Video SEO - YouTube - Transcriptions - Dupe Content
-
Hi
If you are embedding video from your YouTube channel on your webpages and publishing transcription copy underneath it & your YouTube channel also has transcriptions , is this duplicate content ?
If so which instance of the transcription should you remove (i presume YT since your website page is what you want to rank) ?
Also a side question re video seo & YT, ive heard peeps say that embedding a video from YT to your site is a great backlink, but surely its actually a link from your website to YT, not the other way round ?
Cheers
Dan
ps - any other video seo tips or links to recent quality articles much appreciated
-
The video is already produced hence didnt have the opportunity to define goals from outset. Being the projects seo im looking to get rich snippets and conversions. The videos are tv program editions.
Im asking for dedicated page per video with added media such as transcriptions (descriptions as a minimum). However looking very unlikely will get dedicated page and only thumbnails directory hence trying to decide how aggressively to push for dedicated page or settle for YT as an alternative.
Im obviously also after links so doubt YT option worthwhile although thinking people may well search for programme archives on YT to watch old editions hence programmes should be uploaded there too for that reason (otherwise they will find other peoples uploads of lesser quality old editions and with no particular structure or content control such as descriptions).
Hence to maintain brand ownership of videos archive on YT im thinking of suggesting uploading to YouTube as well as trying to get the max out of self hosting on site for SEO (links, snippets & conversions too)
-
I'd say make that decision entirely based on goals and the content type - not the restrictions of the platform.
-
Great advice thanks Phil !!
So if on site video display options are pretty limited (i.e. not being able to provide dedicated pages per video only thumbnail type directories) then would you say its prob best to choose YouTube over website hosting ?
All Best
Dan
-
Hi Dan,
In short - no, it won't be considered "duplicate content" if a video is visible on YouTube and is also embedded on a website using another platform - but it can cause other problems. The main one is cannibalisation of your specific goal... if you content is hosted on your site and on YouTube... you can find that YouTube will outrank your site for certain keywords if it gets much traction. Additionally, such an implementation isn't very good for YouTube optimisation, because in order to get a video ranking well on YouTube - you want to be able to drive as many views and embeds with it as possible. So, in short, it's just not very strategic and many cannibalise the effectiveness of everything you're trying to achieve.
Another point to make is that I have never actually come across a series of videos that I think is appropriate for both platforms - so ask yourself whether a YouTube presence is actually going to be valuable with these videos and whether or not a better option would be to just re-edit the content to ensure you have slightly different videos for each platform - specifically targeted to the goal in question.
Additional, no - You can't get backlinks from YouTube videos. If the YouTube Api is used around a different player, this is not that different in practice, from just embedding the YouTube videos... it will still count as a link to YouTube/embedded version of that video.
-
Good Morning Phil,
Sorry another 2 quick questions re video seo:
The project in this case is hosting their own video and embedding on their webpages, due to the nature of the videos i think it lends itself well to YT and the brand certainly wants a YT channel IMO. If they put these on YT too is 2 different video locations (their site & YT) considered duplicate content or undesirable in any other way ?
Unfortunately due to nature of site architecture with pages being dynamically generated, devs saying cant give each vid its own page and need a page of thumbnails etc which from reading the info in your above posted links wont work very well. Hence think its good to have on YT too since wont be able to take advantage of the various methodologies in your article/s. Just a bit worried having in 2 locations will cause probs.
Also If we did use YouTube but developer hosting the videos would that then count as backlink from YT (similar to one of my original questions that embedding YT hosted vids on your site are more of a backlink to YT) ? Or due to the nature of uploading vids to YT they are always YT hosted
Cheers
Dan
-
Nice 1 Phil much appreciated
-
In short - no, this isn't seen as duplicate content at all.
However, you are right in what you say that an embed is more like a link back to the YouTube.com version of your video.
If this is a sort of "blogging" video, expect the YouTube version to rank higher than your post.
More information about Video SEO..... where do I begin?
http://moz.com/blog/hosting-and-embedding-for-video-seo
http://moz.com/blog/building-a-video-seo-strategy
http://www.distilled.net/training/video-marketing-guide/
http://wistia.com/learning/advanced-seo-with-distilled
http://moz.com/blog/the-marketing-value-of-youtube
http://moz.com/blog/how-to-leverage-investment-in-video-to-build-more-links
-
thanks for the info
-
Sorry - guess I did not read your question correctly. I believe the general rule of thumb is that it would be considered duplicate content. I went through MOZ's youtube and it appears that they write original content for the video description and save the transcription for onsite only. I currently do the same thing and have not noticed any penalties. Hopefully this helps a little bit.
-
I dont mean the transcription being a duplicate of the video, i know it deifnately isnt
What im asking is a transcription on the YT channel considered duplicate content with the transcription on the Webpage (or elsewhere for that matter ?
