Magento Multi Stores and seo
-
Hello all, im not that clued on SEO and only know the basics so please bear with me! I've just had built 5 different furniture retail websites, all of which will be selling the same products, but all priced differently and all of the sites will have different content etc on each one (4 of the 5 websites are on a multi store system with one back end on magento). The only thing that the 5 sites will have in common is the names of the products in the titles but all the content in the text and prices etc will all be different on each site, including articles and blogs… How will this sit with google in terms of rankings on each site? I know a lot of other companies that do this already and they all have good rankings on each site for their chosen keywords, the only difference between my scenario and theirs is 4 of my sites on the same back end which is mainly the ones i am concerned about… Any thoughts?
thanks anthony
-
Hard to say - but I see the following potential issues:
-
there's really not that much to say about a piece of furniture. It would be hard enough to craft one really good sales page for a walnut sleigh bed, let alone, original and interesting pages about that product 5 times. Eventually you're going to be creating thin content for the lower priority of those sites.
-
product names usually end up being used for the title tag and the H1 tag of an ecommerce product page. Given that you're products are being named the same across all 5 of the sites, and that they are all running in the same ecommerce software, that's going to leave a pretty clear footprint that the sites are all related.
-
IF you're successful in this, you're going to be competing against yourself in the SEO rankings. In that case, you'd probably want to consider about how the title tags and the page descriptions are going to look, stacked up against each other.
-
given that the sites are hosted on a 'multi-store' system, they'll probably be hosted on the same IP address, which is something that all search engines use as a clue to find relationships between different sites.
Hope that helps!
-
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best SEO Approach for Scanned PDFs
I've just found a large number of great technical papers that we have written over the years. They are all scanned pdf's but still relevant. Currently they exist as a download but it seems to me that as each is approximately 5000 words of unique content we ought to be able to get some mileage out of them So I'm thinking of OCRing them, editing and putting them up as blog post with lots of links (10 - 20 max over the post length) to product pages (as it discusses a lot of the technical aspects underlying the products). Is this the best way of maximising benefit from them? Are there any other ways that would be good to use them?
Content Development | | Zippy-Bungle0 -
New sister site VS site redesign and dangers of SEO dilution??
Hi I’ve got a site that is ranking #2 in my area for my chosen keyword but the site is in need of an expansion and overhaul its only one page at the moment and to rank for more keywords its need to be expanded. Or another option is I do own another domain and I was thinking of maybe instead of overhauling the new site launching that as a sister company aimed more at the corporate market, as my first site is a bit more alternative in domain name and content. The thing is i'm not sure how this will affect my SEO they will be on the same CBlock and be offering similar services.
Content Development | | genkee0 -
SEO for a News based site : Outdated content
How do we maintain the SEO of a 5 year old News content based site? How should we deal with 3-4 year old content, which are outdated or not searched? Some of them are still useful as archiving/history of a topic..but not searched.... ?? Should we no-index them? or should we keep it like that?
Content Development | | Wpfreesetup0 -
SEO Arbiter
Anyone heard of SEO Arbiter? I am looking into them for article marketing. Any thoughts? 😄
Content Development | | KarlMarxTheBear0 -
Blog for SEO
Hello, When setting up a blog for seo, are same rules applied as far as keyword density, exact, phrase & broad match etc? We are in the process of setting up a blog on our site, with wordpress and want to start off on the right foot. Thank you
Content Development | | TP_Marketing0 -
Does this on huffington post help your seo aims
Hi, i am a huge fan of Huffington post, it is an amazing site, not just saying this because they have mentioned our site over 50 times, but i really like the site. But one question i have which i have noticed over and over again is does the following help with seo, as i am a bit puzzled with it here is one of their pages http://www.huffingtonpost.co.uk/2012/06/16/one-direction-set-to-be-worth-64m-in-a-year-after-worldwide-success_n_1602135.html?utm_hp_ref=uk-celebrity and the section i am puzzled about is Follow: Louis Walsh, One Direction, Simon Cowell, Sony Music, The Sun, UK Entertainment, X Factor, Harry Styles, Louis Tomlinson, Uk News, UK Entertainment News Can anyone let me know why the site does this and what benefits it brings
Content Development | | ClaireH-1848860 -
Blog for SEO: embedded in the site or separate
Hello, For both ecommerce and sites that sell services, I've seen a lot of people recommending a blog for SEO. Should this blog be inside or separate from the main website for the most results? I can see how adding one to a site would create more unique content and an opportunity for link bait, but perhaps there is a reason to have a blog separate from the main site Thank you.
Content Development | | BobGW1 -
Blog on Sub-domain affect on SEO
Hi, Setting up a blog for a new website. What affects will hosting a blog on a sub-domain (blog.mysite.com vs. mysite.com/blog) have on SEO? Also, would having a separate blog domain be beneficial or detrimental (myblog.com)? Thanks, Shane
Content Development | | notarynow0