Universal Analytics Tracking code for Measuring Addition/Removal from Cart via GTM
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Hello Experts,
Can you please tell me Universal Analytics Tracking code for Measuring Addition/Removal from Cart via GTM?
Any one tell me process and code?
Thanks!
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Can anyone give me specific answer that i have done all the process and now i just want to know the firing rule in google tag manager for Addition/Removal from Cart?
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You may be best understanding Google Tag Manager first https://developers.google.com/tag-manager/ then Adding Data Layers https://developers.google.com/tag-manager/devguide
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You mean given below code i have to add on all add to cart page ? Rest in google tag manager what type of configuration i have to do? i mean what will be track type ? and what will be rule? anything else u suggest?
// Measure the removal of a product from a shopping cart. dataLayer.push({ 'event':'removeFromCart', 'ecommerce':{ 'remove':{ // 'remove' actionFieldObject measures. 'products':[{ // removing a product to a shopping cart. 'name':'Triblend Android T-Shirt', 'id':'12345', 'price':'15.25', 'brand':'Google', 'category':'Apparel', 'variant':'Gray', 'quantity':1 }] } } });
Thanks
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Hi,
The code examples are here https://developers.google.com/tag-manager/enhanced-ecommerce along with explanations. How to integrate would depend on the shopping platform that you are using.
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