-
I've thought of this myself actually. However, I do not believe it is counted as duplicate content (at least not for now). For example, MOZ does whiteboard Fridays, which are awesome, and they certainly use a transcript for content beneath the embedded video. Example
I could see this eventually being a duplicate content issue and penalty in the future if the strategy is abused, but I think the necessity for the hearing impaired and accessibility issues might prevent this from being an all out penalty.
My limited logic and conclusions are that you are safe for now, but may need to change the content up in the future if SEs decide to penalize this type of activity. Just my 2 cents!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Duplicate Content
We have multiple collections being flagged as duplicate content - but I can't find where these duplications are coming from? The duplicate content has no introductory text, and no meta description. Please see examples:- This is the correct collection page:-
Technical SEO | | Caroline_Ardmoor
https://www.ardmoor.co.uk/collections/deerhunter This is the incorrect collection page:-
https://www.ardmoor.co.uk/collections/vendors How do I stop this incorrect page from showing?0 -
Why is my entire page appearing as a video result (and only a video result)?
A page on my site is appearing as a video result. When you click on the link, it takes you to the page. The page does have a video on it, but it seems weird that the entire page would appear as (and only as) a video...
Technical SEO | | andrew.baldinger0 -
Content change within the same URL/Page (UX vs SEO)
Context: I'm asking my client to create city pages so he can present all of his appartements in that specific sector so i can have a page that ranks for "appartement for rent in +sector". The page will present a map with all the sector so the user can navigate and choose the sector he wants after he landed on the page. Question: The UX team is asking if we absolutly need to reload the sector page when the user is clicking the location on the map or if they can switch the content within the same page/url once the user is on the landing page. My concern: 1. Can this be analysed as duplicate content if Google can crawl within the javascript app or if Google only analyse his "first view" of the page. 2. Do you consider that it would be preferable to keep the "page change" so i'm increasing the number of page viewed ?
Technical SEO | | alexrbrg0 -
Duplicate Content
HI There, Hoping someone can help me - before i damage my desk banging my head. Getting notifications from ahrefs and Moz for duplicate content. I have no idea where these weird urls have came from , but they do take us to the correct page (but it seems a duplicate of this page). correct url http://www.acsilver.co.uk/shop/pc/Antique-Vintage-Rings-c152.htm Incorrect url http://www.acsilver.co.uk/shop/pc/vintage-Vintage-Rings- c152.htm This is showing for most of our store categories 😞 Desperate for help as to what could be causing these issues. I have a technical member of the ecommerce software go through the large sitemap files and they assured me it wasn't linked to the sitemap files. Gemma
Technical SEO | | acsilver0 -
Duplicate Content
We have a ton of duplicate content/title errors on our reports, many of them showing errors of: http://www.mysite.com/(page title) and http://mysite.com/(page title) Our site has been set up so that mysite.com 301 redirects to www.mysite.com (we did this a couple years ago). Is it possible that I set up my campaign the wrong way in SEOMoz? I'm thinking it must be a user error when I set up the campaign since we already have the 301 Redirect. Any advice is appreciated!
Technical SEO | | Ditigal_Taylor0 -
Duplicate Content in Wordpress.com
Hi Mozers! I have a client with a blog on wordpress.com. http://newsfromtshirts.wordpress.com/ It just had a ranking drop because of a new Panda Update, and I know it's a Dupe Content problem. There are 3900 duplicate pages, basically because there is no use of noindex or canonical tag, so archives, categories pages are totally indexed by Google. If I could install my usual SEO plugin, that would be a piece of cake, but since Wordpress.com is a closed environment I can't. How can I put a noindex into all category, archive and author peges in wordpress.com? I think this could be done by writing a nice robot.txt, but I am not sure about the syntax I shoud use to achieve that. Thank you very much, DoMiSol Rossini
Technical SEO | | DoMiSoL0 -
Dismal content rankings
Hi, I realize this is a very broad question, but I am going to ask it anyways in the hopes that someone might have some insight. I have created a great deal of unique content for the site http://www.healthchoices.ca. You can select a video category from the top dropdown, then click on a video beside the provider box to see. The articles I've written are accessible by the View Article tab under each video. I have worked hard to make the articles informative and they are all unique with quotes from expert physicians. Even for strange health conditions that don't have a lot of competition - I don't see us appearing. Our search results are quite dismal for the amount of content we have. I guess I'm checking to see if anyone is able to point me in the right direction at all? If anything jumps out... Thanks, Erin
Technical SEO | | erinhealthchoices0 -
Duplicate content?
I have a question regarding a warning that I got on one of my websites, it says Duplicate content. I'm canonical url:s and is also using blocking Google out from pages that you are warning me about. The pages are not indexed by Google, why do I get the warnings? Thanks for great seotools! 3M5AY.png
Technical SEO | | bnbjbbkb0