Goolge: Mobile friendliness is now a ranking factor on Mobile
-
John Mueller from Google has just confirmed:
Google has just confirmed that mobile friendliness is now a ranking factor for people on smartphones. The date it goes live is 24th April 2015.
There is a great presentation on the hangout - which will be available later to watch and once its available I will update with a link - but I would make sure your checking webmaster tools for any alerts / messages if you care about smartphone users.
What do people recommend, regarding responsive vs mobile site vs dynamic serving.
Is your site ready? What are you planning on doing since the update has been announced.
-
I like the direction we're heading to --> Search Experience Optimization!
-
hah that's an understatement!
-
I know its been coming for a while, but now there is a fixed date - but he did say it might take a few weeks to fully roll out. Google not giving a straight answer like in most of these hangouts
-
It's been coming for a while, the mobile friendly tag was a giant indicator seen here - http://googlewebmastercentral.blogspot.co.uk/2014/11/helping-users-find-mobile-friendly-pages.html
Also on that page is a mobile friendly test to make sure your site is ready to go its definitely worth checking out.
We tend to favor responsive design as it covers most sizes of phones and tablets and everything in between (phablet anyone?).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirect effecting ranking?
I manage the SEO for several different regions which are also based on the same site e.g. example.com/au, example.com/us The /us site has pretty good rankings and changes I'm making to the site are having an impact. The /au site has really bad rankings, even though much of the content is the same. (The /uk site is also awful but we had an issue with 4,500 duplicate pages which were only resolved last week). Crawl diagnostics are only showing 1 major error for a 404 response, I'm receiving a domain authority of 43 and A grade page ranking for some of our targeted keywords. I could believe that this isn't necessarily going to get us a top 10 rating but I would have thought we would be in the top 50, especially for branded keywords. Could the lack of ranking be to do with how our domain redirects? If you go to example.com.au you are taken to the home page rather than being redirected to example.com/au. Once you head to an internal page the URL changes to example.com/au/page
Technical SEO | | ahyde0 -
Mobile site ranking instead of/as well as desktop site in desktop SERPS
I have just noticed that the mobile version of my site is sometimes ranking in the desktop serps either instead of as well as the desktop site. It is not something that I have noticed in the past as it doesn't happen with the keywords that I track, which are highly competitive. It is happening for results that include our brand name, e.g '[brand name][search term]'. The mobile site is served with mobile optimised content from another URL. e.g wwww.domain.com/productpage redirects to m.domain.com/productpage for mobile. Sometimes I am only seen the mobile URL in the desktop SERPS, other times I am seeing both the desktop and mobile URL for the same product. My understanding is that the mobile URL should not be ranking at all in desktop SERPS, could we be being penalised for either bad redirects or duplicate content? Any ideas as to how I could further diagnose and solve the problem if you do believe that it could be harming rankings?
Technical SEO | | pugh0 -
Site Redesign - Regaining Rankings
We just finished designing a whole new site that will hopefully convert better than our previous site and we are currently coding it. We are hoping to get the site out in the next month or two (or three!). We want to know what to expect in regard to our sales from SEO. If you successfully launched a site redesign and your conversion rate improved, can you answer this question? How long will it take for my rankings to regain their initial ranking and then hopefully rank even higher?
Technical SEO | | EcomLkwd0 -
How do I get my keyword rankings to update?
My keyword rankings did not update. It says updates every Thursday and the last update shows as Aug 23 (which was the original update). Any idea why this would happen and how I can get the updated info?
Technical SEO | | pattersonla1 -
Best Strategy to Rank Wordpress Category
Does anyone some suggestions for best practices when trying to rank categories using Wordpress? Unless you filter it, a category provides a complete list of all posts in that category. I can add a good title and description but am not sure beyond that. Has anyone tried using a sticky post in the category and putting keyword body text in that? Lookin' for ideas.
Technical SEO | | waynekolenchuk1 -
Viral page not ranking onGoogle
A user generated talk thread on our social networking site went viral yesterday and generated around 36000 extra visits. But, when we Google the key phrase in this thread our site is not even in the Top 50. Instead the pages are dominated by other (lesser) websites referring to the content and linking to the thread The page is indexed The on page SEO grade for the key phrase and variant according to SEOMoz is A Our home page has a PR of 7 and an SEO Domain Authority of 76 We are the original source of this content Other talk threads on different subjects in a similar category are ranking on page 1 of Google. What's happening?
Technical SEO | | CecilyP0 -
Bing rank drop off for multiple sites
Hi Mozzers, Seeing some wacky stuff going on on some sites I manage. In more than a few, the ranking on bing has dropped basically overnight from page one spots to not being found on the first 100 positions. Anyone else seeing similar results? Some of the sites are fairly new, some have been around for ages, some are wordpress, some are not. I've been searching for some news of a big change on bing, but keep reading about bing dropping the thin sites during black friday. In one example, I had the site set up in BWT for a while, and had a look at the data. The reports show that the pages are crawled, the index summary shows pages indexed, and there seems to be no crawl errors, but rankings are absolutely gone. Also, I can't see the sites in bing if I search "site:example.com" in bing. Here's 2 examples, the first would make sense since it's pretty thin as I havent added much content yet: http://homewindowtint.org but this one doesn't make sense to me. Sure there's a few errors, but to be dropped like a rock seems weird http://www.ahmedandsukaram.com
Technical SEO | | rosstaylor0 -
SEO advice when making a mobile site
Hi there, I'm current working on a site that is optimized for SEO and doing quite well in the rankings. We have noticed a big increase in mobile users to the site (mainly iOS and Android), so we have no started planning a mobile site as well. Do you guys have any recommendations we should keep in mind before we get started? One thing I'm still not sure of is whether we should aim to preserve all urls and cloak the pages (show mobile version to iOS and Android, and desktop version to everyone else) OR make a separate site for the mobile version (mobile.domain.com)? Would either solution affect the other? Regards,
Technical SEO | | KennethDreyer
Kenneth0