Video on Home page
-
Would it be good SEO practice to place a video on the home page? http://villasdiani.com Right in the middle of the home page is a text about Villas Diani, I would like to remove it and rather place there always one of our newest videos which will start play once somebody lands there.
As we are the only one of our competitor who has also videos of property rentals I would like to make out of it an advantage for our website which is not ranking:-(
I am very new to seo and I am very scared to do such move which might even worsen all:-(
I will appreciate any help
-
Phil,
Excellent. Thank you for the response.
-
I would like to ask if somebody know what is the best way to embed video on home page. I read that google does not read i frame.
Also it is a problem if i have featured video on home page with link to post where is again the same video?
Also it is not a problem if I plan to be changing the videos on the home page in period of the time 1-2months?
Also, people can embed video from there, is this not a problem?
Thank you for any advice
-
These are really good points, Although we have paid vimeo channel where we have videos of properties, which are also on our website, we have also few post with youtube video. I will remove them.
Thank you!
-
Basically - because in this instance, the video will clearly be very sales and conversion focused, advertising the resorts and service. Such content will do really badly on YouTube, which means it may get devalued by Google and therefore rank badly.
Therefore, you'll have nothing to gain from YouTube here and if you put the video on YouTube you risk YouTube outranking your own domain - for your homepage on a fairly small site like that, this could be disastrous. YouTube is a great place for more informational content that isn't tied to a specific sales funnel, but is a dreadful place to put anything more commercial that you really need your site to rank for.
I've written about these principles in depth here: http://www.seomoz.org/blog/hosting-and-embedding-for-video-seo, here http://www.seomoz.org/blog/building-a-video-seo-strategy and here: http://www.seomoz.org/blog/the-marketing-value-of-youtube
-
Hi Phil,
Great comment. If you don't mind me asking, what are the reasons not to host the video on Youtube vs. a different platform?
-
July, take note here... Phil is the man to listen to regarding video!
I'm throwing my backing behind ensuring that the video doesn't auto-play.
I find generally that if the video does it's job then it helps to keep visitors on the page longer too
Matt
-
Hi July,
Yes - I think it's completely fine to do as you suggest, though I'd recommend seeing if you can leave the text on the page somewhere as well - just so the page isn't too thin on the text front. However, you don't need to put any of those keywords in bold, as Google don't really consider these factors much any more.
One thing I would suggest you think about though is not having the video set to auto-play - as many users find this sort of thing irritating. You should also make sure to host your video away from YouTube in this instance, so use a secure third party platform to serve the video.
Thanks.
Phil
-
Thank you very much Takeshi. The video would not slow down the site, at least I hope, as it is hosted on our vimeo paid account. I hope that is not a problem.
Thank you very much and have good day!
-
I don't see why a video would hurt your rankings, as long as it doesn't slow down the load time of your page. Just make sure you have some text content in addition to the video and get high authority, relevant links to your site. Those are the most important factors for ranking.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Question For Those Who Record Their Own Videos
Hi, This is a quick question for those of you that record your own videos. Currently we record videos using a pretty middle of the road sony HD camcorder. We have some good lighting equipment and mic's etc but I always think that it could be a lot better. I would love to know what kind of recording equipment other use. Someone had said to me to use a DSLR camera with lapel mic which is great and obviously the camera can be used for still photos as well. I am just interested to know if others use that configuration or if people just use your average HD camcorder with good mics etc. Thanks
Image & Video Optimization | | kirstyseo0 -
Trying to Merge Google + Local and Google Business Page _ How to?
Hi I have been reading so many posts about merging Google Plus + (Places) accounts and the new Google + Business Pages. I am working with a business who has a verified account in both. How ( and in fact should we try and merge). The old Places page has a review the newly create Business Page does not but is better optimized. Any help would be gratefully received as my head is spinning/ PS based in New Zealand
Image & Video Optimization | | AllieMc0 -
Google+ Business Page Location Problem
I run a business in the St. Louis area. Oddly, St. Louis is broken up into more than 100 municipalities. Google keeps listing my plus page by the small municipality I am in within St. Louis, which limits my ability to show up in the St. Louis local search results. However, other businesses in town are being listed under St. Louis instead of their municipality. Any ideas on how to change this? When I go in and try to change it myself, it just stays the same. Thanks, Steve
Image & Video Optimization | | BardolLawFirm0 -
Duplicate Video within site
My questions is about duplicate video content. I haven't been able to get a clear understanding from reading the previous threads. We are hosting our videos with Vimeo and embedding into our site. I want to embed them in 2 locations - on our features page with Java (Can be seen here http://simpletexting.com/features/). I also want to embed them in our resource section so that we can link to them directly. I am wondering what the best way to do this for SEO and whether there is a chance that google will penalize us for duplicate content? If leave out the videos on the features page in the XML sitemap, does that address the problem? There are 2 threads I saw on the topic and they have somewhat conflicting opinion from the same person. http://www.seomoz.org/q/duplicate-video-content-question --Duplicate video on the same site is not a problem http://www.seomoz.org/q/duplicate-video-onsite-how-do-you-treat-this-in-sitemap -- Duplicate videos are a problem as google can recognize them as such due to audio wave patterns, video length etc. Thanks
Image & Video Optimization | | SimpleTexting0 -
Video SEO: Should I add Video Transcriptions to You Tube Videos Even with Google CC?
So, You Tube allows plenty of room from descriptions. I think 5,000 characters. Google does a poor Closed Caption of our audio. Should I also be adding accurate transcriptions to the description field in YouTube to help my Video SEO. What are the pro's cons and is it worth doing?
Image & Video Optimization | | BlairKuhnen1 -
How do I get my site to rank in Google Videos?
I have a site that has quite a few videos. When I do a search from Google video's using keywords for our site, the site is not listed with the video site although it is listed with the html site. So how do I get Google to recognize that the site has all the videos. eg google video search with keywords: social media "damon adachi" website: biztvcanada.com Thanks Janice
Image & Video Optimization | | jwdavis0 -
Google Video Results
Hello Team, I've video website as: www.medikalekran.com . Website has 3550 index. But no result as video. I've 750 video in my website. And also I created a videositemap as: http://www.medikalekran.com/vdstmp.xml I added it to my Google Webmaster Tools account. What can I do for video indexing? Regards,
Image & Video Optimization | | medikalekran0 -
Embedded Video Sharing Count As Links?
I am considering using Wistia as a video platform to host video content I don't want listed on YouTube. One of the features they have (I bet they all do) is to allow other webmasters to embed the video on their site as well. If a webmaster embed's one of my Wistia videos on their site, do I get link juice? ...or is this only helpful to help spread branding?
Image & Video Optimization | | TheDude0