Ecommerce Revenue Data is not Similar to Admin Panel Sales Data
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I am webmaster of E commerce website. And, We're selling online home decor products to USA! Today, I was checking my website Admin Panel sales section. I have found big variation in E commerce Revenue data on Google Analytics and Admin Panel Sales Data.
I am looking forward forward for quick discussion or suggestion on it.
If anybody require further information to know more about issue so please let me know!
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Hi there, thanks for your question. Did you see Martijn and William.Lau's questions? If you can provide us with more information, we'd like to help you sort this out. If you've already resolved this, please let us know and mark any responses that helped you as "good answers". Thanks so much!
Christy
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This can happen if your landing page is being viewed more than once. In the event a user goes to http://example.com/ordercomplete?id=5555 , which was completed for $200 is visited twice, it would show $400 in eCommerce metrics in Analytics.
This is assuming your discrepancies are that Analytics is reporting more than your admin. One solution would be preventing users from getting to that page again, whether it is making a redirect to a different URL or a click through to view confirmation type page. There are many solutions, its dependent on your web developer or CMS you are using.
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What is the actual difference? Could the difference be Tax? Could the difference be multiple transactions for 1 user?
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