★Does syndication of a news features from high Profile site like TechCrunch have a negative SEO impact?
-
As a co-founder of a startup that is weekly featured on high page rank news sites such as TechCrunch, The Next Web, TreeHugger , Yahoo News etc.
These types of write ups are "SEO Gold" as they are high page rank sites with high relevancy to our sector and with unique good quality anchor text and copy.
However... Within hours of each post going live the content and links are syndicated either via RSS or scraped and appear as duplicate content on in some cases 100's of very low quality and low relevancy content aggregation sites.
To give you an example here are just two of the sites that are now appearing as linking domains due to this syndicated content and the links included in the article.
Examples :
Eco Market, The “Etsy For Eco,” Rebrands, Revamps, Raises & Prepares A U.S. Launch
Sarah Perez | Technology | Page 4
The above are just a couple of examples amongst 100's that result from each feature.
I would like to hear you opinion on if these links would be considered natural and you feel I should not take action or if you think these need removing by contacting the webmasters or disavowing the links?
I am sure I cant be alone in having this problem and look forward to hearing you advice and tips
-
Unfortunately, it can be murky and very situational. Optimistically, I tend to agree with @Paddy - this should be a good thing, and you're not doing anything wrong. I'd hate to see you shoot yourself in the foot by cutting these links or harming your core business.
Practically, though, I have seen situations where the duplicates started to cause problems or the scrapers or partner began to outrank the source (you, in this case). There's no easy answer, I'm afraid, other than diversification. If you can build a solid link profile beyond these links, have solid social signals, and generally appear to be a brand in and of yourself, then duplicates and other issues will have less impact. If you base everything on these links, you could start to run into trouble.
I'd be hesitant to tell you to cut valuable ties and relationships. For the most part, these links are positive. I'd just make sure that you've got eggs in other baskets.
-
My understanding is that google will " pick up" the story/text from the original place when it crawls it (bigger sites get crawled more often), so it gets the credit. In that case the only problem is when a big site copies a story from a smaller site before google has crawled it.
But your worrying that all theses back links will look spammy. Story syndication or data scrapping is so common and been happening for so long, it would have been a big problem by now, but its not (not to my knowledge). I think google can easily spot a syndicated or scrapped story from a legit source and knows not to mark the backlink it as spammy, but I don't think you would get much juice from the syndicated links (especially if they are junk site).
I know of sites were they do the same as you (get picked up by big news sites), and it all gravy baby
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Relevant SEO factors
Ive been out of SEO for the last few years and I’m just getting back into it wondering whether meta data and black-lining are still relevant SEO. If not what on page factors should I be looking at.
Link Building | | APLNZ0 -
If i give a key word with a site . I want to know how many times that particular keyword repeated in that site ? Is there any tool for this ?
Any tool for finding a keyword or inbound links by crawling all links of a given website
Link Building | | inkrefuge1 -
How Many SEO Clients Do You Have?
Hello Mozzers, I'm wondering how many clients or SEO customers you all oversee? Do you execute on your own? Do you collaborate on every client or is one person responsible for their own. Thanks
Link Building | | TheOceanAgency1 -
Should I dicard them in my SEO estrategy?
Hi there! Some of you guys told me that I shouldn't concede too much priority to the directories in my linkbuilding stratregy. But should I incorpore it (In case it has a little impact in SERPs) or directly discard it as it has NO influence at all, what would it be more important quantity or quality? Could it have more impact a directory with PR 7 as 100 directories of PR 3 or below? Thanks
Link Building | | juanmiguelcr0 -
SEO Drop rename pages
Some of key product pages have dropped due to what I think is overused anchor text. Can we rename them, and start again?
Link Building | | jj34340 -
Seo & Real Estate Site?
I am a Realtor. I am also a web developer. I want to make a site about real estate and web development. Primarily how I use my unique skills with web to sell homes. A real estate website caps it's Page Rank very low. There are not a lot of good backlinks to get when compared to the web development industry. There are millions of blogs I participate in about web development/seo. There are a lot of blogs I participate in about real estate too; however, the real estate websites all have low page ranks. This is obviously because the seo/web development industries know how to build page rank, which makes it easier to accumulate it. It's difficult finding good outlets to get link power from in real estate. How confused would google be? Is there an acceptable strategy to making this a reality? Please point out all of the variables I am not seeing. Pros and Cons. I'm not an SEO pro. I would be going for the keyword Pensacola Real Estate. I would accumulate backlinks from the real estate industry and the web design industry. Help 🙂
Link Building | | JML11790 -
Top 20 sites for backlinking
My security jobs website was doing very well in Search engines until the penguin got hold of me. I don't profess to be at pro at SEO however seem to have a knack of getting sites to rank well. I think I made some basic mistakes with the original security jobs website, to many links to soon, so I have started again and will build up slowly the backlinks quality rather than quantity this time. My questions is what are the top 20 or so sites that are good to backlink from?
Link Building | | SecJobs0