Keyword density or No. of Time keyword used
-
Now, I know that there is no set figure to be used here, whichever metric you are using and it will depend on the article and what is natural.
However, lets suppose for a minute that we are taking a keyword in isolation, and I have a 2000 word article using the keyword 17 times and rank no. 3 in Google SERPS. The no. 1 slot uses the keyword 8 times but only has a 800 word article and only a B grade on the onpage ranker.
Of course, there are off page factors as well, but just wondering what your thoughts are on whether you look at density or total keyword usage.
It is easy to just write without think about keyword density or usage, but occasionally you end up using the keyword about 50 times, and it is then I have to actually think about it. Other articles I barely use the keyword because the article just writes itself and it works out fine, but these are generally shorter. With longer articles on my best converting pages, I can't help but think about it more and it ends up a little hit and miss.
-
Hi Jonathan,
I totally recognize your situation. Although I don’t really check the keyword amounts of the competition I do write articles and find myself using the keyword a LOT. This while I don’t really think about “using” it while I write the articles.
I these cases I CRL + F and search for the keyword and try to change a few sentences. I normally don’t put more than 5 minutes of work in it and I only change stuff if it’s still understandable for the reader. Unfortunate I don’t have case studies in were this method actually pays off, so would love to see some more about this topic as well!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Use of subfolders for my casino directory
Been trying to find an answer to this for some time, so I hope someone can lend me a hand.. I've started building out my casino website Nerdybet, which will list regulated gaming vendors within each US state. A part of the idea is to create a high level web directory of legal betting sites. Now, say I want to list all legal casinos within a specific US state. What's the most search engine friendly way to build out the hierarchy? To clarify, this will be the main casino directory page: https://www.nerdybet.com/gambling-sites-directory Based on that, I can now pick either: a) Nerdybet.com/gambling-sites-directory/stateX
On-Page Optimization | | llevy
b)Nerdybet.com/stateX Which method would you say is best? And why so? Thank you.1 -
Homepage target keyword less volume than subcategory keyword
As an example - let's say that I have an online store that sells home accessories. Within my store, I have categories like "kitchen accessories", "bedroom accessories", and "bathroom accessories" among others. Naturally I would want my homepage to be the broadest keyword that best describes my store's offering (i.e. "Home Accessories"). Then, on my sub-category page, I would target "Kitchen Accessories". In this example - let's assume "Kitchen Accessories" has more search volume than "Home Accessories". Would it be better to focus on that keyword on my homepage instead? Example Current Homepage Title: "Beautiful Home Accessories - Crate + Feather" Alternate Homepage Title: "Bath, Bedroom, and Kitchen Accessories - Crate + Feather" Which one would you do assuming everything is equal aside from search volume?
On-Page Optimization | | clarasboutiqueusa0 -
Advantage of using LocalBusiness rich snippets?
I am working on a website that has company profile pages. What are the advantages of using LocalBusiness rich snippets for profiles?
On-Page Optimization | | calf0 -
Appropriate Use of Rel Canonical
I have encountered problems regarding rel canonical. When I ran On-Page Report Card it says **Error: ** Appropriate Use of Rel Canonical Canonical URL: "http://www.sourcedental.createmyid.net/teeth-whitening/" Explanation: If the canonical tag is pointing to a different URL, engines will not count this page as the reference resource and thus, it won't have an opportunity to rank. Make sure you're targeting the right page (if this isn't it, you can reset the target above) and then change the canonical tag to reference that URL. Recommendation We check to make sure that IF you use canonical URL tags, it points to the right page. If the canonical tag points to a different URL, engines will not count this page as the reference resource and thus, it won't have an opportunity to rank. If you've not made this page the rel=canonical target, change the reference to this URL. NOTE: For pages not employing canonical URL tags, this factor does not apply." I just don't know how to fix this. I am using Wordpress SEO by Yoast but I haven't change any settings regarding rel canonical. Can anyone help me with this? Thanks
On-Page Optimization | | projectassistant0 -
When Adding content to the site. Should I use the same keyword term on each page or select a secondary keyword to focus on?
I have created a site www.autoinsurancefremontca.com. The index page is SEO for the key term auto insurance fremont ca. I want to add more content on another page of this site. Should I have that page also SEO'd for the same keyword or should I pick another keyword to focus on?
On-Page Optimization | | Greenpeak0 -
Should you try to rank for misspelled keywords?
Hi there, 2 part question: Is it best practice to try to rank for misspelled keywords that bring in lots of traffic or should you instead just try to rank for the correct spelling of that keyword and hope that you rank better on the misspelling as an indirect result? E.G. The misspelled keyword "Hamilton island accomodation" is a common misspelling that brings in traffic but we have an "F" rank for that term (obviously because we spell accommodation correctly on our site). We don't want to misspell anything but are there techniques to rank better for misspellings that won't hurt content quality? The On-Page Optimization tool says that our website doesn't rank in the top 50 on Google Aus for "Accomodation Hamilton Island" or "Hamilton Island Accomodation" but when i do a manual search, we actually are the first result. Is this an error with the On-Page optimization tool? Thanks!
On-Page Optimization | | HamiltonIsland0 -
Does keyword at the very front of meta description have impact?
I know that it is important to have your primary keyword target as the first word or two words of your title tag. But what about your meta description tag? does it matter where they keyword is in the description tag? I see a lot of other sites stuffing their keywords right at the front of the description tag and it looks somewhat unnatural. What's your take? do you put the primary keyword as the first word or two words of your description tag?
On-Page Optimization | | adriandg0 -
Using new domain in existing website
We have already a site and we want to make business in another country. We don't want to make a copy of our site because it requires more resources, but we want to use a different domain because the business will be run by a partner in that country. The idea is to make a folder in our site, www.mysite.com/countryname/ and associate a new domain www.newdomain.com, so when users go to the new domain they see the content under www.mysite.com/country/. Since de www.newdomain.com will use DNS redirection, the current domain won't be seen. Is this correct from a SEO perspective? Thanks!
On-Page Optimization | | Xopie1