How many pages should be on landscapers website
-
Hi Guys,
We have a good website strong onsite and offsite seo. A year ago, we had a 15 pages website for all main keywords we needed and we were on top 3 for most of these keywords in google. We were happy but we wanted more..
So we created lots of unique content targeting long tail keywords and created 100 more pages for the website. In next 4-5 months we lost positions for almost all our main keywords but got lots of longtails SERPs. Trafiic grew but the quality and the conversion rate shrinked.
Everybody keep saying that it doesn't matter how many pages you have on the website as long as content is unique and I don't think it is true. I see lots of 3-5 paged websites without any seo in top 3 results in google.
Does it mean that if I delete all these 100 pages that I created I will have more chances to get my main keywords SERP back?
Basically does the seo juice that you have on domain is spreading across all pages and the more pages you have the less juice every page will get?
-
Thank you for the answer.
I have another website with 28000 unique pages that all linked to home page. My home page optimised for one keyword but I can't get it in top even though my competitors are way smaller and they are in top with almost no seo.. On the other hand I have looooots of traffic on internal pages, but internal pages only.
-
No, the main keywords were like seattle landscaping and long tail like retaining walls seattle
-
Hi Vadim,
As a general rule, don't create content for the sake of having it - create content (this includes pages) that are useful to customers or prospective customers. If you need 1,000 pages to convey all of that useful information, then go for it! But odds are you don't. Think of it this way: if you were a prospective customer and came to your website, which pages would you actually want to read?
Another note: the more pages you have, the higher the chances you have of there being mistakes - be it in the content, the code/development/etc. This doesn't mean you should have as few pages as possible, but it does mean that you need to weigh time spent doing maintenance against payout.
One last thought - pages may end up actually competing with one another for the same keyword(s). So sometimes it's better to have a few cleverly put-together pages that rank high than a lot of pages that rank moderately.
If you want an extremely simple answer (and I hope you don't!): I'd say anywhere from 10-30 pages is perfect for a small or medium business that has a specific set of services and well-crafted pages/content.
-
Hi Vadim,
Here is what I consider to be one of the best posts on PageRank and how it works: http://www.webworkshop.net/pagerank.html
Here is a quote about the potential of increasing PageRank by increasing the number of pages on a site:
"
|
Example 5: new pages
Adding new pages to a site is an important way of increasing a site's total PageRank because each new page will add an average of 1 to the total. Once the new pages have been added, their new PageRank can be channeled to the important pages. We'll use the calculator to demonstrate these.
Let's add 3 new pages to Example 3 [<a>view</a>]. Three new pages but they don't do anything for us yet. The small increase in the Total, and the new pages' 0.15, are unrealistic as we shall see. So let's link them into the site.
Link each of the new pages to the important page, page A [<a>view</a>]. Notice that the Total PageRank has doubled, from 3 (without the new pages) to 6. Notice also that page A's PageRank has almost doubled.
There is one thing wrong with this model. The new pages are orphans. They wouldn't get into Google's index, so they wouldn't add any PageRank to the site and they wouldn't pass any PageRank to page A. They each need to be linked to from at least one other page. If page A is the important page, the best page to put the links on is, surprisingly, page A [<a>view</a>]. You can play around with the links but, from page A's point of view, there isn't a better place for them.
It is not a good idea for one page to link to a large number of pages so, if you are adding many new pages, spread the links around. The chances are that there is more than one important page in a site, so it is usually suitable to spread the links to and from the new pages. You can use the calculator to experiment with mini-models of a site to find the best links that produce the best results for its important pages."
So you see, it could be that those additional pages have potential to really help your site, but perhaps they aren't optimized in terms of the internal linking structure. Before deleting a bunch of content you worked hard to create, I would take a look at how those new pages are being linked to and what pages they are linking to. Study the internal architecture and you will most likely find your answer.
Long answer, I know, but I hope it helps!
|
-
How closely related were the long tail pages to the head terms? Was it like
blue widget
vs
blue widget prices
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to update Schema markup code to all pages of my website ?
