QR codes, when to use them
-
When is best to use them and are they really used?
-
Hi! This post mentions that Diego Gopen is the CEO at uQR.me. If you are Diego, can you please be sure to disclose that you have a relationship to the company you've been recommending in questions that have been dormant for 1-2 years? Thanks so much for understanding!
-
Hi there,
here you can find many many ideas and statistics to answer you question:
-
I would assume you want to use the URL variety (QR codes simply hold data and are agnostic to what they hold). I find they work best in static settings (for the end user) where the QR code is used as a hook to draw the user to your website.
- Print magazines (best use)
- Sponsorship ads (i.e. a local ballfield, etc.)
- Brochures
- Mailings
Places to avoid QR codes
- Billboards (if you thought texting and driving was bad...)
- Tattoos (the permanent kind)
- Bumper stickers
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I am Using <noscript>in All Webpage and google not Crawl my site automatically any solution</noscript>
| |
Web Design | | ahtisham2018
| | <noscript></span></td> </tr> <tr> <td class="line-number"> </td> <td class="line-content"><meta http-equiv="refresh" content="0;url=errorPages/content-blocked.jsp?reason=js"></td> </tr> <tr> <td class="line-number"> </td> <td class="line-content"><span class="html-tag"></noscript> | and Please tell me effect on seo or not1 -
Cost Difference Between Coding Custom Theme or Coding Child Theme
Assuming there is an SEO advantage to coding a Wordpress custom theme (wondering if that assumption is correct) versus modifying a child theme, is there a very significant cost difference between the two choices? Competition in my niche (New York City commercial real estate is keen) and I am dealing with competitors such as www.wework.com, 42floors.com and squarefoot.com with optimized sites built with quality code. In the event that we modify a child theme, I am leaning in any case towards have wireframes and illustrations provided to present to the developer. Should I expect a custom theme to be double the cost, triple assuming the design is provided? I have read that code maintenance on a child theme is less costly as modifications get pushed to the parent theme. How substantial are maintenance costs (time to maintain) for a custom theme? Thanks!!!
Web Design | | Kingalan1
Alan0 -
Anybody with a business site using Webflow CMS or another non-WordPress CMS/ sitebuilder?
If you have built your business site using Webflow CMS, kindly share your insights on how good their CMS is for SEO and how easy it is to rank a site. If you are not familiar with Webflow but have had a positive experience with another non-WordPress CMS/ sitebuilder, kindly share your opinions.
Web Design | | Blu_Ocean99.0 -
How can i embed my video into a table using SEO embed setting?
We use Wistia.com to embed our videos. They have different options for embed settings and we prefer to use the SEO embed setting, however, when we use that setting we aren't able to insert the video in a table side by side with another image or text. When we try, the video jumps out of the table and the table gets (for lack of a better work) out of wack. When we embed the video with the iframe embed setting, the video can be placed in a table with no issues, but then we don't get the SEO credit. We have our site in wordpress. I'm not sure if that has something to do with the tables getting messed up. Check out this link to see an example of how we want the video to show up. http://www.3000doorhangers.com/ Any suggestions as to how we can use the SEO embed setting within a table as shown in the above link?
Web Design | | JimDirectMailCoach0 -
My Site Is Using A Lot of Hosting Bandwidth. Suggestions?
My website http://www.socialseomanagement.com/ is using tons of bandwidth. I received a message from the hosting company saying I exceeded my monthly bandwidth and it has only been a few days. Can anyone take a look and make suggestions? Thanks
Web Design | | JChronicle0 -
Facebook code being duplicated? (Any developers mind taking a peek?)
I'm using a few different plug ins to give me various Facebook functions on my site. I'm curious there are any developers out there would could take a look at my source code and see if it looks there is some code being duplicated that's slowing down my site. Thanks so much!
Web Design | | NoahsDad0 -
The use of foreign characters and capital letters in URL's?
Hello all, We have 4 language domains for our website, and a number of our Spanish landing pages are written using Spanish characters - most notably: ñ and ó. We have done our research around the web and realised that many of the top competitors for keywords such as Diseño Web (web design) and Aplicaión iPhone (iphone application) DO NOT use these special chacracters in their URL structure. Here is an example of our URL's EX: http://www.twago.es/expert/Diseño-Web/Diseño-Web However when I simply copy paste a URL that contains a special character it is automatically translated and encoded. EX: http://www.twago.es/expert/Aplicación-iPhone/Aplicación-iPhone (When written out long had it appears: http://www.twago.es/expert/Aplicación-iPhone/Aplicación-iPhone My first question is, seeing how the overwhelming majority of website URL's DO NOT contain special characters (and even for Spanish/German characters these are simply written using the standard English latin alphabet) is there a negative effect on our SEO rankings/efforts because we are using special characters? When we write anchor text for backlinks to these pages we USE the special characteristics in the anchor text (so does most other competitors). Does the anchor text have to exactly I know most webbrowsers can understand the special characters, especially when returning search results to users that either type the special characters within their search query (or not). But we seem to think that if we were doing the right thing, then why does everyone else do it differently? My second question is the same, but focusing on the use of Capital letters in our URL structure. NOTE: When we do a broken link check with some link tools (such as xenu) the URL's that contain the special characters in Spanish are marked as "broken". Is this a related issue? Any help anyone could give us would be greatly appreciated! Thanks, David from twago
Web Design | | wdziedzic0 -
How to serve a Mobile & Full Site using one URL?
Hello, Does anyone know of any resources or tutorials that outline how to serve a smartphone-formatted website using the same URL as the full site? I know that one solution is using media-queries to serve a seperate CSS stylesheet, but you still have the full HTML source code. In other words, I might want to serve a smartphone & desktop user different content, but under one URL. WP Touch (Wordpress Plugin) is a perfect example of what I mean, but how is it technically achieved? It serves two different sets of HTML for smartphone & full, but using one URL http://www.bravenewcode.com/store/plugins/wptouch-pro/
Web Design | | petecampbell-bmi0