Best techniques For EMD Ranking in 2013
-
OK. I know some will say "same as any other SEO". But I am keen to get one of my sites ranking for it's EMD. Nothing I do seems to be working at all. As far as I can tell it's not even in the top 100. Because the site is managed for a business, it needs income. I've managed to increase it's ranks in some low terms.
-
Thanks David, much appreciated.
-
Seems to be a number of Timber businesses at that address...
Regardless, 17 occurrences is going to set off some red flags.
Just trying to help you out with your query.
-
Good observations in regard to EMDs in general. However, if you take a look at the site in question, I think you'll agree the OP needs to do a lot of work on the site regardless of the fact that it's an EMD.
-
Timber Melbourne is the business name...
-
All of my important domains are EMDs.
I think that the hyphen stinks up the value.
I had a key-word.com, acquired the keyword.com, redirected the key-word.com to the keyword.com, and rankings immediately went up. Immediately. As soon as the 301 took hold.
And..... Yes, you rank them just like you would any other website. Duh.
They are not secret bullets. You can have an EMD and still get your ass kicked.
They are most valuable in low competition. When you enter moderate to high competition SERPs their value is not much more than any other domain. This tells me that the value of an EMD is something like +10 instead of the 10X that most people think.
Also, if you have a site with a strong history and lots of domain queries, redirecting it to an EMD could result in a rankings drop. Why? The strong history and the domain queries could be worth more than the small EMD bonus.
-
Honestly, that site is poorly optimised. I wouldn't be surprised if you earn an over optimisation penalty, or already have one.
There are 17 occurances of 'timber Melbourne' on the homepage.
The site is not written for humans, first sentence on the homepage, "We sell Timber Melbourne Wide. Timber Melbourne are the Melbourne Timber Specialists"
That is really bad.
Step one would be to re-write the content for humans, then revisit the on-page SEO, like titles, metas, alt tags etc. Then have a look at the UX, it's really hard to read the content on that background.
Lots of work to do here my friend, I suggest reading the SEOmoz beginners guide to SEO first though.
Good luck.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Approach to synonym keywords when you already rank in position #0 and #1
Hello community! My site cryochambers.com is ranked #0 and #1 for the most important keyword in the cryotherapy industry:
Keyword Research | | Nobody1599597270247
"cryo chamber": page A
"cryo chamber cost": page A
"cryotherapy chamber": page B A couple new keyword are also trending now:
"cryogenic" replaces "cryotherapy"
"machine" replaces "chamber" I would be most grateful if you can suggest an approach to also rank #1 and #0 with the variants? FYI:
Page A: https://www.cryochambers.com/
Page B: https://www.cryochambers.com/cryo-chamber-sauna-cost/0 -
Which is the best youtube keyword tool ?
Hi i am in process of optimizing the youtube channels and i like to know which is the best tool for YouTube keyword research which can show search queries and other data something like google keyword planner.
Keyword Research | | NortonSupportSEO0 -
Keywords ranking however the URL shown is not related to the ranked keyword?
Hi, Some of our ranked keywords and URLs are not related. e.g. the served URL is not optimised for the specific keyword, any ideas? Thank you Daniela
Keyword Research | | EurekaSolutions0 -
Spanish Ranking Tool
Is there a tool (other than Moz) that people can recommend where I could check rankings from Spanish speaking countries such as Mexico and Colombia? Thanks!
Keyword Research | | theLotter0 -
How can I find out which keyword I am currently ranking for?
Hi Guys! Is there an easy way of finding out which key words my site is currently ranking for? And how wwell these keywords are doing in the search engines? Thank you for the help 😉
Keyword Research | | StoryScout0 -
What is the best method to get top 10 ranking ?
Most of my keywords are moderated and some a low competition.. but i want to know what is the proper way of doing SEO to get top 10 ranking in Google.... please help..
Keyword Research | | mamuti0 -
Can't think of any keywords I'd want to rank for
I run a box-of-the-month subscription club for Japanese candy called "Candy Japan". Users sign up for $24 / month and then I start sending them products to try from Japan. I'm curious about SEO, but lack in imagination for terms I would even want to rank for. I already rank OK for "japanese candy", but people who search for that who click over to the site don't seem to convert. People who search for "candy japan" do convert (obviously), since it's clear they already know they want to subscribe. I started making content pages about specific candies, but those are not working. Firstly no-one knows the name of specific Japanese candies, so there isn't any search traffic for them. And even when I get some clicks, they don't convert because I am not selling those specific products (and am not interested in doing so) but rather my product is the subscription club itself. Any ideas on what kind of terms I might be able to find new converting club members from?
Keyword Research | | Bemmu0 -
Is there a way to check what keywords a competitor is ranking for?
Hi Guys I have been working on a site and I'm doing better but I just want to ensure I am covering all the bases. I have a list of competitors and I want to see if I can find out what keywords they are ranking for so I can research and see if there is any merit in me trying to rank for those keywords also? Is there any software or processes that any of you can recommend? Thanks
Keyword Research | | RankStealer0