IP address changed, subdomains added - how will affect?
-
Hello,
Two weeks ago we have changed IP address of our website, also we've added new subdomains for static content (like img.domain.com & js.domain.com) and changed the links on the site accordingly.
The old IP is also working and the old links are accessible too.
For some reason, since the change, we see a SE (google) traffic constant drop everyday.
I've read only Google's support (http://support.google.com/webmasters/bin/answer.py?hl=en&answer=34437)
that such change shouldn't affect the ranking anyhow. On the other hand I've consulted with SEO people and was told that such change may affect in the close new feature (for couple of weeks) and then bring the ranking back.
I would like to hear another opinion, I want to get back to our board with approved answers.
Please advice.
Thanks.
-
thank you.
-
The links are not related to your IP, but to the URL. If images are available on both img.domain and www.domain, then you have a duplication issue. Best practice is to 301 redirect from the old to the new URL to give a clear indication of the unique location they are on.
-
The old IP and the new IP are working.
Yes we changed DNS.
And also as I said the old links are working and the new links also working, because they're relatively on the same please, so:
img.domain.com/image.jpg = www.domain.com/image.jpg
So in case Google is trying to access the old links, they are working too. Same for the old IP.
-
Indeed, an IP change shouldn't have any impact. What do you mean by "the old IP are still accessible"? You routed the DNS to the new IP, right?
A possible reason I might see is that you may have changed your images to a new subdomain - img.domain.com). Did you redirect from where the old images were placed? If not, this might explain for part of the traffic drop since the new images have to be re-indexed.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will Moz support GA4?
With the date for the switchover to GA4 fast approaching, will Moz support it? I can't seem to get any clear answer on this.
Reporting & Analytics | | RenieShaw1 -
In Google Analytics, what is the correct format for excluding traffic from single IP address?
In the past, when we've setup a filter to exclude a single IP address, we just entered the IP address normally. For example, 64.68.82.164. However, I was researching how to exclude a range of IP addresses and found out that I might be using the wrong format to filter a single IP address. Is it supposed to be 64.68.82.164 or 64.68.82.164? Will it still work if it was entered without the escape characters? Thanks in advance Moz community for your assistance!
Reporting & Analytics | | peteboyd0 -
Adding a Query String to a Static URL is that good or bad?
I just went through this huge process to shorten my URL structure and remove all dynamic strings. Now my analytics team wants to add query strings to track clicks from the homepage. Is this going to destroy my clean url structure by appending a query string to the end of the URL structure.
Reporting & Analytics | | rpaiva0 -
AHHH... Google Analytics just changed!
There's now an acquisitions tab.. but I can't figure out how to sort referral traffic by referral path.
Reporting & Analytics | | S.S.N0 -
Does GWT "Fetch as Google Bot" feature affect crawl rate?
Hello Mozians, I have noticed many people saying using GWT fetch as GoogleBot can affect your crawl rate in future, if used regularly. Though, i am not very sure if this is true or just another stale SEO myth. As currently GWT provides a limit of 500 URLs to fetch every month. I hope my doubts will be cleared by the Moz community experts. Thanks!
Reporting & Analytics | | pushkar630 -
Google Webmaster Tools - When will the links go away!?
About 9 months back we thought having an extremely reputable company build our client some local citations would be a good idea. You definitely know this citation company, but I'll leave names out. Regardless, it's our mistake to cut corners. Google Webmaster Tools quickly picked up these new citations and added them to the links section. One of these citation spawned a complete mess of about 60K+ links on their network of sites through ridiculous subdomains of every state in the country and so many other domain variations. We immediately went into remove mode and had the site's webmaster take down the bad links from their site. This process took about a month for outreach. The bad links (60K+) have not been on the spam site for well over 6 months but GWT still shows them in the "links to your site" section. Majestic, Bing, and OSE only displayed the bad links for a brief time. Why is webmaster tools still showing these links after 6+ months? We typically see GWT update about every 2 weeks, a month tops. Any ideas? Could a changed robots.txt on the bad site prevent Google from updating the links displayed in GWT? We have submitted to disavow, but Google replied with "no manual penalty". We even blasted the bad site with Fiverr links, in hopes that Google would re-crawl them. No luck with anything we do. We have patiently waited for way too long. The rankings for this site got crushed on Google after these citations. How do we fix this? Should we worry about this? Any advice would really help. Thanks so much in advance.
Reporting & Analytics | | zadro0 -
How to track affiliate ads on Google analytics
Hi Im new google analytics user, I would like to track affiliates ads (banner flow -javascript) on my website. How to set up goals to track affiliate ads? thanks.
Reporting & Analytics | | info_tipovanie-stavkovanie.com0 -
URL-structure change - former long-tail traffic gone
Hey people, I'm sure many of you applied changes to the URL structure of a client's or your own website before. So did I for obvious reason: The structure before was like www.domain.com/brand_page/_22-key-word-translatedkeyword.php (ranked 20). This was changed to www.domain.com/key-word.html.
Reporting & Analytics | | dumperama
Edit: Also on-page it was optimized, but only taking out worthless links like "keyword-link to other page" and adding a relevant SEO text (also valuable for the user) Now, for the targeted short-tail keyword, the outcome was great - ranking increased by 17 landing the page on the first SERP. But: Before this page garnered a wide range of long-tail keyword traffic.To be exact: 2600 different keywords generated traffic for that page in a period of 1 month. Now the newly structured site (also on-page optimized) only receives traffic from around 100 keywords. You can imagine that the absolute amount of visits also dropped. So I'd like to know if you observed similar results. Another question that's coming up in this context: How regularly does Google refresh the keywords associated with a page? Like: Is this page really relevant for this one keyword we associated it with 5 years ago? Because it is clear, when I'm looking at the aforementioned 2600 KW in detail, most don't have anything to do with the site, i.e. are not mentioned at all. Still they generated valuable traffic though. All of this is really crucial to this project, because soon the whole website's supposed to be relaunched with optimized URL structure and of course everything else that's need SEO wise... I'd love to hear your experiences. Thanks!!0