How to create effective Backlinks and promote very small sites?

[1akal]

I want to create effective backlinks and promote websites with having only 8-15 pages with very poor/basic content. Where client is unable to provide content, increase number of pages etc. So kindly suggest..

[ChristopherGlaeser]

**I want to ... promote websites ... with very poor ... content. **

Google devotes considerable resources to make sure these efforts fail.

[David-E-Carey]

Listen to Peter he is spot on.

If you are going to try and go down this approach, you will get nowhere and you will also have unhappy clients. Your client needs to really understand the new online search landscape and get thinking of what content can we deliver that will be of real value to our visitors.

As well as GREAT content you should also be building in best SEO practice to your content.  Check out the Web Developer's SEO Cheat Sheet posted by Danny Dover - http://moz.com/blog/the-web-developers-seo-cheat-sheet-2013-edition.

David

[crackingmedia]

Hi

Effective backlinks to a page are essentially votes of approval for that web page. If the pages you are trying to rank have poor/basic content then you are really going to struggle.

Gone are the days when you can just create backlinks all over from anywhere to point to your pages and give your site a boost in the rankings. With Google's latest updates to their algorithms and the advent of Penguin and Panda in the last couple of years, building backlinks from thin sites or to thin sites is not going to work and is likely to get your site penalised.

My advice would be to go back to your clients with citations from SEO experts that underline the issue they will have if they don't improve their sites with good quality content that engages with the people who would be looking for it. I'm sorry to say this, but the reality of this is that if they continue to ignore how SEO works and advice you have given them then they will continue to lose online.

I hope that helps,
Peter