Should you delete old blog posts for SEO purposes?
-
Hey all,
When I run crawl diagnostics I get around 500 medium-priority issues. The majority of these (95%) come from issues with blog pages (duplicate titles, missing meta desc, etc.). Many of these pages are posts listing contest winners and/or generic announcements (like, "we'll be out of the office tomorrow"). I have gone through and started to fix these, but as I was doing so I had the thought: what is the point of updating pages that are completely worthless to new members (like a page listing winners in 2011, in which case I just slap a date into the title)?
My question is: Should I just bite the bullet and fix all of these or should delete the ones that are no longer relevant?
Thanks in advance,
Roman
-
for the original poster - what did you end up doing - and did it make a difference??
(and) similar question but different...
If suddenly some 90% of a 5,000 page blog is changed to have the blog pages no-indexed, will the linkjuice be now more concentrated on the remaining 10%?
in the old days, we sort-of-called this "pagerank sculpting" and the idea was to focus the linkjuce on certain pages and defocus it on other pages.
does this make a difference these days??
keep in mind that the 4,500 remaining pages are still followed, and all backlinks remain in place.
will the site start ranking better for the keywords on the 500 indexed pages?
tia!!
-
I would personally still noindex because I would never recommend deleting something that I have not seen when it comes to site architecture. This way you really are not lose anything and you revert if you need to.
You may find that the lack of drops you down in ranking I doubt that will happen I really doubt it but I would not want you to delete having not seen your site.
Hopefully That helps,
Tom
-
Thomas,
Most of these pages have no backlinks and contain dated information. Would you still noindex vs delete the pages?
Thanks,
Roman
-
You could go back and improve the pages if you have any URLs from other sites or back links pointing to your content and you deleted that will not be good. Plus Google Will probably not like that you chop your site and half. If they are really worthless pages no index them So your crawl budget doesn't get ruined. To me removing content because there's small problems with the Page sounds about idea very bad idea.
-
I'd recommend you do neither.
If you set them to no-index, these issues won't matter, but you won't have lost the pages and whatever value they pose. Plus, it's generally good to keep any pages that aren't of their own accord, detrimental.
However, if you'd rather not do this, I'd look more favorably on removing them than fixing each one. That's a lot of work for very little reward - most likely, at least. Really, the answer depends on how much time you have and how fixing them would weight against the benefit(s) of doing other things.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Pagination & SEO
Hi We have automatically created brand pages based on which brand they have in their attributes. At the moment, developers have restricted the ability to properly optimise these for SEO, but I also wanted to look at how we should handle pagination. Example: http://www.key.co.uk/en/key/brand/manutan?page=1 http://www.key.co.uk/en/key/brand/manutan?page=2 http://www.key.co.uk/en/key/brand/manutan?page=3 Should we do any of the following - which I've found in an article: Put no follow on all links located on pagination pages Should we no index these pages as they are wasting crawl budget? - Don’t show links to page 2, 3, 4, 5… 10, 11, 12… at the end of your content but only a link to the next and previous pages so that you won’t dilute your page authority. Or does anyone else have any tips on how to handle these pages? Thank you!
Intermediate & Advanced SEO | | BeckyKey0 -
After blog URL structure change, should you wait to optimize old posts?
Hi all, I'm changing the URL structure on my site's blog (getting rid of dates) soon, but I'm also working on updating/optimizing a bunch of old posts. Some of these old posts have a good amount of traffic, which I don't want to lose when I redirect the old URLs to the new URLs after restructure. I know that you are more likely to maintain your rank and traffic after a redirect if you keep the page content the exact same. So my question is -- should I leave the old posts alone (not making any changes) for a couple of weeks after the URL restructure/redirects for Google to index the new URLs and see that the content is the exact same so the pages don't lose any traffic, OR does it not really matter because I am optimizing these posts, meaning that the content will be better and hopefully get ranked higher? I haven't been able to find a consensus on this, so I'd really appreciate the advice! Many thanks, Rebecca
Intermediate & Advanced SEO | | rwhite10 -
Blogger API and SEO
My company wants to move their blog from example.blogger.com to company.com/blog They want to do it by using Blogger API to surface posts on company.com/blog What are SEO considerations for this?
Intermediate & Advanced SEO | | georgeanthonyporrata0 -
Meta refresh bad for SEO
Hi there, Some external developers have created a wishlist for a website that allows visitors to add products to a wishlist and then send an enquiry. Very similar set-up to a shopping basket really (without the payment option). However, this wishlist lives in a separate iframe and refreshes every 30 seconds to reflect any items visitors add to their wishlist. This refreshing is done with a meta refresh. I'm aware of the obvious usability issue that the visitor's product only appears after 30 seconds in their wishlist. However, are there also any SEO issues due to the refreshing of the iframe every 30 seconds? Please let me know, whether small or large issues.
Intermediate & Advanced SEO | | Robbern0 -
"Category" word in URLs of blog is it SEO Friendly URL ??
Hello respected community members, I saw many times that "Category" word comes in URL of blog. So my que is that is this negative for SEO or Positive. & if we don't wanna to come CATEGORY in URL how can we remove while URL Optimization ?
Intermediate & Advanced SEO | | sourabhrana390 -
Site structure from an SEO standpoint
I am fortunate enough to be working with a client who is still building their website. From a site structure standpoint, what can I look for with my SEO hat as they build their wire frames and storyboard their site? I want to make sure I don't miss any components that might be helpful short and long term
Intermediate & Advanced SEO | | StreetwiseReports0 -
Subdomains and SEO - Should we redirect to subfolder?
A new client has mainsite.com and a large numer of city specific sub domains i.e. albany.mainsite.com. I think that these subdomains would actually work better as subfolders i.e mainsite.com/albany rather than albany.mainsite.com. The majority of links on the subdomains link to the main site anyway i.e. mainsite.com/contactus rather than albany.mainsite.com/contactus. Having mostly main domain links on a subdomain doesnt seem like clever link architecture to me and maybe even spammy. Im not overly familiar with redirecting subdomains to subfolders. If we go the route of 301'ing subdomains to subfolders any advice/warnings?
Intermediate & Advanced SEO | | AndyMacLean0