Ranking top 3 with Geographical Keyword but not on 1st page without it.
-
Recently I have been working to solve an issue where we rank number 2 for "Web Design Memphis" yet we do not appear on the first few pages for the keyword "web design." Several of our local competitors appear on the first page without the geo keyword.
What can be done to solve this issue? I am not searching incognito and Google is recognizing my locality. Why is the competition able to rank on the first page without the geo keyword and we are not?
Thanks for your feedback!
-
Hi SpeakCreative,
As of January 2010, Google stopped showing truly local results for queries like yours: web design memphis. Designers, SEOs and other marketers were hit with this filter and it has never been rescinded. Because of this, when you're dealing with a query like yours, you are likely actually dealing with an organic SEO issue, rather than a Local SEO one. Because or this, the answer to your question lies in competitive analysis of the competitors who are outranking you, to discover where they are surpassing you. Then, the task will be to make a greater effort than they have.
In other words, there isn't going to be a simple answer to a question like yours. The answer will be discovered via a close analysis of who is ranking and why.
-
Yes a well optimized Google Places page can have a huge impact on getting local query traffic.
Hope you get it worked out. Good luck!
-
@essdee Thanks, I will let you know how it turns out.
-
@essdee Thank you for your feedback. We do have a places page, the keywords are in the title tag and the geo info is all in the footer. I suspect the issue lies within the Google Places Page, something we are working on now.
Thanks again!
-
Do you have a Google Places account? Is it their website or their Google Places listing that is ranking for the keyword? Do you have "Web Design Memphis" or a similar phrase on your homepage title tag? Do you use that phrase on your site?
I've found including all of the geo information in the footer generally works well. Creating a link between your Google Places account and your web page could help as well.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Adding Photos vs Page Speed
I need to add more photos to our site, since I believe it'd be a better user experience, but I don't want our page speed to slow down. Is there an optimal size or quality photo parameters that work best for this? If so, is there a site or service someone would recommend over photobucket to get them? Thanks, Ruben
Image & Video Optimization | | KempRugeLawGroup0 -
Business with Google + Business Page not showing with map
Hi I set up a Google + business Page for a client and we claimed their address (it shows in the Google Maps page fine. The page has been created for a while now but when you search for this business it does not show the map to the right? Any thoughts? BTW we have two locations and both have separate pages - thought this could be the issue but then when I added the business name + the location still not showing.
Image & Video Optimization | | AllieMc0 -
G+ Profile and Pages won't let me list categories
Hi Mozzers, I'm working on a client's G+ profile and sub-pages and the competition all have one simple category - 'House Clearance'. When you start typing there is a drop down and this category isn't present for us? Nowhere near.This is what the client does and I can't work out howe to get it in the page? Anyone else had this problem. Thanks Gareth
Image & Video Optimization | | Bush_JSM0 -
Ranking dance teaching company in multiple locations where they hold casses
Hi Guys, This is a question to all the pro local SEOs out there. I have a client that teaches dance classes at three different studios in Manhattan, New York City, and these studios already have their own local presence in Google Local, Yelp and so on. They basically sublet the space to hold their classes. How would I rank them for these locations? Their actual office is in Brooklyn and I don't want to target Brooklyn audience, but they can verify their listings at the class locations in Manhattan. all advice appreciated!
Image & Video Optimization | | Fhenrir0 -
Ranking 3 times in SERP for non Branded Keyword
Anyone else seeing this? It just changed as of a few hours ago because it wasn't showing up this morning. One of our competitors is now ranking 2 times in the 3 pack and once in the regular SERP for a non branded keyword. "service/product + city." They have different: Names phone numbers - 1 local, 1 -888 addresses it looks like they don't have a rel/301 set up on the home page and they have a www site and non www site set up as 2 different accounts. One of the results is a Google Plus page and one is a Google Places/local page.
Image & Video Optimization | | BenGMKT0 -
My worst performing pages all have this /products/ URL structure...?
I rank first for my brand "example" on example.com But my product pages simply don't rank. Frankly, I don't know where they rank, but it's not top 40. They are indexed, as searching "site:example.com" returns all my site's pages. My product pages are outranked even by some of my shorter blog posts about the product. My product pages are the only ones on the site that use a folder/directory in the url. example.com**/products/**product-one is nowhere but this is the main product page. example.com/short-blog-article-about-product-one. Is the fact that the product pages are with the slashes a red herring and I should be looking for anther cause? Or is google saying, well these product pages are the only ones in these sort of path and therefore we'll treat them as secondary sources? Thanks
Image & Video Optimization | | Brocberry0 -
Does anyone have experience with ecinity.com as a vehicle for populating local search directories? If yes, how would you rank it as a competitor to Localeze and UBL?
I've been approached by the company to use their tool. It has functionality beyond just populating local data sources which I'm not concerned with. I just want to know how it ranks in terms of local directory coverage. They claim 85% of the local directories will be populated.
Image & Video Optimization | | DonnaDuncan0 -
Google Place pages and regular listings in search results
I'm trying to clarify something about search results which contain local listings. Here is the search string for Google that will give you the same results that I am seeing - http://www.google.co.uk/search?&q=letting agents glasgow&pws=0 Of the results that are returned, some of them have data which seems to be related to their Google Place page but the "title" links directly to their website. What I wanted to know is, "Is it their actual website that has given them those rankings" or "Are they listed where they are because of a well optimized and ranked Places page?
Image & Video Optimization | | XSMedia0