Alternative to Google Analytics
-
Hey Everyone,
My company has just changed the order processing software we are using and it's causing some issues with Google Analytics conversion funnel tracking. Specifically, there is one point in the funnel where making certain selections (which about half the people do) causes the page to reload. Also, on the login/register page, if they miss a field, the software tells them missed the field, but loads a new page which has a different URL which is not a part of the funnel when a mistake like that isn't made.
All of this is causing Google Analytics to report people as leaving the conversion funnel when they really haven't. About a third of the traffic is being shown as exiting the funnel with the exit URL being the exact same URL as the step they are supposedly exiting from (example: the visitor enters on page1, moves to page2, Google is showing that they exit on page2 and go to...page2.
Does anyone have any suggestions of how to deal with this in Google Analytics? If not, do you have a recommendation of an alternative analytics program which can deal with the situations mentioned above?
PS - Changing the way the checkout software works does not appear to be a viable option.
Kurt Steinbrueck
OurChurch.Com -
Thanks Lesley and Philipp. We're a web hosting company, so putting analytics software on the server wouldn't be a problem. I'll look into Piwik.
Kurt
-
I do have a developer I work with, so I may be able to make the change, but I'm not sure exactly what you mean by only triggering extra virtual pageviews when the users succeed. Could you clarify that?
Thanks.
Kurt
-
I also suggest to take a look at http://piwik.org/, it's a great and promising open source analytics tool. But it requires more technical knowledge to implement it and have it running (you need to run it on your own server).
-
Hi Kurt,
Not sure what your resources are for development but what you could do is only trigger extra virtual pageviews when the users succeed within the funnel and use these extra pages within the funnel of your goal tracking in Google Analytics. By doing that, you'll make sure you'll keep your funnel clean. Because I think you would have the same issue with every other alternative analytics program.
-
I have used http://piwik.org/ to pretty good success as far as self hosted analytics, the good thing is with a little coding you can change the way anything works. Plus there are a lot of pretty cool free plugins too.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Configure & Tracking Images in Google Analytic?
Hello Experts, Can anyone tell me for my eCommerce site how to configure images tracking in google analytic? And where can I see the image traffic in google analytic? Not sure I am asking correct question but confuse about image traffic. Thanks! Wrights!
Reporting & Analytics | | wright3350 -
Funnel Problem in Google Analytics - Please help
Hello, I did set up a several funnel steps in my analytics account to get the funnel visualization report. But it's look fishy, something's clearly wrong that it shows only 10 visitors at the first step but actually more than 5k visitors has visited first goal page and followed through the another all steps. Everyday we are receiving 5k to 10k goal conversions but it not showing in the entire funnel steps through first step to last step. Please see the attached screenshot URL for funnel setup (Admin) and funnel visualization report comparing last two months traffic. Total goal conversions received 3,605 in last two months but in funnel chart (report) it showing only 2% conversions in last step. Anybody can tell me what is the problem with that or analytics not tracking properly?si65Y
Reporting & Analytics | | flightcentre200 -
Google Analytics: How to Track Blog Traffic that Enter the Purchase Funnel?
I've been trying to figure this out for awhile, but I have had no luck. The current ecommerce store that I work for is trying to find out how to track how many people coming in via the blog are converting/buying. The site lives on Magento and the blog is on wordpress and they both use the same Google Analytics code. Site URL: http://website.com/ Blog URL: http://website.com/blog Is there anyway to do this so you can see which landing pages are driving conversions? If not, Is it possible to set up Google Analytics to show conversions and revenue coming from people who enter through blog directory?
Reporting & Analytics | | Erik-M0 -
Goal Totals in Google Analytics
How do I get a cumulative tally of all the goals reached in google analytics? I've been using the percentages currently, but I was wondering if there was an easier way. Thanks
Reporting & Analytics | | OOMDODigital0 -
Google Analytics question
Hi, I recently relaunched my site on a wordpress CMS. The relaunch has gone well except for a category of traffic within Google Analytics which is referral traffic from google.co.uk (its a UK site) which has dropped off hugely. The non-paid search traffic from google.co.uk is the same or better than it was. Can anyone tell me what the difference is between referral traffic from google.co.uk and non-paid search traffic from google.co.uk. Thanks for your help. Ben
Reporting & Analytics | | benacuity0 -
Google Analytics Title tag vs landing page visitors numbers
Hi folks, Just wondering if anyone has any ideas as to why im getting different results in Google analytics. I'm using the Content Efficiency Analysis Report from http://www.kaushik.net which is absolutely awesome. When I search via my title tag I get 920 Unique Visitors over the month but when I search via the landing page URL with the same title tag I get 28. Any ideas to why their should be such a difference. I've also noticed that on that page i'm also getting a Rel Cononical TRUE using a site crawl. Any ideas are much appreciated
Reporting & Analytics | | acs1110 -
How do I best segment tablets on Google Analytics
I would like to find a way to best segment out my tablet traffic to measure performance; however I'm finding that there are road blocks. It doesn't seem that device operating systems or screen resolutions have clear cut differences in the tablet/mobile versions. Has anyone here found a good way to create a "tablet" segment in Google Analytics? Right now I'm having to lean on solely the ipad traffic to get indicators of tablet performance. Thanks!
Reporting & Analytics | | lvstrickland0