Html to wordpress
-
I have an html site and most of my pages are ranking well. I want to switch to wordpress but i am afraid that i will loose ranking on my inner pages. Any thoughts? And should i do a redirect or use a html plugin
-
We just went through this exact process with a website. We agonized over whether to do the move since the .html pages were ranking and converting well. In the end the client wanted it so we decided to make the switch, this is what we did:
1.) Took all well ranking .html pages and 301 to their new version in apache .htaccess file, example code
Redirect 301 domain-name/old-page.html domain-name/new-page/
2.) Installed the SEO plugin by Yoast and made sure to tune all title/meta info for each page
3.) Made the change and stayed patient. We saw a traffic drop for 9 days following the move. Then on the 10th day we got close to pre-move levels, and 2 full weeks later we were back at pre-move levels with improved average site time, bounce rate and conversions.
*we are almost 2 months into the move now and traffic is higher than ever.
-
I would personally just move the actual html over (yes, can be done) and redesign the page to look like the wordpress one if the page is really important. If it's just semi important, not ranking number 1 for thousands of searches, then ill just 301 it over to the new page on wordpress. Either way, I'll make sure internal linking is optimised.
-
Why redirect? I mean if you have an HTML site and you want to move towards WordPress, you can simply move there and make sure the URL structure and URLs remains the same.
In case of redirection 301 from old URLs to new URLs (if you are doing this) it will impact your rankings to an extent as 301redirection does lose a bit of link juice.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Magento product pages - should they have a .php or .html?
Hi all, I'm using a plugin to do some SEO work on my Magento site It says this is an error: Product pages should have a suitable file type extension such as .php or .html I removed .html when I first set up my store because I though it looked more aesthetically pleasing, but does this have a negative effect on SEO? I can't find much information on this matter in my searches. Can anyone shed any light on this? Thank you, Laura
On-Page Optimization | | llj0 -
SEOmoz and Wordpress SEO plugin
I made a lot of changes with Wordpress SEO by Yoast before I signed up with SEOmoz. But SEOmoz doesn't seem to see those changes. I am still being told I have multiple meta descriptions. I don't know why but SEOmoz is seeing the default meta description and not the one I wrote using the Yoast plugin. How can I get SEOmoz to see those changes? Edit: Google has not updated all the changes I made with Wordpress SEO.
On-Page Optimization | | dealblogger0 -
Wordpress SEO. How to add static content above home page posts.
I think I many have some duplicate content issues as have been adding unque content above posts in categories using the all category SEO. How can I add static content to the posts on the home page though? Any help appreciated!
On-Page Optimization | | SamCUK0 -
Wordpress duplicate titles - can't find original title tags
I added new code to rewrite the page titles <title><?php wp_title(''); ?></title> But I can't find the normal title tags in the Header PHP file in editor so I now have duplicate titles tags in the source code This is the code - can't see what else would be titles? This is the website ... http://apexgenerators.co.uk/ <title><?php wp_title(''); ?></title> eFavIcon(); ?> eCSS(); ?> enabled('Theme')) { ?> http://fonts.googleapis.com/css?family=PT+Sans:400,700,400italic,700italic" />
On-Page Optimization | | lauratagdigital0 -
Recommended Wordpress themes for great SEO
Hi there, I'm trying to decide which theme to use. My main concern is if the theme has been built using a stable framework to ensure plugin compatibility for SEO. Also a general question, does the homepage need to have a certain amount of text content for SEO, or can other pages be SEO optimised with text / keyword? Some of the nicer themes seem to have a sparce text to image ratio on the homepage. I quite like this as an initial 'welcome' but worry this isn't great for SEO. Any suggested themes / advice will be welcome. Thanks
On-Page Optimization | | well-its-1-louder0 -
Should ".html" in the URL or not?
Does URL like /wedding-dresses.html/f/price/2,100 with "html" in the middle do harm to SEO? Should I drop the ".html"?
On-Page Optimization | | StevenRoland0 -
Wordpress pages URL's redirection.
I was checking W3C Markup Validation and in report it was shown that that pages (not post or any other URL's just PAGES) at investmentcontrarians.com are 301 redirected. e.g. original URL "http://www.investmentcontrarians.com/debt-crisis" which is redirected to "http://www.investmentcontrarians.com/debt-crisis/" I know that its not that serious issue, but still want to know why only pages are being redirected and how can we avoid it.
On-Page Optimization | | NumeroUnoWebSolutions0 -
Multiple Translations on a Wordpress Blog
Hi, If I wanted to have multiple translations available on the following wordpress blog: Packageforwardingservice.com. What would be the best strategy? Use a plugin or use a subdomain such as spanish.packageforwardingservice.com? If the second option how would I add the translated content? install another version of wordpress on host? Thanks!
On-Page Optimization | | MasonInteractive0