Kickass Tool for Content Writers
-
I have been a writer for a long time. I have done a lot of writing. Many excellent teachers, professors, bosses, colleagues, and editors have helped me. I've responded to a lot of red ink - a lot of red ink.
A few days ago, I found a tool that has been extremely helpful. It has significantly improved the clarity of my writing. Using it on a piece of work makes me more confident about it at publication time. It requires a lot of work to use (at least it does for me) but the results are well worth the time.
People who are serious about writing well will understand this tool immediately.
I don't own this website (I wish I did) and have no affiliation with it. Today they released a desktop version that they are almost giving away. I have not tried it yet but plan to instal it today.
-
You do not ever need to position the same NAP on 2 nearby commercial enterprise websites. You will simply further harm the original penalized <a href="https://buzziva.in/garena-ff-redeem-code/index.html" rel="dofollow ugc">website</a> if you try this, and, you may simultaneously be tying the brand new internet site to a penalized entity.
-
Haven't used Hemingway app as of now, but will surely check it out.
I have used Grammarly for correcting grammatical errors and it also helps in identified sentences that are not readable and needs to be re-written. -
I like Hemingaway, But Prowriting Aid and Grammarly are also some good tools to help you prune your craft.
-
You do not ever need to position the same NAP on 2 nearby commercial enterprise websites. You will simply further harm the original penalized website if you try this, and, you may simultaneously be tying the brand new internet site to a penalized entity.
-
Perhaps the easiest way to lower the reading level of a document is to look at single sentences. Most of then labeled "difficult to read" or "very difficult to read" will have one of these....
A) sentences with two separate ideas
B) sentences with two difficult words
Break those into two simpler sentences and the reading level will go down.
If you lower the reading level of your document then a greater percentage of the people who enter that webpage will "get it". The power of this is that you can double the intellectual conversion rate of your document for all of the traffic that enters it for years. Having done that it will be shared more, linked more, bounced less, scrolled farther... and that can double or triple the intellectual conversion rate yet again.
-
That's a good question, and I'd like an answer too. I have noticed that when I run Yoast, SEO on my blog posts, it does score them according to Flesch Reading Ease and recommends making them easier to read for SEO purposes.
-
does Google take into account readability like this?
Nobody outside of Google knows exactly how they use readability.
Here is what I do and believe. This is opinion.
I write a lot of content about subjects that could be read by people with a wide range of reading levels and expertise.
Let's say the topic is diamond jewelry. Documents could be written that fit into any of these categories....
** containing words like "sparkling".... "glittering".... "pretty"... "fire".. are probably written by and written for the average consumer - someone who does not know the language of the subject - someone who uses common and easy words (fourth grade)
** containing words like "clarity"... "facets"... "setting".... "18 karat"... are probably written by and for an educated consumer who definitely knows the basic language of the retail marketplace (10th grade)
** containing words like "dispersion"... "loupe"... "grading"... are probably written by someone with basic knowledge of diamond gemology, maybe a retail sales person with experience (13th grade)
** containing words like "fluorescence"... "refractive index"... are not consumer words but those of a specialist or researcher (16th grade)
Each one of these documents has higher grade level words. Google can probably tell by the words used in the query, the searchers previous reading, what level of information they can't handle. They could give the inexperienced consumer easy information and filter much of that information from the researcher.
Not all subjects have this wide of a grade level stratification but some subjects do.
When I write an article that might be read by people with a broad range of expertise on a topic. I make sure that the first couple of paragraphs are extremely readable. These lead paragraphs should contain "the first info that anyone searching for the topic should read". I will spend a lot of time making those first few paragraphs basic and easy. Then present a bit higher level content next, and the most difficult towards the end of the article.
This keeps the basic reader from bouncing and the more advanced reader, who probably has been on my site before, knows that the advanced info is probably there, just scroll down and look at the topic headings.
-
Great find. Just looking at it now.
Just curious, but does Google take into account readability like this?
Thanks
-
I just found out that they have a desktop version that can export your document as html.
-
+1 for Hemingway App! I also like Scribe for similar reasons, but Scribe isn't free (or nearly free).
I didn't know about the desktop version, EGOL, and will definitely check that out. Thanks for sharing!
