Author Byline Question
-
What's the best practice for displaying author information at the beginning of an article?
We're presently displaying it as: By <Author> • Jan 16, 2015 • <City>.
We're considering making it even more concise by removing the term 'By'.
Would be shooting ourselves in the foot if we did this? Any other ways we should optimize?
-
In addition to what have already been said, I would consider adding rich snippets such as schema.org/author
-
I really don't think there's any "right" or "wrong" way to go about this. As Ray said, this is a very, very small aspect of your on-page SEO and shouldn't take up too much of your time in terms of worrying.
When in doubt, ask yourself "will this make sense from my reader's perspective?" On average, if you follow that line of thought, you won't go far wrong.
-
I think that the "by line" should be....
Joe Schmoe, Chief Widget Designer at Widgets.com
-
I'm curious why you think you would be negatively impacting your SEO by removing 'by' from the line?
I think this falls under a UI consideration, what makes the most sense for your readers. It's a very small aspect to the overall content of the page. I wouldn't worry about SEO impact for this change.
http://moz.com/blog/hacking-keyword-targeting-whiteboard-friday
Checkout Moz's latest Whiteboard Friday post - their byline includes the date, author, and a few categories the article is posted in. The categories are mainly there to allow the reader to easily find other related articles and keep them engaged with the site (move from one article to another article they may be interested in quickly and easily).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Question For SEO Companies From An On-line Retailer
When employing an SEO company what should I be looking for? When I go to a companies website I look for how many keywords they have ranked on Semrush. Most of the companies that I have looked at do not rank very many. Saying most I am talking about 10-12 companies. There was one company that had a lot more than anyone else but their reviews were awful. Then I look at their clients websites to see how many keywords they have ranked and this is where I am baffled. Quite a lot of them especially retail sites with lots of products have very few keywords ranked and my belief is that the more related keywords that you have ranked the better you will do. I also look at how the thier organic traffic is doing over a number of months. what surprises me most is that companies are advertising clients websites where it looks like traffic is climbing and then all of a sudden there is a big drop. Am I missing something in order to find a company that will do what we are paying them for? Thank you in advance.
On-Page Optimization | | Palmbourne0 -
URL Question
This url looks bad: http://www.patrickmunoz.com/#!classes/c1vw1 And when you click around the page change doesn't actually occur, it's a fade into the next page. I think this is a major problem for rankings. Although pages are crawled: https://www.google.com/search?q=site%3Ahttp%3A%2F%2Fwww.patrickmunoz.com%2F&oq=site%3A&aqs=chrome.2.69i57j69i58j69i59l3j69i61.3548j0j7&sourceid=chrome&espv=210&es_sm=122&ie=UTF-8 When I search for a simple page - "patrick munoz FAQs" nothing comes up:
On-Page Optimization | | tylerfraser
https://www.google.com/search?q=site%3Ahttp%3A%2F%2Fwww.patrickmunoz.com%2F&oq=site%3A&aqs=chrome.2.69i57j69i58j69i59l3j69i61.3548j0j7&sourceid=chrome&espv=210&es_sm=122&ie=UTF-8#q=patrick+munoz+|+FAQs Do you think this is a bad url configuration? Thanks! Tyler0 -
Page rank question
Hi all, pretty standard SEO question that I'm sure you are all getting asked day in, day out... the following page: http://www.3wisemonkeys.co.uk/dvd/portable-dvd-player-car/ It's targetting keywords "portable dvd", "portable DVD player", "portable DVD players" & "portable dvd player for car". The page gets a grade A via Moz analytics On-page grader for the keywords. We have incoming links and I believe the page is structured correctly with all meta tags, H1 etc and tried not too overload the tags with keywords. We have the keywords in the URL etc. We are still stuck on page 2 for all phrases. Any thoughts or suggestions as to what we are doing wrong please? Any help would be great.
On-Page Optimization | | jasef0 -
Site restructure question
Our site was deigned years ago to target customers in specific cities, now we've grown beyond this and I believe it is time to change the site structure.
On-Page Optimization | | PM_Academy
Ignore the 302 from the root page. Current structure: (assuming you've never been to our site before) projectmanagementacademy.net 302->/select-location.php /select-location.php -> /city-name/pmp-training.php This page was meant to be a "homepage" for each city, pointless page really /city-name/pmp-training.php -> /ciy-name/product-name.php These pages are for each individual product My suggested site structure: /city-name/pmp-training.php becomes projectmanagementacademy.net no more redirect /city-name/pmp-training.php gets removed and 301 to root page. /product-name.php each product's page and you would select a location when necessary (some products are online only) would 301 each /city-name/product-name to corresponding product page /product-name/city-name.php could add these pages if we still wanted the city name in url for city specific products My thoughts here are /product-name.php would receive a higher % of link juice because there are fewer page between 2 vs 4 if you came to the root page. and 2 vs 3 if you came from the select-location page. Also instead of being split between over 50 locations, all these would be together on one page. Your thoughts? Would this change improve our SERP for those product pages? Would we see a drop off in traffic if we did this? How long, if done correctly, would it take to see the recovery of rankings and traffic? Could we 301 /select-location.php to the root page? Thanks in advance for your insights to this. Any answer is a good answer. Trenton0 -
SMO - Author Image
Hi Friends, I am having some doubts in author image in the social media websites. For example: I am having account in twitter, facebook and Google+ should I use the same image for all these 3 websites. Your Feedback on this is important for me. Thanks for your time.
On-Page Optimization | | zco_seo0 -
2 Question about URL structure
Hello guys 1 - I have a question about the best structure for URLs from the point of view of SEO: Is it OK to use the URL as mywebsite.com.br/long-tail-article Or is better this mywebsite.com.br/category/long-tail-article 2 - When part of my keyword is already in my "category", for example: mywebsite.com.br/digital-marketing/digital-marketing-is-good I leave it as it is, or in the following way: mywebsite.com.br/digital-marketing-is-good NOTE: Do not take into account that this URL would be different from other URLs in this category
On-Page Optimization | | seomasterbrasil0 -
Summarize your question.Images being seen as duplicate content/pages
My images suddenly are appearing in my crawl reports as duplicate content, without meta tags, this happened over night and cant figure out why.
On-Page Optimization | | RBYoung0 -
Title tag question
Hi, If I wanted to rank for 'cheap football boots' and 'football boots' which tag would be the best option: 1. Cheap Football Boots (notice both keywords im targeting are included) 2. Cheap Football Boots, Football Boots (both keywords separate) and the keywords sit on an EMD (cheapfootballboots.co.uk) Cheers
On-Page Optimization | | activitysuper0