How can I do a competitve comparison on keywords
-
Is there a way in my MOZ to compare how we rank against some of our competitors for "specific" keywords?
I know in OSE I can perform a Link Metric comparison... but I want to actually do the same, but listing "keywords".
Thank you
-
Hey,
Thanks for the question. In your campaign settings you can enter up to three different competitors and view their rankings as compared to yours for any keywords you've entered to track.
If you're looking for a standalone on-the-fly rankings you can check out the rank tracker (https://mza.bundledseo.com/researchtools/rank-tracker) but that won't automatically show it compared to you.
I hope that helps.
Cheers,
Joel. -
In Moz, one of the best ways to look at your competition for specific keywords is to use the Keyword Difficulty tool: https://mza.bundledseo.com/researchtools/keyword-difficulty. You put in a keyword phrase and it will run a report that shows the top ranked pages for that keyword. Then, the basic report shows you the Page Authority, Domain Authority, number of links, and the search volume. Running an advanced report will give you even more metrics to look at that you can use to analyze why certain sites are ranking for that keyword phrase.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword are not picked
my website { https://multiapkclub.com/ } has alot keywords are ranking and getting some organic traffic also, but moz did not picked any keyword so i track it.
Link Explorer | | rafaelzambrano
What is this issue and how what can i do, for this? Need Your Suggestion! Cheers
Rafael!0 -
Is the keyword CTR provided in Moz dashboard average?
Hi, I'm a bit confused with Keyword CTR provided in Moz Dashboard. Is its an average of search positions or top 3 positions of SERPs?
Link Explorer | | NishilP1 -
How can I get links indexed in Just Discovered Links, or Open site Explorer? (Because it aint Bit.ly or Feedly!)
Dear Moz & Forum, I've been on a bit of a merry-go-round with one of my clients. He knows enough about SEO to ask questions, and one thing he likes is to see the links that we are building inside Open Site Explorer. Now, of course we know that it takes a while for links to show, but that was ok, because we could just plug the links that we've built into a bit.ly link and then they'd show under Just Discovered Links in Open Site Explorer, and then boom, we're happy. It stopped working some time ago, and after the support team were a little unstuck I sent a hopeful tweet to @randfish. Here is the response: https://twitter.com/randfish/status/788412272129347584 The advice to use Bit.Ly was removed swiftly after this! Oops! The current Guidance is here: https://mza.bundledseo.com/help/guides/research-tools/open-site-explorer/justdiscovered It says: Want to see your new link in the Just-Discovered Links tab? An easy way to start seeing your link in the Just-Discovered section is to have it shared on Twitter and available on Feedly link. Feedly stopped supporting their own link shortner a few years ago. Also, when you share a link from Feedly on twitter it is just the same as sharing a normal tweet, because it shares the standard URL for the site not a link to view on Feedly. Or, maybe these two statements are independant of one another and they should both be done separately? I've done that too! I've also added the feed to recommended feeds inside fresh web explorer and that didn't work either! So, Moz and Help team please help me! How can I get links I've built for clients into Just Discovered Links? Thank you!
Link Explorer | | stevestretton11 -
Can I use the keyword explorer to find negative keywords?We focus on a few things in our business that we focus on but the feedback that I get from the tool is not helpful
All in all,this business focuses in a very small area,and there are things that others in our business do that we do not.Yes,a guy that knows nothing about SEO... This is a junk removal business,and some of the competition do everything.This is a small outfit that only hauls junk.Much of the competition that we have sells junk bins,we do not.We just haul junk..we do not paint,or any of the things that they do. I just keep getting things sent to me me in my list here about bin sales etc,and it is making impossible to search for keywords without a way to manage what is coming in some way..Google let me do this,but I am just hoping to use this tool entirely if I am going to pay for it.Maybe I am lost being new,and confused. How can I use this tool? Are there any settings,or anything that you can teach a non SEO minded guy like me? Thanks
Link Explorer | | sliceofhome0 -
My title has a TM symbol and Moz says I don't have the keyword in my title
Moz gave me a poor rating because I don't have the keyword in my title but I do, it just has a trademark symbol. Pelican 1500 Case is the keyword I'd like to rank for on this page: http://www.thepelicanstore.com/pelican-1500-case-1014.aspx Moz says the keyword doesn't exist on the page. Should I ignore it, remove it or otherwise change it? I feel the trademark symbol would help with CTR in the title.
Link Explorer | | bREALmarketing0 -
SEO report for specific pages (not just based on keyword analysis)
Hi, i am after a report where i can type in a URL nd get SPECIFIC details on how to exactly optimise a SPECIFIC page (not just the home page) for better organic results. A complete overview to everything in relation to tags, images tags, headers etc etc. I am yet to find the ability to get such a report with your service. COudl you please advise how i can do so. Thanks
Link Explorer | | andrewlos0 -
Can I increase my DA with backlinks pointing to the www version ?
Hello Guys, I hope I am posting this in the right section... I was wondering something... I use the www version for my website, So I set the cannonicalisation and the 301 Redirect of non-www to www version. But I checked my website on MOZ (Open Site Explorer) and when I type in mywebsite.com I get 19 DA and 1 PA. When I typed in www,mywebsite.com I get 19 DA and 32 PA. So i would like to have some clarifications about how their domain authority and page authority system work. My PA of the www version is higher than my DA because almost all my link point to the www version and I do the 301 redirect. ? But how can I increase my DA if I focus on building backlink to the www version of my website ? Should I build link to the non-www version of my website to increase my DA even if I use the www version for my website ? If I build backlink to the non-www version, will it increase the PA of the www version since it's has a 301 redirect ? If I build backlink to the www version of my website will it increase the DA of my website ? Im really confused here so any help and clarification from you guys will be really appreciated. Thank You.
Link Explorer | | majesticlub0 -
OnPage Grader double counting keywords on responsive site (hidden vs visible)
FYI - it appears that if you have a responsive site that has blocks of text that are duplicated, but Hidden or Visible depending on the screen width, that On-Page Grader will count any keywords in that text twice. I have text shown in one location to Desktop users that needed to be re-located to a different part of the page for Tablet and Phone users to keep the layout nice. And my OP Grader keyword count doesn't match what I saw on the page doing Ctrl-F to find the keywords, unless you count the Hidden text. (not hidden like cloaking or some black hat thing - just not displayed on certain devices) I guess On Page Grader just reads the source code and ignores whether the text is hidden or visible. It would be nice if it read the code as if it was a Desktop device. (suggestion for Moz staff) Does anybody know if Google also ignores device dependent Hidden vs Visible areas???
Link Explorer | | GregB1230