International linkbuilding for an national company
-
Hi guys,
Just wondering, what’s you take on doing international linkbuilding for an national company?
In Holland there are very few websites / blogs / information platforms about certain niches. Let’s take SEO for example. There are a few marketing websites, a few SEO related websites but at an certain point my attention goes to what’s happening in America (on Moz for example).
I think writing an YouMoz post is a great way to add something to the community. If that would reward an backlink, I’m all motivated to start writing! But does this help our rankings for Dutch query’s?
I can see a lot of examples in which “the place to be” isn’t a Dutch website, but some big ass international forum / website etc.
I would love to hear all of your opinions!
-
Hi Gianluca,
Thanks for taking the time to respond. Clear answer, will keep the distribution into mind!
-
Links are links... hence, if you earn an editorial link from an authoritative website, even if it is in English or not explicitly targeting your country target, it will count in terms of pure web popularity.
A stronger link profile will improve the overall SEO performances, therefore also the ranking for dutch keywords.
Said that, it is safer to maintain a balance between "national" and "International" backlinks, so to improve the geo-targeting. Moreover, a .nl website that has only or a big percent of backlink from site not targeting dutch can become suspect.
As Stramark said in his answer, having an English version of your site in a subfolder can justify, and even offer better opportunities for using a an International link building strategy for improving also the national SEO efforts.
-
Hi Wouter,
Thanks for your reply. Since you're from Holland as well, do you insert international linkbuilding in your offers to Dutch clients? Or do you only go for these links if you happen to stumble upon a good opportunity?
-
Have some international links can always help you out for your authority. Creating some englisch content/resources might be a good idea in order to attrackt links.
Creating your own profile page in englisch is a great place to start. This way your international buddy's can figure out what you are about, and you can link to it with a good reason.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Over Optimised Anchor Text (Internal & external)
Hi First - is it possible for internal anchor text to be considered 'over optimised' in terms of diversity or does that just apply to external backlinks ? For example If you have a main site section/page thats about a service you offer and you call the page this service and the URL this service and then link to it from many internal locations (but in a logical useful manner not just for the sake of it) using this service/keyword as the link anchor text i take it this WONT ever be considered over optimised anchor text since is completely in context, makes sense, is useful and after all is what the page/section is called (so would be strange to call it and link to it via any other term) ? Second - I have a project who's backlink profile is nice and diverse and could by no means be considered over optimised on a domain level. However looking at page level a main site section/page (as above) has only one back link with exact match anchor text from the BOTW directory, so in regard to that page keyword rich anchor text from this one backlink is at 100%. However the anchor text is what the page/section is called (title and url). I presume that this is also unlikely to be considered over optimised (since makes sense, is logical helpful and would be strange to name it anything else) or could it be considered over optimised ? Thanks Dan
Link Building | | Dan-Lawrence0 -
Anyone have any opinions with Rank Logix SEO Company
I am thinking of going with them for a back linking strategy. Wanted to know if anyone has any experience with them and what they thought.
Link Building | | cbielich0 -
Internal linking question
How important is internal linking from body content? If you have 500 words of content on each page is it good practise to try and get a few links in to other pages? Surely if you do this your pass more juice out of the page, which might lead to devaluing the page in the SE's.
Link Building | | activitysuper0 -
Potential internal links issue
From the competitive domain analysis, it looks like our site only has 1 internal link because there is only one more “total link” than “total external links”. However, I am quite sure that we have many more internal links on our site, including breadcrumbs throughout the product pages. What am I missing here? One other piece of potentially relevant information is that our URL changed about 6 weeks ago. Would this change be impacting the number of internal links that we are getting credit for on our site?
Link Building | | dentalsupply-seo0 -
Why do internal, fake profiles on revebnation sit so high in their linking profile?
I was researching the link profile of Reverbnation to understand where they get most of their links from and a number of these fake reverbnation profiles showed up that seem to be about drugs- is this spam? Here are some examples: http://www.reverbnation.com/fan/tramadolfordepression http://www.reverbnation.com/page_object/page_object_bio/fan_1340318 There are about a dozen of these on their site. Super curious and would love any feedback or knowledge that may be out there! Thanks
Link Building | | Kendi0 -
SEO companies
So prior to joining SEOmoz I have tried a few seo companies and had somewhat decent results. All of these companies did things like: directory submissions
Link Building | | shiftins
social bookmarking
social profiles
blog comments
article syndication
press release and so forth. These things that they were doing worked and improved the rankings of my websites in the serps. After some time and research I figured out that all this stuff was easy to do and that I could do these things myself. After joining SEOmoz I come to find that these types of links are not considered high quality because they are easy to acquire. Some of you may even say that they are the basis of a spammy link profile. My question is why would you not want to do these things if they work and all of your competition is using these strategies, including big name brand companies?0 -
Outsourcing Linkbuilding - Est. Time For Acct Creations & Link Backs From Acct Creation
Concerned about being ripped off... when maybe it takes only 1 hour but they charge instead 5 or 10 😞 Any seo benefits link building wise when creating these accounts do we get a backlink when creating an account and any value from these profile links at all or little ? ATTN: NEED APPROXIMATE TIME HOW LONG WILL IT TAKE FOR EACH IF DONE MANUAL 36 top article directories - 79 web 2.0 sites 34 video sharing sites 50 social bookmark sites 10 top social networking sites 12 rss aggregator sites The question is how do I know that they are not using software like senuke automate the creation of accounts and can this be checked I am afraid of footprints left behind if they use software to create these accounts . Isnare creates accounts for article directories except for a few they say to do on own or they do it manual is this dangerous them using software to do this
Link Building | | helpwanted0 -
How to improve (ASAP) the linking root domain, the followed linking root domains and the linking C-Blocks? Linkbuilding (or whatever) techniques.
I have a small site (.com) like any website in my sector. 30-90 pages. I have no crawls errors. Everythings is fine, just I need to improve my linking root domain, the followed linking root domain and the linking C-Blocks. Example: my competitors have 300 (one of them have 1300) of total links. I have 30. Anyone know some good strategies? techniques? tips? I just dont want to be in a farm directory, I want free links. I'm already running two strategies but it works so slowly. I want something faster at this moment. Also, any recommendation will be thankful.
Link Building | | NicoDavila0