Page missing meta description some times a good thing?
-
Just courious to why http://moz.com/learn/seo does not appear to have the meta tag:
name="description" content="">
Is this purposely done this way for some reason? Or has it become less important?
Just curious.
-
That's probally the only answer I could think of. Thanks.
-
I generally leave all meta descriptions blank. Once a month I pull down our webmaster tools ranking and clickthru data, and figure out what the average clickthru is on our keywords. When a keyword is under performing on clickthrus, I will go to the ranking page, and make adjustments to the meta information.
-
With meta descriptions, if often dealer's choice. If you don't provide a meta description, Google's search snippet will pull the relevant text from your page that matches the user's query, which sometimes may help click-through rate.
On the other hand, a well crafted meta description can also help attract the right kind of clicks.
In this case, however, I fear it was just plain oversight. We update this page a lot, and I believe the meta description simply got lost in one of the many development cycles. So thanks for the heads up!
-
Yes, Google recommends to leave the meta-descriptions empty rather than have non-unique meta-descriptions.
http://www.seroundtable.com/google-meta-descriptions-17695.html
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Doing SEO for single page applications / Prerender.io
My dev and I are migrating an existing multi page application to a single page application with prerender.io. Does anybody have any experience with doing SEO for single page applications? Any other consequences we should take into account? Anything important to expect. Any insights would be 10/10 appreciated.
Web Design | | Edward_Sturm0 -
Pushstate and Infinite Scrolling Article Pages: Is it detrimental to not change URLs as the page is being scrolled?
I've noticed a recent trend of news sites using infinite scrolling on article pages to garner more pageviews and I can assume serve up more ads. Here is an overview. Here is an article from NBC news that uses this technique: http://www.nbcnews.com/pop-culture/music/grammys-2016-here-s-why-adele-s-performance-was-out-n519186 Studies have shown that this technique has decreased bounce rates by +15% for some sites. My question is: If a site is using the technique without changing URLs as the user scrolls down what overall negative effects does this have? Obviously you wouldn't be getting credit for the extra pageviews but I was wondering if there were any indexation implications with this. Here is an example of article infinite scrolling without changing the URL: http://www.wftv.com/news/national-content/deputies-wife-attacks-husband-because-he-didnt-get-her-a-valentines-day-gift/87691927
Web Design | | Cox-Media-Group1 -
Does anyone have data on the effect of multiple H1 tags on a page?
One of my website's sub-domains is fed information from a job board master-template, thus my site (and hundreds of other sites) is just branded styling pulling from one external source. Because of the way this master template is set up (not very concerned with SEO best practices), I have found the need to hide the H1 coming from the master template, and display a new separate H1 in my styling. This is being done with user-experience in mind, but how will search engines respond to having two H1s (one hidden, one visible) on a page? I understand that a single H1 is usually ideal, and hidden page components are typically frowned upon because they don't add user value... but in this case, the hidden component is solely for the benefit of the user. I would like to find the best balance of SEO and UX, so I am very interested in any experimental data or case studies on a similar situation.
Web Design | | pbailey0 -
Mergers & Acquisitions - Website Transition Good practice
Hi everyone, I was wondering if anyone has come across good practice for maintaining websites after a merger or acquisition where there needs to be an association between two websites of the two companies involved. For an acquisition, I'm considering moving the acquired company to a sub domain of the parent company e.g. aquiredcompany.parentcompany.com. On both websites there wmay be a prominant popup so visitors can switch between the websites if they have visited the incorrect one. One worry I have is the acquired company has some good rankings, which I want to keep. I will of course manage the process through 301 redirects. But I was wondering if anyone has any thoughts on this approach or can suggest any better solutions. Thanks in advance, Stuart
Web Design | | Stuart260 -
WIX? is it any good for SEO
Hi people. I have just built my website www.bellagiolimousines.com.au using WIX. I am in the process of optimising for SEO, and after reading a couple of older posts i.e 2012; I read that some SEO consultants do not like WIX. However with their recent upgrades, I was hoping if anyone else has had any recent experience with WIX? I have spent a considerable amount of time building this site, and I don't want to waste anymore time in optimising it, if I am not going to receive a top 3 organic SERP. Hope to hear from someone real soon!
Web Design | | Giorgio680 -
Do you think it will be a good idea to delete old blog pages off the server
I paid somebody to build my website using Dreamweaver, and at one point I didn't know how to use the template which automatically updates every page in the menu section so I stupidly broke the template on every new page when I made the websites blog and put the pages into a subfolder. I realised this was a silly thing to do and now and I now know how to use the template correctly I've copied every single page over from the subfolder and put it into the main template. Now I can update the template menu and every page changes automatically. The only problem is I've now got two versions of every page of my blog on the website. For some reason when I do a sitemap it comes up with a links to the old blog pages I, don't know why when I've removed the links from the blog page? and also the new copies also. I have basically got a copys of all blog pages. Do you think it will be a good idea to delete old indexed blog pages off the server so that when Google spiders the site it will pick up only the new links to the copy pages?
Web Design | | whitbycottages0 -
Spammy page titles and the consequences
Hiya Mozzers! A pal who works in SEO has suggested I add the following type <title>tag structure to my pages:<br /><br />Bars in New York - Bars New York [no brand name]</p> <p>Pizzas in New York - Pizzas New York [no brand name]</p> <p>Firstly, I think this looks spammy, secondly, can't understand the logic of both combinations, thirdly, my understanding is brand name lessens importance of keyphrases, but it's still important from a branding point of view.</p> <p>Fourthly, is this sustainable? I mean, Google could identify this as spammy in the future, with penalty, no? Any feedback on these points would be very useful.</p> <p>Also, he said that I should play around with title tags on an ongoing basis, but I haven't changed any single title tag more than once/6 months for fear of being flagged for manipulative SEO practice by Google. Guidance here would be great as well.</p> <p>Thanking you in advance, Luke</p></title>
Web Design | | McTaggart0 -
Too Many On-Page Links for my Blog
Hi, I have created a SEO Moz campaign for my travel blog www.EspaceVoyage.net. The Crawl diagnostics tool raised a warning saying that for few pages I have a 'Too many on-page links'. All the problematic pages are of the following style: http://www.espacevoyage.net/2008/08/01/ http://www.espacevoyage.net/2008/08/02/ http://www.espacevoyage.net/2008/08/06/ .... I am not sure what I should do with that ... Since I continue to publish articles on that blog I imagine that that problem will keep growing and growing ... What should I do with that? Thanks P.S. That blog uses Wordpress CMS. Nancy
Web Design | | EnigmaSolution0