Christy
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Content Creation For Blog & Ranking Locally
Hey Everyone, I'm trying to rank for specific long tail key words such as: lower back pain treatment exercises lower back surgery options herniated disc exercises and etc. My question is: If I create a blog or article on these key words and integrate content and video within it and on youtube, will these blog posts come up locally when someone searches it within my area?
Content Development | | backinmotion1231 -
Removing old content
Ahoy! Variously I have heard the opinion that content which does not generate regular search traffic (let's ballpark it at >10 views in any given month) should be noindexed or even removed. Allegedly this would improve the overall quality of the site, rankings and traffic. I remain doubtful. What would you do if the interest in a given matter goes down over time for any (most) given topics of your content and is replaced by "newer" specific interest? Concrete example: I have a website about (book) reviews. Naturally, there will always be new books; old books are not in the media as much and "forgotten". Nevertheless, the reviews (all unique, based on really having read the books, no trace of the standard back cover copy) are obviously still there. Personally I feel that they do not really lose any value - they are still reviews of that one book, even though it is not the most recent one. So, what would you do: Deindex "older" book reviews after a certain time? Even remove them completely? Just let them run? I am looking forward to your opinions - and even your experience if you have done something like this! Nico
Content Development | | netzkern_AG0 -
Can You Help Explain This Nightmare Screenshot from Google Webmaster Tools?
Your Next Dress (http://dress.yournextshoes.com/) has been performing poorly in search for a long time. My theory is that Google's algorithm somehow thinks our content is poor, and that we're not ranking for that reason. While we have deleted hundreds of blog posts and improved plenty of others, our SEO has continued to tank and recently reached zero. We do not have a manual penalty of any kind, though I've tried to disavow dubious looking links just in case. Is there anything that I am missing? 6p6IOIJ
Content Development | | Jantaro0 -
Free Duplicate Content Checker Tools ?
Hi Moz, I am really looking for free tools which can carry my content duplication issue, as i visited http://moz.com/community/q/are-there-tools-to-discover-duplicate-content-issues-with-the-other-websites suggested copyscape which is paid. I want FREE to handle my duplication issue.' Thanks in Advance. Best,
Content Development | | Futura
Teginder1 -
Duplicate Legal Content
Oftentimes lawyer websites will publish laws (codes, statutes, regulations, case law, etc). They add no value to the text, it's just copy pasted. Therefore, the same text/content may be on potentially hundreds of websites. Does google interpret this as duplicate content, or does it recognize government content as special? I want to have the laws on my website as well, however I am debating whether to add no follow tags or not. Or I'm thinking about adding value to the content by breaking down the specific law. However, even then at least 50% of the content on the page will still be the law, and I'm not sure if that is enough to be considered duplicate content.
Content Development | | irnikij0 -
Content
I'm curious what people are paying when they outsource content writing. I'm thinking about outsourcing some writing. I'm looking for the best quality content on the web, nothing medicore or average! What do you guys pay?
Content Development | | PeterM220 -
How to organize content for ecommerce site
Hello, We've decided to create 24 articles of content for our ecommerce site, everything from an FAQ to history of the products to 10 articles on the top 10 products. Really useful to the user. How do you suggest that we make our content visible to the users? We could put a nice button on our right banner that says "Extensive Help Session" or we could put a banner on our home page or we could make it a tab at the top of the screen. We could additionally make a well organized footer with links to the articles. Or we could do all of those but that might be overkill. What do you suggest?
Content Development | | BobGW0 -
Define: Good Content
I am curious to hear what you guys consider to be the characteristics of good content and in which order if you have a preference. Here are a few I can think of: Informative (you can learn something new) Substantial (enough of it and thorough) Complete (doesn't give half-baked information or ideas) Unique (not regurgitated original content) Helpful (practical actionable information) Visual (content complemented by media) Referenced (claims made are substantiated through citations) Entertaining (or otherwise emotional, e.g. surprising, sad, shocking, controversial) Formatted (easy to read and follow) Timely (right content at the right time, applies for news) Professional (writing style, grammar, spelling and sentence structure) Can you add to this list?
Content Development | | Dan-Petrovic1