Decline in rankings
-
Hello everyone,
Our website has NOT yet ranked on page 1 for any of our keywords but something strange happened two days ago when we noticed that 7 of our Leeds keywords and 2 of our Manchester keywords were ranking between position 5 and 8 on ''page 1'' so we made a list of them. To make sure that we were not mistaken, we checked this at 3 different occasions over a period of 3 hrs and 2 of my colleagues witnessed this too. We were really overwhelmed as we were not expecting this rise at all. But we were shocked when we rechecked these rankings today and noticed that ALL these rankings have dropped from position 6-7 to 15-25 and this has happened for 9 keywords. There has been no Google message in the webmaster tool etc. Has someone ever noticed something similar. At the time of rise in rankings, we were spending huge money on PPC campaigns, could that be a reason why our organic rankings went really high??? I dont think there is a connection between organic and paid rankings but that is the only thing that I can think of really. Any advices will be highly appreciated
Thanks in advance
-
Hi Mirko Obkircher,
Many thanks for a detailed response. Its very much appreciated
-
Hi Imran,
Fluctuations in keyword rankings are quite common as the algorithm is permanently changing. So before getting worried I would wait a bit to see if you jump up again or not. Things you might consider in your case are; If you recently changed/optimized something on your LP it is natural, that your ranking drops at the first place.
Regarding you concern about your PPC spendings; This has nothing to do with your Organic Rankings and is def. not the reason for your drop.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to rank in Google against a business with the same name?
My client has a coworking space in London, but shares its name with a recruitment company also in London. When searching for my client's brand name, they don't appear anywhere on the first page as this recruitment company dominates. How can I rank prominently for my brand term if there is someone else in these top spots who isn't a direct competitor (in the typical sense)? Thank you!
Local SEO | | WhitewallGlasgow0 -
We're merging 2 separate websites into 1 but need to ideally rank service pages for both locations
I have a dilemma, we're merging 2 websites, one an Australian branch and one a UK one. We've decided to have a UK page and a AUS page so agency.site/uk/ agency.site/aus/ but what is the best tactic for the service pages? ideally, we'd like a web-design service page to rank in Australia and the UK but not sure if this is actually possible, or whether to duplicate the pages and localise them i.e. /web-design-leeds/ and /web-design-melbourne/ What's everyone's thoughts on this? localised landing pages with some duplicate content or one master page with both locations mentioned? Thanks!
Local SEO | | Unbranded_Lee1 -
Keywords not ranking at google.COM, only at google.com.br
I have a website registered with .com.br. And I have noticed that some (not all of them, some are ranking the same way at both "Googles") of its keywords are ranking only when I search at google.com.br, but if I search the same term at google.COM, those pages aren't ranking. What could I do to rank not just at google.com.br, but also at google.com. My chrome, for example, redirects searches automatically for google.com. If this happens with a large number of people, the impact in my website's visits would be very harmful. Please, help me.
Local SEO | | Ricardocpereira0 -
Searchmetrics Google ranking factors study says content gaining while links losing in importance ? Any View About this Post.
I am very Curious about it anyone please update about this http://searchengineland.com/searchmetrics-google-ranking-factors-study-says-content-gaining-links-losing-importance-265431
Local SEO | | MTPixels0 -
Rank Locally and Globally (or at least Nationally)
I work with an interior design whom I've persuaded to purchase a virtual street address in the town she wanted to work in years ago. She has a Skokie, IL business address that has been claimed and confirmed across the internet. Now, she is growing and wants her new website to not only be optimized for the more affluent areas of Chicago but she also would like to gain Global notice, (I'd settle for National). My problems: She doesn't want to purchase a street address in Chicago because it is a pain to go get her mail. What do I do about all her directory listings and review sites that have her located in Skokie if I can persuade her to get a Chicago address? Do I leave the Skokie address and add more content targeting keyword phrases with Chicago? What should be my initial focus here? I feel it is a smaller target and less competition to go after Chicago but she wants to start spreading her wings and work all over the world. Help!!
Local SEO | | JanetJ0 -
Does the physical location of a server effect the local rankings of a site?
I've just been running a report on a site and noticed that while they have a .co.uk domain it is hosted on a server in the United States and just wondered if anyone was aware, if the physical location of a server mattered to search engines for ranking purposes especially with local search?
Local SEO | | ben_dpp0 -
Rank not improving despite best practises
Hi there, I have a photobooth hire company in and have been working on getting our site onto the top page for keywords relating to our service and location for almost a year now, but am really struggling to see rank improvement despite my best efforts. After a major penguin update back in mid 2014 I noticed that due to some bad practises from a company that we previously hired, our rank began to plummet. So in the aftermath of that, I found myself having to clean up and disavow a lot of spammy and broken links. This was back towards August last year and despite trying to "clean the slate" and continue to build better backlinks (mostly through reputable directories) I'm still getting little to know rank increases. Is there a possibility that the site is still being black listed by Google in some way and thus all my best practises for the last 6 months haven't really helped at all? Thanks
Local SEO | | 16seo0 -
Ranking http://www when its forwarded to https://www
Hello, I have a question about the best practices for assigning "https" and "http" versions. We have added https://www.mysite.com in Google WMT and was ranking. However I noticed with my other tools, that http://www.mysite.com version had better anchor text distribution and also had better Trust Flow were as the https://www.mysite.com version had no trust flow at all. Can I assign http://www.mysite.com in Google WMT and still have it do a 301 Redirect to https://www.mysite.com. This way I can capitalize on the better anchor text profile and trust flow, and still rank properly? Any thoughts would be appreciated. Thanks
Local SEO | | EVERWORLD.ENTERTAIMENT0