targeted traffic, but what else can I do to bring targeted traffic and at the same time try to build alliances with other related non competing business owners online. The idea... is to apply old school networking / relationship building alliances to get targeted traffic to my site that can actually benefit from my services. How Do We Achieve This I become a editor for approving resource links for me site, only the best will be placed on my site as a resource. Build a valuable tightly themed categorized resource section with related non competing resources that can help my sites visitors find what they are looking for, send visitors to non competing resources that may purchase their services which helps me build a relationship with them, and may can with rankings as well, provided I am selective with my qualification process. Questions & Concerns Below : What should I be thinking about when creating a resource categorized links page How many outgoing do follow links should I allow from this links partner page How will this links resource page affect my own SE 1st Page Rankings and is it worth it based on getting targeted traffic Any pros / cons I may be missing here0 -
Link to those that link to you? Worthwhile?
We have thousands and thousands of sites that link to a domain we are working on, many with low page authority and high domain (bloggers, forum posts, etc). Has anyone experimented with linking to the pages that link to you (not from your site) but from other means in an effort to boost their quality? I'm not sure what method we would use, maybe some relevant blog comments or social votes. But curious if this could be an effective method.
Link Building | | iAnalyst.com0 -
Share your favourite link exchange template email with us!
Hey Mozzers, I've been working on a bunch of different templates lately to approach various companies in our industry for link exchanges. But I'm somewhat stumped on what the best approach would be. I want to convey the message that a link exchange would be beneficial to their ranking in search engines, but I don't want to come off sounding overly spammy. Do you have a template that you have found worked well for you? Share it with us!
Link Building | | adriandg0 -
Inbound Links from a Blog
Hi there, I am looking to set up a blog to support my websites SEO with inbound links. I was wondering if the blog being a .org would carry more weight than being a .com? Any suggestions on this?
Link Building | | jclubb0 -
Should I unify my links?
Checking at opensiteexplorer.org I can see that: mydomain.com has has DA 26, linking root domains 1, total links 22 www.mydomain.com has DA 26, linking root domains 31, total links 89 The 22 links to the non-www domain come from the same site, which I would be able to convince to change to the www domain. Is it worth doing it? Will it add up to better DA? Thanks J PS: with only 32 root domains I think I have to do some serious link building...
Link Building | | TIBA0