Hi all i have a website with 1k+ pages and i have schema markup code for reviews and FAQ's, so need help in knowing how to update code for all pages in one go without using tag manager as updating to all pages manually is similar to impossible, let me know is there any way out to achieve the results and my website is built on word-press, awaiting for earliest reply......... Thanks
Intermediate & Advanced SEO | | atiagr1232 -
Landing Page Drop Out
Hi, If a product page drops out of organic ranking, but you've made no changes is there a good place to start in order to find out why? I feel like it's almost impossible? Thank you!
Intermediate & Advanced SEO | | BeckyKey1 -
Set Placeholder Page ASAP or Wait For Full Website?
It can take some time for a new business website to get picked up by all the search engines and indexed. Let's assume it's going to take a month to build your new full-fledged business website. Would it be advantageous in the mean time to immediately launch the domain with an introductory website using a template site so you might have just two pages, a home page with logo, title, brief description of pages, a couple images, etc and a contact page. Would this help give the site a "jump start" on being indexed? Or could that do more harm than good by putting up something "quick & dirty" versus the complete website with much more content, that has been SEO optimized?
Intermediate & Advanced SEO | | Jazee0 -
Coupon websites as affiliates
We recently started using shareasale.com for affiliate marketing and have received literally hundreds of applications from coupon websites wanting to become affiliates. Most we have not approved as the quality of the sites is poor. However, a few sites seem more legitimate. Could having these types of sites harm our seo in any way?
Intermediate & Advanced SEO | | unikey1 -
Incorrect cached page indexing in Google while correct page indexes intermittently
Hi, we are a South African insurance company. We have a page http://www.miway.co.za/midrivestyle which has a 301 redirect to http://www.miway.co.za/car-insurance. Problem is that the former page is ranking in the index rather than the latter. The latter page does index occasionally in the same position, but rarely. This is primarily for search phrases like "car insurance" and "car insurance quotes". The ranking was knocked down the index with Penquin 2.0. It was not ranking at all but we have managed to recover to 12/13. This abnormally has only been occurring since the recovery. The correct page does index for other search terms like "insurance for car". Your help would be appreciated, thanks!
Intermediate & Advanced SEO | | miway0 -
Embedded mobile page?
I have a client who wants a mobile version of their homepage. Normally, I use responsive design to accomplish this for the SEO benefit, but in this case the client wants very different information on the mobile home page than their regular home page. I don't want to go to a dedicated mobile version of the page because they get a fair amount of mobile traffic and so it would probably have a significant negative impact on their SEO to do so. So I was thinking I would add a hidden div to the home page which includes everything they want on the mobile home page and then use CSS to hide the regular content and show the hidden content if someone reaches the page from a smart phone. What do you think about this idea? Would I run afoul of Google's anti-cloaking "rules"? Has anyone done something like this before? Thanks!
Intermediate & Advanced SEO | | farlandlee0 -
Too many links?
I've recently taken over a site from another agency, which has hundreds of linking root domains. These domains are of very low quality and, in my opinion, are being ignored by Google. Is it best to 'clean up' some of these links, or leave them and start building quality links? I just don't want to waste time cleaning link profiles if there's no need.
Intermediate & Advanced SEO | | A_Q0 -
Why do branded manufacturer websites have multiple pages for their products?
My favorite golf ball is the Srixon Tour Yellow ball. Srixon has a product detail page here (www.srixon.com) AND there's also a product detail page here at shop.srixon.com. Is there any sort of SEO penalty here because there's some duplication? Does the fact the store is a separate subdomain make this more allowable? Many branded manufacturer websites work this way but it just doesn't make sense to me to have two product pages that you have to manage content when you can have just 1 with a call to action. I also work for a branded manufacturer and am considering rebuilding our website from the ground up with the online store and the main/marketing website blended into one to eliminate this duplication. We have this same duplicated marketing/store setup as well. any feedback is greatly appreciated. Confused.
Intermediate & Advanced SEO | | Timmmmy0